How William Hill Pivoted to Real-Time Data and Personalised Customer Experiences
About William Hill Founded in 1934 as a postal and telephone betting service, William Hill…
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New Snowflake Features Released in December 2021
The final month of 2021 brought new capabilities for data governance, expanded insights for Snowflake…
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How Allergan Aesthetics Uses Snowflake and Segment to Generate Personalized Offers and Reduce Customer Acquisition Cost
Allergan Aesthetics, an AbbVie company, develops, manufactures, and markets a portfolio of aesthetics brands and…
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Automating Customer Touchpoints with Snowflake, Hightouch, and dbt Cloud
With hundreds of SaaS products in a given company, it’s getting more and more challenging…
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Register Now for the Media Data Cloud Summit!
The media and advertising landscape is transforming rapidly. Viewers are changing their habits, industry standards…
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How EQT Group Uses Agile Data Architecture in Its Organization for Superior Returns
Snowflake had the chance to hear from EQT Group’s Head of Data Management, Pedram Birounvand,…
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Snowflake Ventures Celebrates First Year
One year ago, Snowflake launched Snowflake Ventures, an investment arm to help accelerate and augment…
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Data Is in Fashion—How Snowflake Help Bleckmann Drive Operational Efficiencies in the Fashion Supply Chain
About Bleckmann Bleckmann provides logistics solutions for fashion and lifestyle brands with a strong focus…
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How The Trade Desk Uses the Data Cloud to Thrive in the Dynamic AdTech World
Global advertising technology leader The Trade Desk operates in a constantly evolving world that is…
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Partner Sessions Now Viewable for Snowflake’s Media Data Cloud Summit on January 19, 2022
How are media, advertising, and entertainment companies building a secure data foundation that can help…
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New Snowflake Features Released In October And November 2021
Coming off of our Snowday event, we’ve unveiled a number of new product capabilities that…
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Hello UAE!
The World Bank lists United Arab Emirates as 17th among 190 economies on its global…
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How Opening Up Data Access is Driving Growth for AFG
In Australia’s fiercely competitive mortgage brokering market, giving brokers access to the right data is…
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Hello Israel!
It’s no secret that Israel is a major global hub for startup companies. In fact,…
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How Pacific Life Uses the Data Cloud to Enable Data-Driven Decision-Making
Data-driven decision-making is a guiding principle in financial services institution Pacific Life Insurance Company’s ongoing…
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Register Now for Snowflake’s Snowday Event, November 16
Want to hear about the latest product advancements from Snowflake and how they can enable…
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How 1-800-FLOWERS.COM, Inc. Is Putting Data to Work in the Cloud
1-800-FLOWERS.COM, Inc. began as a single floral shop in Manhattan in 1976 and, over time,…
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Snowflake Advanced Certifications: Level Up to SnowPro Advanced and Show Off Your Snowflake Expertise
Did you know that Snowflake has three new advanced role-based certifications to help you stand…
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M1 Democratizes Data Analytics with Snowflake as Part of Its Digital Transformation
Vibrant and dynamic digital-first telco M1, a subsidiary of Keppel Corporation, is focused on transforming…
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How Roche Diagnostics Uses the Data Cloud to Empower Its Data Lifecycle Teams
Global healthcare company Roche is a great believer in data sharing and decentralization whenever those…
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Choosing Primary and Secondary Regions in Snowflake for Business Continuity
Natural disaster. Errant code. Regional downtime. In the event of such disruptions, it can be…
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BUILD 2021: The Future of Development on Snowflake
This year’s BUILD, the Data Cloud Dev Summit, brought together thousands of developers, data scientists,…
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Announcing Snowflake Startup Challenge 2022 with Prizes Totaling Up to $1M
We’re thrilled to announce that Snowflake’s pitch-based global Startup Challenge will be back for its…
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How Dia & Co Uses Data from Snowflake Data Marketplace to Help Women Get Their Best Clothing Fit
According to the fashion-industry trade journal WWD, most women in the U.S. today are underserved…
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Snowflake Named “Technology Partner of the Year” by Fivetran
We’re thrilled to announce that Snowflake received the honor of “Technology Partner of the Year”…
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Snowflake’s Financial Services Data Summit: Now Available on Demand
Did you miss Snowflake’s Financial Services Data Summit, or are you interested in rewatching or…
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5 Reasons to Attend BUILD 2021
We’re counting down the days to Snowflake BUILD, our Data Cloud developer summit. The agenda…
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How ADP Embarked on New Data Distribution Models Using the Data Cloud
Payroll and HR solutions giant ADP generates vast amounts of data, which it anonymizes and…
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Snowflake Provides the Data Backbone for California’s Digital COVID-19 Vaccine Record
Earlier this year as Californians were getting vaccinated by the millions, state leaders were figuring…
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New Snowflake Features Released in August 2021
August releases from Snowflake include several updates and enhancements to Snowflake, among them new capabilities…
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How Snowflake’s Data Cloud Helps FinServ Customers
According to a recent PwC U.S. CEO survey, 84% of CEOs plan to increase their…
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Snowflake Data Cloud and Snowflake Data Marketplace Inform Game Dev, Delivers Business Insights at 2K Games
If you’ve played critically acclaimed 2K Games1 (part of Take-Two Interactive Software) such as NBA…
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Empower Data Teams with a Data Mesh Built on Snowflake
Over the last couple of years, the data mesh architecture has emerged as a new…
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Douglas Evolves from Retail Stores to Ecommerce and Leverages Snowflake to Democratize Its Data
Beauty and lifestyle retailer Douglas offers more than 130,000 products across its network of online…
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How Chipotle Is Using Digitalization to Drive Growth and Reach Customers in New Ways
Chipotle Mexican Grill has been a leader in using digital technologies to make the fast-casual…
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Register Now for Snowflake’s Financial Services Data Summit in September
How are financial services companies using Snowflake to meet ever-changing customer expectations, fulfill regulatory requirements,…
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Flowcode Scales Its Data Engineering and Data Science Workloads with Snowflake
QR technology company Flowcode is the offline to online company building direct connections between brands…
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S&P Global Provides Instant Access to Curated Data
Snowflake connected with David Coluccio from S&P Global Market Intelligence at the Snowflake Data Cloud…
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New Snowflake Features Released in June and July 2021
Building on the announcements made at this year’s Summit, Snowflake has released a number of…
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Dentsu Tracking Partners with Snowflake for Data Intelligence Services for the World’s Largest Regulated Tracking and Tracing Platform
Dentsu Tracking, a brand of Dentsu International and a world leader in supply chain tracking…
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Chipotle Leverages Snowflake to Inform Decision-Making During the Pandemic
As reported by VentureBeat, Snowflake connected with Mash Syed from Chipotle Mexican Grill at Transform…
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Snowflake’s Retail and CPG Data Analytics Forum: Now Available on Demand
Did you miss Snowflake’s Retail and CPG Data Analytics Forum? Fear not: All sessions are…
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How PepsiCo Gains Actionable Insights Using the Data Cloud
Quickly identifying and responding to changes in consumer buying behaviors are vital for a consumer…
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Snowflake Helps ECAL Gain Rich Customer Behavioral Insights
Actionable data sits at the heart of everything Australian marketing technology company ECAL does. The…
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How Disney Streaming Uses the Data Cloud for Data Governance and Data Sharing
Entertainment giant The Walt Disney Company is keen to gain a deeper understanding of customer…
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Connected Healthcare: Devices and Data Along a Patient’s Journey
Allen's not feeling 100%. Nothing too alarming, he thinks, but he's been fatigued more often,…
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Driving a Data Culture with the Retailers’ Modern Data Stack
If 2020 taught us anything, it was that the retail industry experienced a sudden disruption…
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How Snowflake’s Data Cloud Is Empowering Retailers to Unleash Business Benefits
The statistics in a recent Wall Street journal article confirm what is widely known: The…
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Successfully Measuring Advertising Performance On Demand
Snowflake connected with The Trade Desk’s Senior Product Manager, Erick Ellis, at the 2021 Data…
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How Starschema Uses Snowflake Data Marketplace to Share a Trusted COVID-19 Data Set
During the past year, many businesses relied on a curated data set from Starschema for…
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Prisma Health Streamlines Healthcare Costs with Data-Driven Insights that Enhance Preventative Care
At the Healthcare and Life Sciences Forum 2021, Snowflake connected with John Supra and Dustin…
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What’s Next for the Data Cloud? Highlights from Snowflake Summit 2021
This year’s Snowflake Summit brought together Snowflake leaders, customers, and partners to discuss the future…
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Stop/Start. How Can Data Solve the Oil and Gas Carbon Headache?
Almost 11 years ago, a mobile drilling rig operating in the BP-controlled Macondo prospect, just…
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Partners Together Now: Snowflake Announces FY21 Partner of the Year Award Winners
Partners are a vital part of the Data Cloud ecosystem and key to Snowflake’s growth.…
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How Novartis is Using the Data Cloud to Accelerate Delivery of New Medicines
Novartis is a global Fortune 500 company, headquartered in Basel, Switzerland, and a leader in…
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The Winner of the Snowflake Startup Challenge Is…
The 2021 Snowflake Startup Challenge invited early-stage startups to build innovative applications and products powered…
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How Marketers Will Measure Campaign ROI After Third-Party Cookie Deprecation
Every marketer knows the old John Wanamaker quote, “Half the money I spend on advertising…
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Delivering Deeper Customer 360 Insights with the Data Cloud and ThoughtSpot
Keeping up with our fast-paced world means marketing has to move quickly. Conversations are no…
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New Snowflake Features Released In April 2021
In April, Snowflake continued enhancing its platform with new features for security, governance, data sharing,…
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How the Data Cloud Helps Marketers Achieve Personalization at Scale
By letting marketers realize the goal of one-to-one targeting at scale, a successful personalization initiative…
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Snowflake Data Marketplace Winners Announced
We are pleased to announce the winners of Snowflake’s Data Marketplace Challenge, a skill-based competition…
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Watch Session Highlights from Snowflake’s Healthcare and Life Sciences Forum
How is the Snowflake Data Cloud shaping the future of data-driven health? That was the…
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How Anthem Achieves Holistic Healthcare Using Snowflake’s Data Cloud
The healthcare industry is in the midst of a profound transformation, driven by new insights…
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Announcing the 10 Semi-finalists from the Snowflake Startup Challenge
A remarkable showcase for talent debuting this year, the Snowflake Startup Challenge brings together early-stage…
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Data Cloud Success Story: Starschema Uses Snowflake Data Marketplace to Help the World Leverage COVID-19 Data
The team at Starschema, a data services and technology company, believes data has the power…
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Conserving Bears, Bats, and Bees
How data tells the story of our world and provides a blueprint for protecting wildlife…
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Data’s Evolution in the Cloud: Smarter Data Insights in Manufacturing
The COVID-19 pandemic caused production slowdowns and supply chain disruptions around the world, posing unprecedented…
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How Capital One Leverages the Power of Data in the Cloud
Capital One is a big customer of Snowflake and we were recently joined by Biba…
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Are You Ready for Snowflake’s Healthcare and Life Sciences Forum?
If you haven’t yet reserved your spot for Snowflake’s Healthcare and Life Sciences Forum, registration…
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Data’s Evolution in the Cloud: Data Helps Manage Disruption in Retail
For retail and consumer packaged goods (CPG) executives, increasing customer satisfaction and improving customer experience…
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How the California Department of Technology Uses Snowflake to Mobilize Its COVID-19 Response
Isaac Cabrera, State of California Geographic Information Officer and Manager of Data and Geospatial Services…
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New Snowflake Features Released in March 2021
In March, Snowflake continued enhancing its platform with performance improvements, expanded ecosystem support, easier management,…
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Taking Care of Workers With Trusted, Quality Data
Anthony Seraphim of Texas Mutual Insurance spent some time with Snowflake at Data Cloud Summit…
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Register Now for Snowflake’s Healthcare and Life Sciences Forum, April 21
How are healthcare and life sciences companies mobilizing their data to navigate the turbulence of…
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Learn Snowflake with Free Hands-On Workshops
Snowflake University recently issued its 5,000th Hands-On Essentials badge. The Hands-On Essentials Series is a…
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How Snowflake Enables Data Unification and Large-Scale Machine Learning for Embrace Home Loans
Embrace Home Loans recently hosted a webinar with Snowflake to share how they partnered across…
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Snowflake CEO Frank Slootman Discusses What’s Next for the Data Cloud
Snowflake has pioneered a new architecture for data analytics known as the Data Cloud, making…
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Data’s Evolution in the Cloud: The Urgency of Data in Healthcare
Almost half (46%) of healthcare and life sciences executives cite data and analytics as a…
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Data’s Evolution in the Cloud: How to Gain a Competitive Advantage
A large majority (87%) of executives worldwide agree that data is the most important competitive…
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How to strengthen your company’s data literacy
Data, which used to be an underappreciated byproduct of business, has now become a resource…
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Four Insurance Industry Trends for 2021 and Beyond with Deloitte’s Cindy MacFarlane
Cindy MacFarlane, Head of the Insurance Analytics and Cognitive practice at Deloitte Consulting LLP, is…
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Data Cloud Featured at Digital-Life-Design Conference
The Data Cloud was featured at February's edition of the Digital-Life-Design conference, a series of…
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How We Improved Data Enrichment and Account Scoring at Snowflake
The CRM Landscape Go-to-market (GTM) teams prominently leverage CRM platforms as their source of truth…
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New Snowflake Features Released in February 2021
In February, Snowflake continued enhancing the Snowflake platform with enhancements across the Data Cloud aimed…
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“The Best Things in Life Are on the Other Side of Fear” – A Conversation with Snowflake’s CMO, Denise Persson
Snowflake’s Chief Marketing Officer Denise Persson is no stranger to challenge. She began her career…
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How Till Is Transforming the Rental Experience with Personalized Financial Solutions
Flexible Rent from Till Till is challenging the traditional renter and landlord payment structure. Flexible…
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Forging a Truly Data-driven Organization
In a 2020 study performed by Nature Research, 70 different teams of neuroimaging experts were…
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BlackRock and Snowflake Partner to Unlock the Value of Data for the Investment Management Industry
To make the best investment decisions for their clients, investment managers need to be able…
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New Snowflake Features Released in January 2021
Snowflake continued expanding its platform capabilities at the start of the new year, adding updates…
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9 Posts Snowflake Readers Loved
2020 was a great year for Snowflake—because we equipped users from data analysts to IT…
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How Emirates and Allianz Benelux are Transforming Customer Service With The Data Cloud
Snowflake met with Jan Doumen, Head of Expertise for Allianz Benelux, and Naveed Memon, Program…
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Snowflake, the Swiss Army Knife of Data for inReality
inReality provides an analytics platform that leverages IoT sensor data (for example, visual technologies) to…
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Pizza Made Easy at Domino’s: Using Digital Data to Offer Customers Better End-to-End Experiences
Snowflake connected with Michael Gillespie of Domino’s Pizza Enterprises at Data Cloud Summit 2020 to…
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5 Best Practices for Integrating Data Science Into Your Marketing Analytics
Personalization enables marketers to send hypertargeted content and offers that are more likely to drive…
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10 Predictions about Data Cloud Analytics in 2021
2021 is the year of the Data Cloud. Powered by the Snowflake platform, the Data…
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Top 7 Trends in Marketing Analytics for 2021
Powered by advances in machine learning, marketing analytics delivers more bottom-line impact with each passing…
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Allianz Benelux Leverages the Data Cloud to Drive Innovations
Snowflake talked with Sudaman Thoppan Mohanchandralal of Allianz Benelux at Data Cloud Summit 2020, to…
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UNLOCKING VALUE BY GOING ALL-IN ON THE DATA CLOUD AT RAKUTEN AND OFFICE DEPOT
Snowflake met with Mark Stange-Tregear, Vice President of Analytics for Rakuten Rewards, and Andrew Parry,…
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Sonos Drives Better Listening Through Customer Experience Insights
Snowflake connected with Margaret Sherman of Sonos at Data Cloud Summit 2020 to hear how…
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Data Cloud Summit 2020 Highlights: Migrating to Snowflake
Data Cloud Summit 2020 was a great experience for both attendees and presenters. The productive…
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Data Cloud Summit 2020 Announcements
Mobilize your data with the Snowflake Data Cloud and its new enhancements for data pipelines,…
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Data Cloud Summit 2020 Highlights: Unlock the Value of the Data Cloud
At Data Cloud Summit 2020, participants attended a variety of sessions to learn about how…
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Data Cloud Summit 2020 Highlights: Modernize Your Data Lake
Data Cloud Summit 2020 provided a great deal of information that you can use immediately.…
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Data Cloud Summit 2020 Highlights: Supercharge Your Analytics and Data Science
Snowflake’s recent Data Cloud Summit 2020 showcased exciting possibilities for using data to empower your…
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Data Cloud Summit 2020 Highlights: Build Data Apps and Data Products
Data Cloud Summit 2020 featured companies that are using Snowflake to gain more value from…
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Data Cloud Summit 2020 Highlights: Industry Solutions Spotlight
At Data Cloud Summit 2020, attendees chose among dozens of sessions that showcased how customers…
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How Snowflake’s Founders Architected the Rise of the Data Cloud
According to Gartner, the public cloud services market continues to grow, largely due to the…
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Data Cloud Summit 2020: Supercharge Your Analytics and Data Science
The potential is nearly limitless. It’s easy to get excited about Snowflake’s Data Cloud and…
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Data Cloud Summit 2020: Modernize Your Data Lake
Many organizations are realizing that their data lake has turned into a data swamp, with…
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How to Build Data Apps And Data Products With Snowflake
Building and managing data-intensive applications has traditionally been costly and complex. But Snowflake’s modern solution…
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Industry Solutions Spotlight at Data Cloud Summit 2020
How can your company increase profits by building data solutions on Snowflake? In the Data…
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Track Preview Blog: Unlock The Value Of The Data Cloud
No matter what industry your company is in, data is its most valuable asset. But…
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Data Cloud Summit 2020: Migration to Snowflake
If your organization has decided to modernize its legacy data infrastructure to become more data-driven,…
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What to Expect from Data Cloud Summit 2020
More than 18 months ago, Snowflake held its most recent Snowflake Summit, where data professionals…
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5 Top Retail Supply Chain Challenges
Today’s retail supply chains are as unpredictable as ever. During the pandemic, retailers and suppliers…
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How Companies Can Start Unifying Their Marketing Data in 5 Steps
Virtually every marketing organization is taking steps to become more data-driven, but there are considerable…
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How Software Companies Can Build Scalable Embedded Analytics Apps with Snowflake
Customers of B2B companies rely on insights from applications to grow their business, secure their…
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New Snowflake Features Released in August 2020
In August 2020, Snowflake announced several new features, all in preview, that make its cloud…
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3 Snowflake Features That Make Data Science Easier
Data science is proving to be a major competitive advantage for companies. While business intelligence…
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Forrester TEI Study Shows Snowflake Can Deliver a Customer ROI of 612% Over 3 Years
We are pleased to share the findings of a Forrester Consulting Total Economic Impact™ (TEI)…
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New Snowflake Features Released in July 2020
In keeping with its continued focus on building the most powerful and flexible cloud data…
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5 Obstacles to Successful Data Governance
Organizational leaders worldwide agree that data governance is important. However, data governance programs in most…
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5 Ways Snowflake Can Help Life Sciences Become Data-Driven
The life sciences industry is at a turning point. According to Deloitte, “to prepare for…
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How Data Exchanges Enable Secure Data Collaboration
In a global economy, real-time data analysis is closely related to business success. Without data-driven…
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How to Move from Basic to Advanced Marketing Analytics in Four Steps
Advanced marketing analytics can improve campaign relevance, increase customer lifetime value, accelerate insights, reduce acquisition…
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Snowflake Enables Modern Cloud Data Analytics at US Foods
Approximately 300,000 restaurants and food service operators across the United States rely on US Foods…
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5 Challenges of Simplifying DevOps for Data Apps
The benefits of building a DevOps culture for software companies are clear. DevOps practices integrate…
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How Marketers Can Drive ROI from Customer Data Platforms
As first-party customer data continues to explode, companies have struggled to make it actionable for…
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Snowflake Announces FY’20 Partner Awards
Snowflake held its annual Partner Summit as a virtual event on June 16 and 17.…
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5 Challenges of Building Data Applications
Fast-growing software companies are building data applications for a variety of uses, from marketing apps…
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Three Ways Financial Services Can Benefit from a Cloud Data Platform
Financial institutions are embarking on digital transformation journeys and migrating to the cloud. These strategies…
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Three Ways a Cloud Data Platform Can Help Retail Thrive
To survive in today’s economic climate, retailers, consumer packaged goods (CPG) manufacturers, and ecommerce companies…
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Why Your Organization Should Use the Starschema Coronavirus Data Set
How many new cases? Where are infection rates rising? How are governments responding? And, the…
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Modern Reference Architectures for Application Builders
For every data application use case, there is a modern data stack architecture with built-in…
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Welcome Infutor to Snowflake Data Exchange
Today we welcome Infutor as a new data provider in Snowflake Data Exchange. As an…
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4 Trends that are Changing Healthcare and Life Sciences
As the digital revolution transforms the fields of healthcare and life sciences, organizations and individuals…
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How a Modern Data Warehouse Can Enable ‘Customer 360’
“Customer 360,” or the practice of obtaining a holistic, real-time view of customers from multiple…
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How to Build Successful Data Applications on Snowflake
There has never been a better time to build SaaS data applications. International Data Corporation…
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Snowflake for Data Lakes — Looking to 2020 and Beyond
During the 2019 Snowflake Summit World Tour, I was fortunate to speak to very engaged…
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Data Scientists, Are You Taking Full Advantage of Technology Advancements?
Data scientists are a hot commodity, as demonstrated by the 56% increase in demand from…
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Snowflake Achieves AWS Retail Competency Status
We’re pleased to share that Snowflake, a Cloud Data Platform, has achieved Amazon Web Services…
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Three Tips for Building Modern Data Applications
The global business intelligence (BI) and analytics software market is expected to reach $55.48 billion…
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Want Ubiquitous Cloud Computing with your Multi-Cloud Strategy? Go Cross-Cloud
Want ubiquitous cloud computing with your multi-cloud strategy? Better get a cross-cloud platform. The global…
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3 Rewards of a Well-Executed Data Governance Strategy
A 2018 DATAVERSITY report found that 42% of respondents did not have a high level…
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Consumers Have Some Strong Opinions About Their Personal Data
Consumers and businesses are becoming increasingly concerned over data security and privacy. Consumers are concerned…
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Recognizing Partners at the 2019 Snowflake Partner Summit
Snowflake partners are integral to Snowflake’s growth. During the Snowflake Partner Summit, held in San…
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Fortune 10 Customer McKesson Delivers with Snowflake
On the last day of Summit, Matthew Glickman, Snowflake VP of Customer and Product Strategy,…
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Operating Snowflake Summit Track: Build A Snowflake Foundation for Your Organization
The Operating Snowflake Summit track offers a wide variety of sessions, everything from best practices,…
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Snowflake Summit Twitter Sweepstakes Rules
If you're attending Snowflake Summit, you are eligible to enter the Snowflake Twitter Sweepstakes!…
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Take Your Data to New Heights with the Enabling Developers Track at Summit 2019
How much more value would your customers get if you added self-serve analytics to your…
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Get a Game Plan for Real-Time Analytics
“How do other companies reduce latency in their data stacks?” “How can we simplify our…
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Learn How to Accelerate Analytics at Snowflake Summit
Users from across your entire organization understand the potential that data has on revenue, productivity,…
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Must-Attend Secure Data Sharing Sessions Coming to Summit
One Snowflake customer created a new data product using Snowflake Secure Data Sharing that generated…
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Numeracy: Investing in Our Query UI
Today, we announced Snowflake has acquired Numeracy, our first acquisition! We’re very excited to welcome…
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5 Reasons to Attend Snowflake Summit
Snowflake Summit is just around the corner, officially kicking off on Monday, June 3, in…
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Partners Honored at the 2019 Snowflake EMEA Partner Summit
The recent Snowflake EMEA Partner Summit brought together over 200 data and analytics industry leaders…
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