How Saks Uses the Data Cloud to Provide Memorable Customer Experiences
As Vice President of Data at Saks, the premier digital platform for luxury fashion, Veronika…
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How Retailers Increase Customer Satisfaction and Retention with the Snowflake Retail Data Cloud
Customers who feel understood are happy customers. According to a recent McKinsey report, 71% of…
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FLOA: Snowflake’s Role in Deploying a Data-Driven Strategy
A 100% digital bank, FLOA specializes in financial services that facilitate day-to-day transactions for consumers…
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How Financial Services Manage ESG Workflows with the Snowflake Data Cloud
Now more than ever, issues such as climate change, business ethics, and corporate governance are…
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Kpler Delivers Market Transparency, New Features, and New Revenue Streams with Snowflake
Kpler offers energy, financial and shipping professionals data and analytics into a variety of markets.…
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Be The Match Improves Likelihood of Life-Saving Patient Outcomes by Partnering with Snowflake and DAS42
Be The Match manages the largest and most diverse bone marrow and blood stem cell…
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3 Ways Technology Can Build Data Economy Leadership—or Hold You Back
Technology powers the data economy. Our research identified 10 attributes of an organization’s data infrastructure…
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BUILD 2022: Building the Next Generation of Applications
The Data Cloud Dev Summit may be where developers and data meet, but there was…
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How Retailers Deliver Seamless Omnichannel Experiences with the Snowflake Retail Data Cloud
Consumers increasingly expect omnichannel experiences when they interact with retail brands. According to McKinsey, B2B…
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NYSE Joins the 2023 Snowflake Startup Challenge
The Snowflake Startup Challenge is a premier competition for early-stage startups—but we’re not resting on…
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Aramisauto Boosts its Customer Experience Through High-Performance Data Processing and Analysis at Scale with Snowflake
Large-scale data collection, processing, and analysis needn’t break the bank. Discover how Aramisauto deals with…
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Builders Unite: 5 Reasons to Attend BUILD 2022 – The Data Cloud Dev Summit
BUILD 2022 is right around the corner, and we’re making final preparations for the third…
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How Retailers Improve Personalized Marketing with the Snowflake Retail Data Cloud
Ecommerce sales soared in early 2022, with more and more brands developing strong digital channels…
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How Banking and Payment Companies Use the Data Cloud for Customer 360
A whopping 71% of consumers expect companies to deliver personalized interactions, and 76% get frustrated…
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TDECU Takes a Data-Driven Approach to Supporting Its Members’ Financial Journeys
Helping people navigate their financial journeys is the mission of TDECU, a Texas-based credit union…
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ChartMogul Accelerates Exports and Plots a Path for Growth With Snowflake’s Data Cloud
For growing businesses, time to insight is critical for making the decisions that drive strategic…
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MLC Life Insurance Partners with Snowflake Professional Services to Design an Architecture for Tomorrow
MLC Life Insurance is a specialized life insurance business that represents a landmark strategic partnership…
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Startup Spotlight: Bluesky
Meet Bluesky CEO Mingsheng Hong, who is powering data cloud efficiency and innovation with Snowflake…
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How to Win in Today’s Data Economy: Creating a Data Culture
Editor’s note: This is part of a series about the data economy. Specifically, how Data…
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Protect Your Sensitive Data Better than Ever with Tag-Based Masking
At Snowflake, data governance is all about providing our customers native capabilities to easily and…
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How the City and County of Denver Uses Data to Drive Meaningful Change
As deputy CIO and the former Chief Data Officer at the City and County of…
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Don’t Build Alone: Join a BUILD.local Event Near You
The Data Cloud is all about connections: building links between data sources, apps, and data…
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All in It Together: What It Means To Be a Data Superhero and Give Back to the Snowflake Community
From the platform’s basics to deep-dive feature tutorials, Snowflake’s Data Superheroes are committed to upskilling…
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Vivint Reaches Faster Insights and Decreases Costs with Migration to Snowflake
Vivint is a leading smart home and security provider. The company manages approximately 27 million…
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Hightouch Builds its Product-Led Growth Engine on Snowflake and Boosts Activation Rates by up to 30%
Software vendor Hightouch helps companies activate their data warehouse. Its Reverse ETL platform enables data…
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Updates to the Snowflake Pricing Model on 7 November 2022
On 7 November 2022, Snowflake will update our price list and consumption tracking practices for…
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IRIS Software Group Consolidates Data from Schools in a Central Platform Powered by Snowflake
IRIS Software Group has developed a new unified platform to collate school and academy groups’…
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Calling All Early-Stage Startups: Get Ready for the 2023 Snowflake Startup Challenge
Registration for the 2023 Snowflake Startup Challenge is now live! For the third consecutive year,…
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Snowflake’s Modern Data Stack Helps Eneco Energize Its Workforce with Insights
Eneco is a producer and supplier of natural gas, electricity, and heat, serving more than…
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How to Become a Data Economy Leader: The Rise of the CDO (Chief Data Officer)
Editor’s note: This is part of a series of blogs about the data economy. Specifically,…
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Hello, Mexico!
The World Bank lists Mexico among the fifteen largest economies in the world and the…
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New Snowflake Features Released in August 2022
In August, Snowflake released new capabilities for improved performance and account replication, as well as…
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Adverity is Powered by Snowflake—and Moving into New Markets with Confidence
What’s harder than finding the right data architecture? Finding the right dedicated partner. Adverity gets…
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Unique Deep-Dive Insights for a Competitive Industry: TAPP Scales its Data Analytics with Snowflake
In hospitality and FMCG, understanding market developments is more important than ever. We recently talked…
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Cleeng Delivers Insights to Clients up to 80% Faster with the Snowflake Data Cloud
In the age of online streaming, Subscriber Retention Management (SRM™) is big business—and it’s powered…
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Slack Elevates the Customer Experience by Centralizing Marketing Data in Snowflake
Software company Slack is on a mission to make work simpler, more pleasant, and more…
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New Snowflake Features Released in May-July 2022
It’s been a busy summer for Snowflake. We announced a wave of new features and…
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How Guild Education Delivers Data-Driven Security
As VP and Head of Security at Guild Education, Julie Chickillo is constantly on the…
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Cheers to 10 Years: A Look Back at Snowflake’s Innovative First Decade
Happy birthday, Snowflake! Founded in August of 2012, Snowflake recently turned 10 years old. As…
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Kraft Heinz Fosters Deeper Collaboration with Retail Partners Through the Snowflake Data Cloud
Speaking at Snowflake’s Retail Data Cloud Launch, Jorge Balestra, Global Head of Machine Learning Operations…
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Giving Back to the Community: Discover What It Takes to Be a Snowflake Data Superhero with Rajiv Gupta
With thousands of contributors, Snowflake’s Community is one of the platform’s best help and training…
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Oney construit un socle de croissance solide avec la plateforme Snowflake
L’expert du paiement fractionné a fait le choix de Snowflake pour la gestion de ses…
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How Northmill Works with Snowflake to Deliver an Outstanding Customer Experience
Bridging the gap between traditional and digital banking With traditional banks’ popularity holding firm despite…
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GroupM Leverages the Snowflake Data Cloud to Build the Next Generation Media Agency
GroupM wants to take media into a new era. But in such a competitive industry,…
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Actionable AI Today: How Ocula Technologies Is Transforming Ecommerce with Snowflake’s Data Cloud
Companies need the power of AI to survive and thrive. Ocula Technologies enables ecommerce leaders…
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How to Prepare Your Organization for the Next Cyber Headline Event
Major cyber attacks such as Solarwinds, and vulnerabilities such as Log4J and Log4Shell, make press…
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Empowering Women in the Data Industry: Summit Panel Highlights
When it comes to empowering women, gaining competitive advantage through the best talent, and fostering…
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How PagerDuty Uses Snowflake for Self-Service Analytics and Discover New Use Cases
When it comes to managing digital operations, teams require a proactive and preventative approach. PagerDuty…
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Finnish Transport Infrastructure Agency Builds a Collaborative Data Platform in the Cloud with Snowflake
Finnish Transport Infrastructure Agency has to manage data generated by over €20B worth of infrastructure…
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How Under Armour Became a Data-First Company in the Cloud
As Under Armour’s Vice President of Enterprise Data Management, Patrick Duroseau has overseen the company’s…
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wetter.com Offers Its Weather Data via Snowflake Marketplace and Improves Its Customer Experience
Weather forecaster, wetter.com, is the leading online weather portal in Germany, Austria and Switzerland. Up…
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Discover Deliveroo’s Success Story—Processing 125x More Data with Snowflake’s Data Cloud
For Deliveroo, the ability to continuously match countless data variables enables it to deliver faster.…
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How Snowflake Made Elsevier More Agile and Scalable Through Better Data Management
Elsevier is a leader in information and analytics for research and global health systems, and…
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DPD Group Showcases the Possibilities of Data in Logistics with Snowflake
In the fast moving world of logistics, operations can never stop. Learn how Michel Ausloos,…
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Building a Commercial Strategy for the New Healthcare Frontier
A Q&A with John Pastor, Director of Business Technology at Pfizer Editor’s Note: John recently…
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It’s Official: Houseware is the 2022 Snowflake Startup Challenge Winner
After narrowing a pool of over 250 contenders to three highly-qualified finalists, it all came…
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Anthem Delivers Holistic Patient Care with 360-Degree View Powered by Snowflake
A Q&A with Ashok Chennuru, Chief Data & Insights Officer at Anthem Editor’s Note: Ashok…
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Improving Operational Efficiency: How Medtronic is Tapping the Power of Snowflake for Digital Transformation
A Q&A with Raj Harapanahalli, VP, IT, Innovation, and Insights at Medtronic Editor’s Note: Raj…
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The Secret to Competitive Retail Pricing is All in the Data. Discover How Daltix Makes It Happen with Snowflake’s Data Cloud
Where retail product master data was once gathered manually in physical stores, Daltix’s product data…
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Enhancing Data Science and ML in Snowflake with Python, and More
Snowflake is committed to improving how cross-functional teams of data scientists, data engineers, and application…
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How Fidelity Investments Achieves ‘Data Liquidity’ in the Cloud
As Head of Data Architecture and Engineering at Fidelity Investments, Mihir Shah is on the…
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How Snowflake Empowers Healthcare & Life Sciences Organizations to Generate Real-World Evidence for Better Patient Outcomes
How we eat, exercise, work, and rest play an important role in influencing our health…
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Delivering on Innovation: Snowflake’s Transformative Enhancements Since BUILD Summit
Snowflake is focused on empowering developers and supercharging data applications as it makes continuous improvements…
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Announcing the the 2022 Snowflake Startup Challenge Finalists
The stage is set for the Finale at Snowflake Summit We started with over 250…
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NHS Greater Manchester Health and Social Care Partnership Provides Support to 3 Million Patients with Snowflake
The data demands on healthcare professionals are increasing by the day, and in a post-COVID…
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New Snowflake Features Released in April 2022
The month of April brought several exciting new capabilities to Snowflake customers. This includes expanding…
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How Robling and Logic Partner with Snowflake to Empower Retailers with Data, Insights
Snowflake partners Robling and Logic Information Systems help retailers gain data-driven insights to boost customer…
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How Kimberly-Clark Uses RGM Analytics to Drive Portfolio Growth
Consumer packaged goods (CPG) companies face a challenging economic landscape coming out of the COVID-19…
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5 Reasons NOT to Attend Snowflake Summit 2022
By now, you may have heard that Snowflake Summit 2022 will be live and in…
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Your Guide to Snowflake Summit 2022, June 13-16
We’re thrilled to announce that Snowflake’s annual user conference is back in person this year! …
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The Future of Data Collaboration in Retail: Snowflake Customers Share Their Knowledge in this Webinar Series
Consumers are altering the retail landscape faster than ever before, according to recent McKinsey research.…
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Business Continuity in the Cloud Era: 5-Step Disaster Recovery Plan
Business continuity is a big deal. Business operations rely on access to data and the…
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Two Snowflake Data Superheroes on What the Snowflake Community Means to Them—and Their Careers
Snowflake’s amazing community is supported by a talented group of Data Superheroes. We spoke with…
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Introducing the 10 Snowflake Startup Challenge Semi-Finalists for 2022
ML, AI, and decision intelligence. Predictive analytics, carbon reduction, and crypto blockchains. These exciting initiatives…
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Snowflake Invests in Securonix, Combining the Power of the Data Cloud with Next-Generation SIEM
The move to the cloud has caused security data volumes to explode, and the ability…
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Guild Education Gains Real-Time Visibility with Snowflake for Cybersecurity
Guild is an education platform that provides courses to help organizations attract, retain, and upskill…
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Token Flow Insights Bridges the Gap Between Traditional Finance and Blockchains with a Powerful Data Cloud Foundation from Snowflake
As traditional finance experts come to the world of cryptocurrency, they need better platforms to…
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How Your Organization Can Win in Today’s Data Economy
The skyrocketing value of data has created a global supply and demand for data, data…
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Vattenfall in the Netherlands Fosters Innovation and Customer Centricity with the Snowflake Data Cloud
Innovation in the energy sector is critical to our planet’s future. We interviewed Raymond De…
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Data Collaboration to Counter Climate Change: Join #DataCollab4Climate
Companies across the globe are stepping up their efforts to fight climate change, spurred by…
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Snowflake Employees Collaborate with Polish Government to Aid Ukrainian Refugees
As he watched footage of thousands of Ukrainians fleeing their country as Russia invaded, Snowflake…
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Dissecting the Data Cloud: A Conversation with Snowflake Co-Founder Benoit Dageville
In the latest episode of the Rise of the Data Cloud podcast, host Steve Hamm…
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New Snowflake Features Released in March 2022
In March, Snowflake continued to enhance its capabilities around data programmability and data pipeline development,…
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The Team Helping Snowflake Customers See Maximum Return on Their Investment
Snowflake Professional Services and Training can help new customers implement their platform—but that’s just the…
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Penguin Random House: Plotting a story of data maturity with Snowflake 
Penguin Random House is the UK’s leading book publisher, bringing 2,000 new titles to market…
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Data Mesh Perspectives: A Q&A with Roche Diagnostics
Digital transformation is driving a data explosion, and it’s having an especially dramatic effect in…
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Snowflake Invests in Hex to Boost Collaboration on Data Projects, Analytics and Apps
At Snowflake, we continue to cultivate and grow our ecosystem of trusted partners. We are…
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PromoFarma Achieves Significant Time And Cost Savings With Snowflake
Barcelona based PromoFarma by DocMorris is an e-commerce marketplace which groups together the health, beauty…
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New Snowflake Features Released in February 2022
February brought a number of exciting enhancements, especially for customers building and running data pipelines…
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NN Investment Partners’ Papyrus Team Delivers End-to-End Data Visualization with Snowflake’s Data Cloud
Marcel Naumann, Senior Engineer Investment at NN Investment Partners, sees a future where fluid, easily…
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Optimizing the Manufacturing Process at Valmet Powered by the Snowflake Data Cloud
About Valmet Valmet is the leading global developer and supplier of process technologies, automation and…
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Snowflake Invests In dbt Labs, Cementing Our Partnership And Paving The Way For More Innovation Ahead
At Snowflake, we aim to provide the best possible experience for data professionals in the…
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Snowflake Startup Challenge: Advice from the 2021 Finalists
Winning the Snowflake Startup Challenge can certainly boost a startup’s trajectory — the 2021 winner,…
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Piano Brings Advanced Analytics to Customer-Centric Organizations with Snowflake
Piano is a leading provider of software and services that help organizations better understand their…
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New Snowflake Features Released in January 2022
The beginning of 2022 brought a number of high-profile additions to Snowflake. Both unstructured data…
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1-800-FLOWERS.COM, Inc. Leverages the Snowflake Data Cloud to Help People Send Love
While flowers may immediately come to mind when you hear the name, 1-800-FLOWERS.COM, Inc., has…
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Snowflake Startup Challenge: Entry Window Closing Soon!
Still debating if you should enter the Snowflake Startup Challenge? Perhaps you’ve registered but haven’t…
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Snowflake Unlocks Data Value While Safeguarding Privacy for Both Roku and ViacomCBS
In the past, data leaders had to manage a balancing act between data access and…
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Snowflake’s Media Data Cloud Summit: Now Available on Demand!
Did you miss Snowflake’s Media Data Cloud Summit, or are you interested in rewatching or…
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Bagel Brands Simplifies Data Architecture with Snowflake Professional Services
Bagel Brands is the parent company for Einstein Bros. Bagels, Bruegger’s, Noah’s New York Bagels,…
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How William Hill Pivoted to Real-Time Data and Personalised Customer Experiences
About William Hill Founded in 1934 as a postal and telephone betting service, William Hill…
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New Snowflake Features Released in December 2021
The final month of 2021 brought new capabilities for data governance, expanded insights for Snowflake…
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How Allergan Aesthetics Uses Snowflake and Segment to Generate Personalized Offers and Reduce Customer Acquisition Cost
Allergan Aesthetics, an AbbVie company, develops, manufactures, and markets a portfolio of aesthetics brands and…
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Automating Customer Touchpoints with Snowflake, Hightouch, and dbt Cloud
With hundreds of SaaS products in a given company, it’s getting more and more challenging…
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Register Now for the Media Data Cloud Summit!
The media and advertising landscape is transforming rapidly. Viewers are changing their habits, industry standards…
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How EQT Group Uses Agile Data Architecture in Its Organization for Superior Returns
Snowflake had the chance to hear from EQT Group’s Head of Data Management, Pedram Birounvand,…
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Snowflake Ventures Celebrates First Year
One year ago, Snowflake launched Snowflake Ventures, an investment arm to help accelerate and augment…
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Data Is in Fashion—How Snowflake Help Bleckmann Drive Operational Efficiencies in the Fashion Supply Chain
About Bleckmann Bleckmann provides logistics solutions for fashion and lifestyle brands with a strong focus…
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How The Trade Desk Uses the Data Cloud to Thrive in the Dynamic AdTech World
Global advertising technology leader The Trade Desk operates in a constantly evolving world that is…
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Partner Sessions Now Viewable for Snowflake’s Media Data Cloud Summit on January 19, 2022
How are media, advertising, and entertainment companies building a secure data foundation that can help…
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New Snowflake Features Released In October And November 2021
Coming off of our Snowday event, we’ve unveiled a number of new product capabilities that…
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Hello UAE!
The World Bank lists United Arab Emirates as 17th among 190 economies on its global…
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How Opening Up Data Access is Driving Growth for AFG
In Australia’s fiercely competitive mortgage brokering market, giving brokers access to the right data is…
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Hello Israel!
It’s no secret that Israel is a major global hub for startup companies. In fact,…
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How Pacific Life Uses the Data Cloud to Enable Data-Driven Decision-Making
Data-driven decision-making is a guiding principle in financial services institution Pacific Life Insurance Company’s ongoing…
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Register Now for Snowflake’s Snowday Event, November 16
Want to hear about the latest product advancements from Snowflake and how they can enable…
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How 1-800-FLOWERS.COM, Inc. Is Putting Data to Work in the Cloud
1-800-FLOWERS.COM, Inc. began as a single floral shop in Manhattan in 1976 and, over time,…
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Snowflake Advanced Certifications: Level Up to SnowPro Advanced and Show Off Your Snowflake Expertise
Did you know that Snowflake has three new advanced role-based certifications to help you stand…
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M1 Democratizes Data Analytics with Snowflake as Part of Its Digital Transformation
Vibrant and dynamic digital-first telco M1, a subsidiary of Keppel Corporation, is focused on transforming…
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How Roche Diagnostics Uses the Data Cloud to Empower Its Data Lifecycle Teams
Global healthcare company Roche is a great believer in data sharing and decentralization whenever those…
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Choosing Primary and Secondary Regions in Snowflake for Business Continuity
Natural disaster. Errant code. Regional downtime. In the event of such disruptions, it can be…
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BUILD 2021: The Future of Development on Snowflake
This year’s BUILD, the Data Cloud Dev Summit, brought together thousands of developers, data scientists,…
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Announcing Snowflake Startup Challenge 2022 with Prizes Totaling Up to $1M
We’re thrilled to announce that Snowflake’s pitch-based global Startup Challenge will be back for its…
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How Dia & Co Uses Data from Snowflake Data Marketplace to Help Women Get Their Best Clothing Fit
According to the fashion-industry trade journal WWD, most women in the U.S. today are underserved…
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Snowflake Named “Technology Partner of the Year” by Fivetran
We’re thrilled to announce that Snowflake received the honor of “Technology Partner of the Year”…
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Snowflake’s Financial Services Data Summit: Now Available on Demand
Did you miss Snowflake’s Financial Services Data Summit, or are you interested in rewatching or…
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5 Reasons to Attend BUILD 2021
We’re counting down the days to Snowflake BUILD, our Data Cloud developer summit. The agenda…
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How ADP Embarked on New Data Distribution Models Using the Data Cloud
Payroll and HR solutions giant ADP generates vast amounts of data, which it anonymizes and…
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Snowflake Provides the Data Backbone for California’s Digital COVID-19 Vaccine Record
Earlier this year as Californians were getting vaccinated by the millions, state leaders were figuring…
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New Snowflake Features Released in August 2021
August releases from Snowflake include several updates and enhancements to Snowflake, among them new capabilities…
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How Snowflake’s Data Cloud Helps FinServ Customers
According to a recent PwC U.S. CEO survey, 84% of CEOs plan to increase their…
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Snowflake Data Cloud and Snowflake Data Marketplace Inform Game Dev, Delivers Business Insights at 2K Games
If you’ve played critically acclaimed 2K Games1 (part of Take-Two Interactive Software) such as NBA…
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Empower Data Teams with a Data Mesh Built on Snowflake
Over the last couple of years, the data mesh architecture has emerged as a new…
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Douglas Evolves from Retail Stores to Ecommerce and Leverages Snowflake to Democratize Its Data
Beauty and lifestyle retailer Douglas offers more than 130,000 products across its network of online…
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How Chipotle Is Using Digitalization to Drive Growth and Reach Customers in New Ways
Chipotle Mexican Grill has been a leader in using digital technologies to make the fast-casual…
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Register Now for Snowflake’s Financial Services Data Summit in September
How are financial services companies using Snowflake to meet ever-changing customer expectations, fulfill regulatory requirements,…
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Flowcode Scales Its Data Engineering and Data Science Workloads with Snowflake
QR technology company Flowcode is the offline to online company building direct connections between brands…
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S&P Global Provides Instant Access to Curated Data
Snowflake connected with David Coluccio from S&P Global Market Intelligence at the Snowflake Data Cloud…
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New Snowflake Features Released in June and July 2021
Building on the announcements made at this year’s Summit, Snowflake has released a number of…
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Dentsu Tracking Partners with Snowflake for Data Intelligence Services for the World’s Largest Regulated Tracking and Tracing Platform
Dentsu Tracking, a brand of Dentsu International and a world leader in supply chain tracking…
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Chipotle Leverages Snowflake to Inform Decision-Making During the Pandemic
As reported by VentureBeat, Snowflake connected with Mash Syed from Chipotle Mexican Grill at Transform…
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Snowflake’s Retail and CPG Data Analytics Forum: Now Available on Demand
Did you miss Snowflake’s Retail and CPG Data Analytics Forum? Fear not: All sessions are…
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How PepsiCo Gains Actionable Insights Using the Data Cloud
Quickly identifying and responding to changes in consumer buying behaviors are vital for a consumer…
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Snowflake Helps ECAL Gain Rich Customer Behavioral Insights
Actionable data sits at the heart of everything Australian marketing technology company ECAL does. The…
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How Disney Streaming Uses the Data Cloud for Data Governance and Data Sharing
Entertainment giant The Walt Disney Company is keen to gain a deeper understanding of customer…
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Connected Healthcare: Devices and Data Along a Patient’s Journey
Allen's not feeling 100%. Nothing too alarming, he thinks, but he's been fatigued more often,…
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Driving a Data Culture with the Retailers’ Modern Data Stack
If 2020 taught us anything, it was that the retail industry experienced a sudden disruption…
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How Snowflake’s Data Cloud Is Empowering Retailers to Unleash Business Benefits
The statistics in a recent Wall Street journal article confirm what is widely known: The…
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Successfully Measuring Advertising Performance On Demand
Snowflake connected with The Trade Desk’s Senior Product Manager, Erick Ellis, at the 2021 Data…
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How Starschema Uses Snowflake Data Marketplace to Share a Trusted COVID-19 Data Set
During the past year, many businesses relied on a curated data set from Starschema for…
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Prisma Health Streamlines Healthcare Costs with Data-Driven Insights that Enhance Preventative Care
At the Healthcare and Life Sciences Forum 2021, Snowflake connected with John Supra and Dustin…
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What’s Next for the Data Cloud? Highlights from Snowflake Summit 2021
This year’s Snowflake Summit brought together Snowflake leaders, customers, and partners to discuss the future…
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Stop/Start. How Can Data Solve the Oil and Gas Carbon Headache?
Almost 11 years ago, a mobile drilling rig operating in the BP-controlled Macondo prospect, just…
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Partners Together Now: Snowflake Announces FY21 Partner of the Year Award Winners
Partners are a vital part of the Data Cloud ecosystem and key to Snowflake’s growth.…
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How Novartis is Using the Data Cloud to Accelerate Delivery of New Medicines
Novartis is a global Fortune 500 company, headquartered in Basel, Switzerland, and a leader in…
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The Winner of the Snowflake Startup Challenge Is…
The 2021 Snowflake Startup Challenge invited early-stage startups to build innovative applications and products powered…
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How Marketers Will Measure Campaign ROI After Third-Party Cookie Deprecation
Every marketer knows the old John Wanamaker quote, “Half the money I spend on advertising…
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Delivering Deeper Customer 360 Insights with the Data Cloud and ThoughtSpot
Keeping up with our fast-paced world means marketing has to move quickly. Conversations are no…
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New Snowflake Features Released In April 2021
In April, Snowflake continued enhancing its platform with new features for security, governance, data sharing,…
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How the Data Cloud Helps Marketers Achieve Personalization at Scale
By letting marketers realize the goal of one-to-one targeting at scale, a successful personalization initiative…
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Snowflake Data Marketplace Winners Announced
We are pleased to announce the winners of Snowflake’s Data Marketplace Challenge, a skill-based competition…
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Watch Session Highlights from Snowflake’s Healthcare and Life Sciences Forum
How is the Snowflake Data Cloud shaping the future of data-driven health? That was the…
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How Anthem Achieves Holistic Healthcare Using Snowflake’s Data Cloud
The healthcare industry is in the midst of a profound transformation, driven by new insights…
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Announcing the 10 Semi-finalists from the Snowflake Startup Challenge
A remarkable showcase for talent debuting this year, the Snowflake Startup Challenge brings together early-stage…
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Data Cloud Success Story: Starschema Uses Snowflake Data Marketplace to Help the World Leverage COVID-19 Data
The team at Starschema, a data services and technology company, believes data has the power…
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Conserving Bears, Bats, and Bees
How data tells the story of our world and provides a blueprint for protecting wildlife…
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Data’s Evolution in the Cloud: Smarter Data Insights in Manufacturing
The COVID-19 pandemic caused production slowdowns and supply chain disruptions around the world, posing unprecedented…
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How Capital One Leverages the Power of Data in the Cloud
Capital One is a big customer of Snowflake and we were recently joined by Biba…
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Are You Ready for Snowflake’s Healthcare and Life Sciences Forum?
If you haven’t yet reserved your spot for Snowflake’s Healthcare and Life Sciences Forum, registration…
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Data’s Evolution in the Cloud: Data Helps Manage Disruption in Retail
For retail and consumer packaged goods (CPG) executives, increasing customer satisfaction and improving customer experience…
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How the California Department of Technology Uses Snowflake to Mobilize Its COVID-19 Response
Isaac Cabrera, State of California Geographic Information Officer and Manager of Data and Geospatial Services…
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New Snowflake Features Released in March 2021
In March, Snowflake continued enhancing its platform with performance improvements, expanded ecosystem support, easier management,…
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Taking Care of Workers With Trusted, Quality Data
Anthony Seraphim of Texas Mutual Insurance spent some time with Snowflake at Data Cloud Summit…
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Register Now for Snowflake’s Healthcare and Life Sciences Forum, April 21
How are healthcare and life sciences companies mobilizing their data to navigate the turbulence of…
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Learn Snowflake with Free Hands-On Workshops
Snowflake University recently issued its 5,000th Hands-On Essentials badge. The Hands-On Essentials Series is a…
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How Snowflake Enables Data Unification and Large-Scale Machine Learning for Embrace Home Loans
Embrace Home Loans recently hosted a webinar with Snowflake to share how they partnered across…
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Snowflake CEO Frank Slootman Discusses What’s Next for the Data Cloud
Snowflake has pioneered a new architecture for data analytics known as the Data Cloud, making…
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Data’s Evolution in the Cloud: The Urgency of Data in Healthcare
Almost half (46%) of healthcare and life sciences executives cite data and analytics as a…
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Data’s Evolution in the Cloud: How to Gain a Competitive Advantage
A large majority (87%) of executives worldwide agree that data is the most important competitive…
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How to strengthen your company’s data literacy
Data, which used to be an underappreciated byproduct of business, has now become a resource…
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Four Insurance Industry Trends for 2021 and Beyond with Deloitte’s Cindy MacFarlane
Cindy MacFarlane, Head of the Insurance Analytics and Cognitive practice at Deloitte Consulting LLP, is…
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Data Cloud Featured at Digital-Life-Design Conference
The Data Cloud was featured at February's edition of the Digital-Life-Design conference, a series of…
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How We Improved Data Enrichment and Account Scoring at Snowflake
The CRM Landscape Go-to-market (GTM) teams prominently leverage CRM platforms as their source of truth…
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New Snowflake Features Released in February 2021
In February, Snowflake continued enhancing the Snowflake platform with enhancements across the Data Cloud aimed…
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“The Best Things in Life Are on the Other Side of Fear” – A Conversation with Snowflake’s CMO, Denise Persson
Snowflake’s Chief Marketing Officer Denise Persson is no stranger to challenge. She began her career…
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How Till Is Transforming the Rental Experience with Personalized Financial Solutions
Flexible Rent from Till Till is challenging the traditional renter and landlord payment structure. Flexible…
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Forging a Truly Data-driven Organization
In a 2020 study performed by Nature Research, 70 different teams of neuroimaging experts were…
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BlackRock and Snowflake Partner to Unlock the Value of Data for the Investment Management Industry
To make the best investment decisions for their clients, investment managers need to be able…
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New Snowflake Features Released in January 2021
Snowflake continued expanding its platform capabilities at the start of the new year, adding updates…
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9 Posts Snowflake Readers Loved
2020 was a great year for Snowflake—because we equipped users from data analysts to IT…
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How Emirates and Allianz Benelux are Transforming Customer Service With The Data Cloud
Snowflake met with Jan Doumen, Head of Expertise for Allianz Benelux, and Naveed Memon, Program…
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Snowflake, the Swiss Army Knife of Data for inReality
inReality provides an analytics platform that leverages IoT sensor data (for example, visual technologies) to…
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Pizza Made Easy at Domino’s: Using Digital Data to Offer Customers Better End-to-End Experiences
Snowflake connected with Michael Gillespie of Domino’s Pizza Enterprises at Data Cloud Summit 2020 to…
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5 Best Practices for Integrating Data Science Into Your Marketing Analytics
Personalization enables marketers to send hypertargeted content and offers that are more likely to drive…
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10 Predictions about Data Cloud Analytics in 2021
2021 is the year of the Data Cloud. Powered by the Snowflake platform, the Data…
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Top 7 Trends in Marketing Analytics for 2021
Powered by advances in machine learning, marketing analytics delivers more bottom-line impact with each passing…
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Allianz Benelux Leverages the Data Cloud to Drive Innovations
Snowflake talked with Sudaman Thoppan Mohanchandralal of Allianz Benelux at Data Cloud Summit 2020, to…
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UNLOCKING VALUE BY GOING ALL-IN ON THE DATA CLOUD AT RAKUTEN AND OFFICE DEPOT
Snowflake met with Mark Stange-Tregear, Vice President of Analytics for Rakuten Rewards, and Andrew Parry,…
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Sonos Drives Better Listening Through Customer Experience Insights
Snowflake connected with Margaret Sherman of Sonos at Data Cloud Summit 2020 to hear how…
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Data Cloud Summit 2020 Highlights: Migrating to Snowflake
Data Cloud Summit 2020 was a great experience for both attendees and presenters. The productive…
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Data Cloud Summit 2020 Announcements
Mobilize your data with the Snowflake Data Cloud and its new enhancements for data pipelines,…
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Data Cloud Summit 2020 Highlights: Unlock the Value of the Data Cloud
At Data Cloud Summit 2020, participants attended a variety of sessions to learn about how…
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Data Cloud Summit 2020 Highlights: Modernize Your Data Lake
Data Cloud Summit 2020 provided a great deal of information that you can use immediately.…
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Data Cloud Summit 2020 Highlights: Supercharge Your Analytics and Data Science
Snowflake’s recent Data Cloud Summit 2020 showcased exciting possibilities for using data to empower your…
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Data Cloud Summit 2020 Highlights: Build Data Apps and Data Products
Data Cloud Summit 2020 featured companies that are using Snowflake to gain more value from…
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Data Cloud Summit 2020 Highlights: Industry Solutions Spotlight
At Data Cloud Summit 2020, attendees chose among dozens of sessions that showcased how customers…
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How Snowflake’s Founders Architected the Rise of the Data Cloud
According to Gartner, the public cloud services market continues to grow, largely due to the…
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Data Cloud Summit 2020: Supercharge Your Analytics and Data Science
The potential is nearly limitless. It’s easy to get excited about Snowflake’s Data Cloud and…
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Data Cloud Summit 2020: Modernize Your Data Lake
Many organizations are realizing that their data lake has turned into a data swamp, with…
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How to Build Data Apps And Data Products With Snowflake
Building and managing data-intensive applications has traditionally been costly and complex. But Snowflake’s modern solution…
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Industry Solutions Spotlight at Data Cloud Summit 2020
How can your company increase profits by building data solutions on Snowflake? In the Data…
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Track Preview Blog: Unlock The Value Of The Data Cloud
No matter what industry your company is in, data is its most valuable asset. But…
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Data Cloud Summit 2020: Migration to Snowflake
If your organization has decided to modernize its legacy data infrastructure to become more data-driven,…
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What to Expect from Data Cloud Summit 2020
More than 18 months ago, Snowflake held its most recent Snowflake Summit, where data professionals…
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5 Top Retail Supply Chain Challenges
Today’s retail supply chains are as unpredictable as ever. During the pandemic, retailers and suppliers…
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How Companies Can Start Unifying Their Marketing Data in 5 Steps
Virtually every marketing organization is taking steps to become more data-driven, but there are considerable…
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How Software Companies Can Build Scalable Embedded Analytics Apps with Snowflake
Customers of B2B companies rely on insights from applications to grow their business, secure their…
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New Snowflake Features Released in August 2020
In August 2020, Snowflake announced several new features, all in preview, that make its cloud…
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3 Snowflake Features That Make Data Science Easier
Data science is proving to be a major competitive advantage for companies. While business intelligence…
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Forrester TEI Study Shows Snowflake Can Deliver a Customer ROI of 612% Over 3 Years
We are pleased to share the findings of a Forrester Consulting Total Economic Impact™ (TEI)…
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New Snowflake Features Released in July 2020
In keeping with its continued focus on building the most powerful and flexible cloud data…
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5 Obstacles to Successful Data Governance
Organizational leaders worldwide agree that data governance is important. However, data governance programs in most…
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5 Ways Snowflake Can Help Life Sciences Become Data-Driven
The life sciences industry is at a turning point. According to Deloitte, “to prepare for…
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How Data Exchanges Enable Secure Data Collaboration
In a global economy, real-time data analysis is closely related to business success. Without data-driven…
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How to Move from Basic to Advanced Marketing Analytics in Four Steps
Advanced marketing analytics can improve campaign relevance, increase customer lifetime value, accelerate insights, reduce acquisition…
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Snowflake Enables Modern Cloud Data Analytics at US Foods
Approximately 300,000 restaurants and food service operators across the United States rely on US Foods…
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5 Challenges of Simplifying DevOps for Data Apps
The benefits of building a DevOps culture for software companies are clear. DevOps practices integrate…
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How Marketers Can Drive ROI from Customer Data Platforms
As first-party customer data continues to explode, companies have struggled to make it actionable for…
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Snowflake Announces FY’20 Partner Awards
Snowflake held its annual Partner Summit as a virtual event on June 16 and 17.…
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5 Challenges of Building Data Applications
Fast-growing software companies are building data applications for a variety of uses, from marketing apps…
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Three Ways Financial Services Can Benefit from a Cloud Data Platform
Financial institutions are embarking on digital transformation journeys and migrating to the cloud. These strategies…
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Three Ways a Cloud Data Platform Can Help Retail Thrive
To survive in today’s economic climate, retailers, consumer packaged goods (CPG) manufacturers, and ecommerce companies…
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Why Your Organization Should Use the Starschema Coronavirus Data Set
How many new cases? Where are infection rates rising? How are governments responding? And, the…
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Modern Reference Architectures for Application Builders
For every data application use case, there is a modern data stack architecture with built-in…
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Welcome Infutor to Snowflake Data Exchange
Today we welcome Infutor as a new data provider in Snowflake Data Exchange. As an…
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4 Trends that are Changing Healthcare and Life Sciences
As the digital revolution transforms the fields of healthcare and life sciences, organizations and individuals…
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How a Modern Data Warehouse Can Enable ‘Customer 360’
“Customer 360,” or the practice of obtaining a holistic, real-time view of customers from multiple…
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How to Build Successful Data Applications on Snowflake
There has never been a better time to build SaaS data applications. International Data Corporation…
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Snowflake for Data Lakes — Looking to 2020 and Beyond
During the 2019 Snowflake Summit World Tour, I was fortunate to speak to very engaged…
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Data Scientists, Are You Taking Full Advantage of Technology Advancements?
Data scientists are a hot commodity, as demonstrated by the 56% increase in demand from…
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Snowflake Achieves AWS Retail Competency Status
We’re pleased to share that Snowflake, a Cloud Data Platform, has achieved Amazon Web Services…
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Three Tips for Building Modern Data Applications
The global business intelligence (BI) and analytics software market is expected to reach $55.48 billion…
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Want Ubiquitous Cloud Computing with your Multi-Cloud Strategy? Go Cross-Cloud
Want ubiquitous cloud computing with your multi-cloud strategy? Better get a cross-cloud platform. The global…
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3 Rewards of a Well-Executed Data Governance Strategy
A 2018 DATAVERSITY report found that 42% of respondents did not have a high level…
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Consumers Have Some Strong Opinions About Their Personal Data
Consumers and businesses are becoming increasingly concerned over data security and privacy. Consumers are concerned…
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Recognizing Partners at the 2019 Snowflake Partner Summit
Snowflake partners are integral to Snowflake’s growth. During the Snowflake Partner Summit, held in San…
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Fortune 10 Customer McKesson Delivers with Snowflake
On the last day of Summit, Matthew Glickman, Snowflake VP of Customer and Product Strategy,…
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Operating Snowflake Summit Track: Build A Snowflake Foundation for Your Organization
The Operating Snowflake Summit track offers a wide variety of sessions, everything from best practices,…
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Snowflake Summit Twitter Sweepstakes Rules
If you're attending Snowflake Summit, you are eligible to enter the Snowflake Twitter Sweepstakes!…
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Take Your Data to New Heights with the Enabling Developers Track at Summit 2019
How much more value would your customers get if you added self-serve analytics to your…
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Get a Game Plan for Real-Time Analytics
“How do other companies reduce latency in their data stacks?” “How can we simplify our…
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Learn How to Accelerate Analytics at Snowflake Summit
Users from across your entire organization understand the potential that data has on revenue, productivity,…
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Must-Attend Secure Data Sharing Sessions Coming to Summit
One Snowflake customer created a new data product using Snowflake Secure Data Sharing that generated…
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Numeracy: Investing in Our Query UI
Today, we announced Snowflake has acquired Numeracy, our first acquisition! We’re very excited to welcome…
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5 Reasons to Attend Snowflake Summit
Snowflake Summit is just around the corner, officially kicking off on Monday, June 3, in…
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Partners Honored at the 2019 Snowflake EMEA Partner Summit
The recent Snowflake EMEA Partner Summit brought together over 200 data and analytics industry leaders…
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