UNLOCK THE POWER OF
THE DATA CLOUD FOR SPORTS

Equipping businesses across the sports ecosystem to break down data silos, maintain strict data governance while enabling compliance, and power critical use cases to improve fan experiences and power business outcomes.

WIN WITH
THE DATA CLOUD

Connected Fan Experience

Break down organizational silos to build a complete profile of your fans and deliver optimal experiences across all channels.

Player Analytics & Telemetry

Analyze large volumes of semi-structured and unstructured data in Snowpark to determine essential player-specific data points, like individual player health, injury time, and holistic athlete performance.

SPONSORSHIP ATTRIBUTION

Collaborate across the ecosystem to determine the impact of sponsorships across brands, media broadcasters, rights holders, and gaming platforms–while maintaining strict data governance.

BUILDING NETWORK EFFECTS ACROSS THE ECOSYSTEM

Sports Media Partners & Broadcasters - Boost revenue by actioning fan insights to better place advertisements against marketer goals.

Leagues, Teams & Rights Holders - Maximize the monetization of media rights and improve P&L of member teams, events, stadiums, and marketing partners.

Betting, Telemetry & Gaming - Bring near real-time analytics and insights in your platforms using Unistore and Hybrid Tables to ingest your streaming data.

Merchandise & Ticketing - Connect retail activity to fan engagements and advertising exposure to understand how fans interact with and purchase products.