A Window of Opportunity to the Data Cloud
When Apple launched its App Store in 2008, it opened a window of opportunity for thousands of software developers who rushed to invent the mobile-first world in which we all…
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the Data Cloud
Why CFOs Should Champion the Consumption Business Model
Traditionally, CFOs focus on cost and cost control when managing the financial actions of a…
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“Embrace the Curveballs” – Snowflake CMO Denise Persson on Five Common Challenges for Startup Marketing Teams
The past year has been one of the most challenging periods ever for companies as…
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Pizza Made Easy at Domino’s: Using Digital Data to Offer Customers Better End-to-End Experiences
Snowflake connected with Michael Gillespie of Domino’s Pizza Enterprises at Data Cloud Summit 2020 to…
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Snowflake, the Swiss Army Knife of Data for inReality
inReality provides an analytics platform that leverages IoT sensor data (for example, visual technologies) to…
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Allianz Benelux Leverages the Data Cloud to Drive Innovations
Snowflake talked with Sudaman Thoppan Mohanchandralal of Allianz Benelux at Data Cloud Summit 2020, to…
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How Marketers Will Measure Campaign ROI After Third-Party Cookie Deprecation
Every marketer knows the old John Wanamaker quote, “Half the money I spend on advertising…
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Data and Customer Privacy: What Companies Need to Do
Today’s Data Privacy Day offers consumers an opportunity to learn about how companies use, collect,…
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Data-Driven Digital Transformation Means Cloud Data and Analytics
Last year, Gartner declared that on-premises databases are now legacy technology. Are we ready to…
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The New Face of Secure Data Collaboration: Transforming Government with the Data Cloud
The push to embrace cloud-based technologies has undoubtedly transformed IT infrastructures at every level of…
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Unleash Advanced Geospatial Analytics in Snowflake
Both businesses and governments have been forced to respond to the global pandemic by developing…
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Row Access Policies Are Now Generally Available on Snowflake
As adoption of the Snowflake Data Cloud has grown, we’ve seen some of the world’s…
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Schema Detection Public Preview
Data pipelines are the lifeblood of modern analytics, which are a key enabler for making…
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Data Engineering Use Cases with Snowpark and Java UDFs
The Complexity of Data Engineering Data engineering is a critical aspect for data management. The…
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A podcast for data and business leaders
Rise of the Data Cloud is an original podcast hosted by award-winning author and journalist, Steve Hamm. Each episode, Steve speaks with a data leader to learn how they leverage the cloud to manage, share, and analyze data to drive business growth, fuel innovation and disrupt their industries.
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Episode 34
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How to Make Your Data Pop with Vaibhav Kulkarni, Head of Data Products & Infrastructure Engineering at PepsiCo
This episode features an interview with Vaibhav Kulkarni, Head of Data Products & Infrastructure Engineering at PepsiCo. In this episode, Vaibhav talks about the transfer…
Episode 33
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The Wonderful World of Data Governance with Anita Lynch, VP of Data Governance at Disney Streaming
This episode features an interview with Anita Lynch, Vice President of Data Governance at Disney Streaming. Anita has a really impressive background, having held leadership…
Episode 32
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Using Your Data for Good with Tamás Földi, Co-founder and CEO of Starschema
This episode features an interview with Tamás Földi, Co-founder and CEO of Starschema. Tamás has previously been a white hat hacker and professional consultant for…
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Why CFOs Should Champion the Consumption Business Model
Traditionally, CFOs focus on cost and cost control when managing the financial actions of a…
See how
A CDO’s Field Guide to Finding Value in Data
An African proverb says, “A good chief is like a forest: Everyone can go there…
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Support Multiple Data Modeling Approaches with Snowflake
Since I have joined Snowflake, I have been asked multiple times what data warehouse modeling…
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How Usage-Based Pricing Delivers a Budget-Friendly Cloud Data Warehouse
When you have budgets and business plans you need to stick to, you want clear…
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How to Get Started with Snowflake on Azure
Snowflake is now available on Microsoft Azure for preview in the East US 2 region.…
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Snowflake Recognized as a Leader by Gartner: Third Consecutive Year Positioned in the Magic Quadrant Report
Gartner has released its 2019 report, “Magic Quadrant for Data Management Solutions for Analytics.” Snowflake…
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Beyond “Modern” Data Architecture
“Modern” Data Architectures If you asked almost any current leader in data engineering to draw…
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How to Use AWS Glue with Snowflake
The process of extraction, transformation and load (ETL) is central to any data warehousing initiative.…
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Data Vault Automation with erwin and Snowflake: Building and Automating a Scalable Data Warehouse Based on Data Vault 2.0
The Data Vault methodology can be applied to almost any data store and populated by…
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Choosing Open Wisely
Where open helps and where it hurts Since Snowflake’s inception we’ve had the needs of…
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