the Data Cloud 
Are you efficiently unifying, modeling, analyzing, and activating all the data you need to drive impactful marketing campaigns and customer experiences? For years, marketing teams have struggled to operate from…
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Editor’s note: This is part of a series of blogs about the data economy. Specifically,…
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About 80% of the world’s data is unstructured. Unstructured data within documents, emails, web pages,…
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What’s harder than finding the right data architecture? Finding the right dedicated partner. Adverity gets…
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In the age of online streaming, Subscriber Retention Management (SRM™) is big business—and it’s powered…
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Software company Slack is on a mission to make work simpler, more pleasant, and more…
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Investors, board members, consumers, and regulatory agencies are interested in environmental, social, and governance criteria—a…
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As Under Armour’s Vice President of Enterprise Data Management, Patrick Duroseau has overseen the company’s…
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A Q&A with John Pastor, Director of Business Technology at Pfizer Editor’s Note: John recently…
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Unpredictability and disruption are running high across today’s supply chains. With COVID-19 and now instability…
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Snowflake removes the need to perform maintenance tasks on your data platform and provides you…
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In part 1 of this blog series, we looked at how Snowflake supports the GEOGRAPHY…
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You want to enable analytics, data science, or applications with data so you can answer…
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Snowflake recently announced results from the 2022 Customer Experience Survey. Hopefully, you’ve already heard about…
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Rise of the Data Cloud is an original podcast hosted by award-winning author and journalist, Steve Hamm. Each episode, Steve speaks with a data leader to learn how they leverage the cloud to manage, share, and analyze data to drive business growth, fuel innovation and disrupt their industries.
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In this episode, Patrick Duroseau, VP of Enterprise Data Management at Under Armour, talks about how to be a data evangelist in your organization, how…
In this episode, Cristina Roa, VP of International at Securonix and Omer Singer Head of Cybersecurity Strategy at Snowflake, explore all things cybersecurity. From how…
In this episode, Mihir Shah, Head of Data Architecture and Engineering at Fidelity Investments, shares insights into executing a successful data strategy across all your…
Corporate finance must change. Across industries, an organization’s Finance team should shed light on what’s…
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Traditionally, CFOs focus on cost and cost control when managing the financial actions of a…
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An African proverb says, “A good chief is like a forest: Everyone can go there…
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PLEASE NOTE: This post was originally published in 2018. It has been updated to reflect…
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Thank you for reading our previous post #10 Query Result Sets available to users via…
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PLEASE NOTE: This post was originally published in 2019. It has been updated to reflect…
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As we covered in part 1 of this blog series, Snowflake’s platform is architecturally different…
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PLEASE NOTE: This post was originally published in 2018. It has been updated to reflect…
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“Modern” Data Architectures If you asked almost any current leader in data engineering to draw…
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Gartner has released its 2019 report, “Magic Quadrant for Data Management Solutions for Analytics.” Snowflake…
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Under the pressure of increased privacy regulation in the marketing world, many Snowflake customers are…
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