Snowflake for Retail & CPG
Take advantage of Snowflake’s Data Cloud to seamlessly and cost-effectively create real-time, personalized customer experiences.
EBOOK
How Retailers and CPGs Can Leverage Third-Party Data in Their Analytics
We are witnessing a never before seen global shift in how consumers, retailers, and brands interact. Businesses with a strong data foundation have rapidly adapted, taking advantage of digital channels and eCommerce, improving customer experiences, and transforming supply chains. Those stuck with legacy infrastructures and data in silos suffered.
The Snowflake Data Cloud enables retailers and manufacturers to access, govern and share data seamlessly, to deliver more personalized customer experiences, optimize supply chains, and make data-driven merchandising decisions.
USE CASES DELIVERED BY THE DATA CLOUD
Optimize your marketing technology stack to understand customer needs, increase relevance, and deliver seamless experiences.
Learn how ASICS targets the right customer at the right time using the Data Cloud.
See how PepsiCo brought its media campaign data in-house and built an ROI engine.
Hear how Instacart set up the infrastructure to meet rapidly expanding demand and launched same day delivery with the Data Cloud.
Read how Kraft-Heinz applies advanced analytics to ensure stock levels
Learn how Under Armour is collaborating with retailers to optimize inventory and logistics
Learn how seamless access to readily available datasets from POS to weather data can improve strategic decision making
See how 1-800 Flowers.com, Inc. leverages a single source of truth to better target and address gifting needs
Learn how US Foods applied predictive analytics to measure product and price elasticity and optimize catalogue and price.
Resources
Personalizing Customer Experiences at Data-Obsessed Companies | Snowflake Summit 2021
Hear how Kraft-Heinz, Albertsons, and Instacart are Driving Growth with the Data Cloud
Ways to get started with Snowflake
Learn how retail and CPG companies leverage Snowflake’s capabilities to coordinate decisions across supply chain, brand marketing, pricing, promotions, and more