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Increase Personalization Across Retail & eCommerce

Create a Single Source of Truth to understand customer needs, increase relevance, and deliver seamless experiences

Webinar | February 15

2023 TRENDS FOR RETAIL AND CONSUMER COMPANIES

Register Now

Why Snowflake?

Single Source of Customer Data with Insights and Governance

Reduce complexity, eliminate data silos, and improve data governance by storing structured, semi-structured and unstructured data (public preview) in a single platform.

Seamless Access to Customer Enrichment Data

Use Data Marketplace to search, access and join third-party data to your existing datasets to augment customer insights and improve the effectiveness of your engagements.

Performance to Power Personalization Across Channels

Support your analytics needs at the same time including compute intensive AI/ML models, multi-channel personalization, and real-time reporting

Personalization 101: How to Maximize Your Customer Lifetime Value

As consumers, we are bombarded with more information than ever before, including emails, pings on our smartphones, social media ads, and more. Hundreds of brands compete nonstop for our attention. It’s only natural that we start tuning them out.

As marketers, how do we break through the noise? By using consolidated data to personalize our engagements and interact with our consumers in a finely targeted way that takes into account their unique preferences, interests, and needs, we can get their attention.

Customer Testimonials

Forum

How Tripadvisor Segments and Delivers Personalization with a Customer Data Platform

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Forum

How ASICS Powers Digital CX with the Data Cloud

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Video

How Doordash Powers Their Business with the Data Cloud

Watch Now
Blog

1-800 Flowers is Putting Data to Work in the Data Cloud

Read the Blog

Resources

Ebook

Dummies Guide to Cloud Marketing Analytics

This complimentary guide explains how to activate the full breadth of your marketing data to power…

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Ebook

How Marketers Can Harness Data Science to Enable Personalization at Scale

Data science enables marketing organizations to consolidate and extract insights from…

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Ebook

5 Ways to Achieve Deeper Personalization with Data

This ebook describes five ways Snowflake’s cloud data platform helps marketers leverage more-granular data to…

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Blog

Snowflake + Fivetran + dbt: Turn Marketing Data Silos into Marketing Insights

The 2020 Marketing LUMAscape showcases more than 8,000 tools marketers can use…

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Case Study

Enable Omnichannel Personalization with Simon Data CDP

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Blog

How Marketers Can Drive ROI from Customer Data Platforms

As first-party customer data continues to explode, companies have struggled to make it…

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