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Snowflake on Snowflake

Live Webinar Series

Get an inside look at how Snowflake teams use Snowflake to make critical data-driven decisions. Discover real Snowflake use cases, understand the business value of the Data Cloud, and learn shortcuts for getting started. Each session dives deep into a new use case and includes a demonstration of how different departments utilize Snowflake’s platform.

Upcoming Sessions

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April 6, 2023

Americas 10:00 AM PT

Snowflake on Snowflake: How The Data Cloud Helped Us Avoid $5.5M Of Unused Software Licenses

Join us to take a peek under the hood at how Snowflake’s own IT team built Snow Patrol, a modern data-driven application using Streamlit to optimize licensing spend.

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April 18, 2023

APJ

Snowflake on Snowflake: How the Data Cloud Helps Maximize ROI Through Attribution

Hear from the leaders of the Snowflake Marketing Intelligence team on how they leverage Snowflake technology to successfully implement marketing attribution, drive new efficiencies, and improve campaign effectiveness.

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Watch Past Webinars

Americas

On Demand

Snowflake on Snowflake: Building Sales Analytics In The Cloud

Join us to learn how the Snowflake Sales Analytics team is improving analytics tools and products by leveraging the Snowflake Data Cloud.

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Americas

On Demand

Snowflake on Snowflake: Reducing Risk With User Access Review Automation

Join us to learn how the security compliance team at Snowflake utilizes the Data Cloud as a security data lake.

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Americas

On Demand

Snowflake on Snowflake: How Snowflake Helps Organizations Drive Pipeline Growth by Connecting Sales and Marketing

Hear how Snowflake has leveraged the Data Cloud to develop a solution that helps the sales teams identify top accounts and discern when they are most likely to convert.

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Americas

On Demand

Snowflake on Snowflake: Building Data-Driven Cloud Finance Management

Hear how the Snowflake FP&A team has taken this journey and leverages the Snowflake Data Cloud to accurately attribute CSP costs, identify trends, and precisely predict future spend.

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Americas

On Demand

Snowflake on Snowflake: How the Data Cloud Helps Maximize ROI Through Attribution

Hear from the leaders of the Snowflake Marketing Intelligence team on how they leverage Snowflake technology to successfully implement marketing attribution, drive new efficiencies, and improve campaign effectiveness.

Learn More

Americas

On Demand

Snowflake on Snowflake: Streamlining Global IT Operations with Snowflake’s ServiceNow Connector

Join us for this behind-the-scenes look at how Snowflake’s IT team uses the Snowflake ServiceNow Connector, currently in private preview, to streamline global IT operations. 

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Americas

On Demand

Snowflake on Snowflake: Using the Data Cloud to Power Sales Pipeline Forecasting

Learn how the Snowflake team leverages the Data Cloud to forecast sales pipeline.

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Americas

On Demand

Snowflake on Snowflake: Scaling Snowflake’s Partner Program with Machine Learning

Watch this behind-the-scenes look at how Snowflake’s Global Alliances team uses machine learning to scale the Snowflake partner program.

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Americas

On Demand

Snowflake on Snowflake: Unlocking The Power of Marketing Analytics

Hear from the leaders of the Snowflake Marketing Analytics team who are responsible for every aspect of our marketing data strategy and learn about our internal marketing process for leveraging Snowflake.

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Americas

On Demand

Header

Snowflake on Snowflake: Driving Product Strategy with Data Science

Get a behind-the-scenes look into how Snowflake’s product, engineering, and data science teams leverage Snowflake’s Data Cloud to drive product strategy.

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Americas

On Demand

Snowflake on Snowflake: Building Data Enrichment and Account Scoring in Salesforce

Join us for this behind-the-scenes look into how Snowflake’s Sales Operations, Finance, and IT teams constructed our “Account 360” and use Snowflake as the source of truth for all account information.

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Americas

On Demand

Snowflake on Snowflake: Gaining Real-Time Visibility into Security Controls

Join us for this behind-the-scenes look into how Snowflake’s IT and security teams are using our own Snowflake Data Cloud to protect our environment.

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Americas

On Demand

Snowflake on Snowflake: How and Why We Built Our Marketing Analytics Ecosystem

Watch this webinar to learn how (and why) the marketing intelligence team at Snowflake built our marketing analytics ecosystem.

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Americas

On Demand

Snowflake on Snowflake: Inside Marketing’s Lead Scoring

Snowflake’s marketing intelligence team shares secrets to increasing your sales pipeline with lead scoring powered by data science. 

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Americas

On Demand

Snowflake on Snowflake: Data Science Powered Financial Planning & Forecasting

Learn how Snowflake uses the Data Cloud to improve forecasting accuracy and efficiency.

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Snowflake on Snowflake Resources

Blog Post

5 LESSONS WE LEARNED VALIDATING SECURITY CONTROLS AT SNOWFLAKE

You may have read about Snowflake’s IPO last year. But you probably didn’t hear…

READ THE BLOG POST >>
Blog Post

How We Improved Data Enrichment and Account Scoring at Snowflake

Go-to-market (GTM) teams prominently leverage CRM platforms as their source of truth…

READ THE BLOG POST >>
Case Study

Snowflake Mobilizes Data to Drive Top-Line Growth and Bottom-Line Savings

READ THE CASE STUDY >>
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