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Blog/Lubna Takruri
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Lubna Takruri

Senior Writer and Editor
Lubna Takruri works on Snowflake’s content marketing team and brings extensive content strategy experience across AI-driven B2B SaaS. She specializes in defining the “why” and “who cares” behind complex technology, managing high-volume editorial programs, and crafting narratives that drive growth and market influence. Her work is built on a long journalism career spanning international reporting on business, local and world affairs; television production; and executive media training. She has a master’s in journalism from UC Berkeley and speaks fluent Arabic.
APR 01, 2026AI & ML

Turning Social Media Signals into Enterprise Intelligence: Viral Nation

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Lubna Takruri
FEB 12, 2026Product and Technology

How Media and Entertainment Organizations Are Scaling Intelligence into Action

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Lubna Takruri
JAN 28, 2026AI & ML

2026 Snowflake Marketing Predictions: Agentic AI and the Rise of the Context Marketer

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Lubna Takruri
JAN 22, 2026Advertising, Media & Entertainment

Agentic AI, Composability and Market Reorganization: What 2026 Means for Advertising, Media and Entertainment

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Lubna Takruri
DEC 18, 2025

Deloitte on AI Agents, Data Strategy and What Comes Next: Inside the 2026 Modern Marketing Data Stack

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Lubna Takruri
JUL 10, 2025Marketing

Decoding AI’s Marketing Impact with Scott Brinker

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Lubna Takruri

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