Three key strategies for data-driven success in the global energy transition
A decarbonized, decentralized and digitized energy system will open up new opportunities for energy retailers who can successfully navigate wholesale energy markets and deliver better experiences and more tailored services to customers.
The ability to rise to this challenge will depend greatly on unlocking meaningful insight from data on wholesale markets and prices to better understand and predict customer preferences and demand and identify opportunities for new products and services. The energy providers of the future will be data-driven, low-carbon and relentlessly customer-focused.
In this ebook, we will examine how energy retailers can use the Snowflake Data Cloud to succeed in these goals. The data-driven strategies they must hone fall under three main objectives:
- Cultivate analytical excellence
- Build 360-degree views of customers 3. Drive innovation in sustainability
- Drive innovation in sustainability