The Evolution from Data Sharing to Collaboration—and Why It’s Important

Sharing data creates shared business opportunities. However, it can only go so far before issues with data sprawl, governance, and cost make it difficult to extract value from data—keeping teams from realizing mutually beneficial opportunities.

To truly collaborate with data, organizations need to go beyond data sharing. Collaboration technologies—like Snowflake’s privacy-preserving collaboration capabilities—can help organizations accelerate revenue growth, optimize operations, and improve data security and governance.

But why does collaboration matter? And how can you move your business from just sharing data to sharing services and apps, or to collaborating with partners by bringing data together for joint analysis in a data clean room?

Our ebook has everything you need to understand the data collaboration advantage, including:

  • The relationship between data sharing and data collaboration

  • What a data collaboration solution should look like

  • How Snowflake enables new modes of collaboration with capabilities that allow you to analyze data without the need to share it

8 Ways Manufacturing Companies Improve Supply Chain Resilience, Boost Yields, and Gain Efficiency with the Data Cloud

The past few years may be etched in the minds of manufacturing professionals for a long time. Disruption has become the new norm as supply and distribution lines have been impacted by the global pandemic, geopolitical conflict, and an uncertain economy. 

Fortunately, there are bright spots in all the turbulence—neither business nor innovation slowed down despite these global pressures. The resilience and innovation of those using or quickly moving into Industry 4.0 with its emphasis on AI/machine learning, smart automation, and data-driven insight and collaboration suggest that maybe the troubles of the past few years have indeed moved us into a better future. 

Read on to find out how Snowflake customers are optimizing product performance through access to high-volume, connected (IoT) data and service history.

Building a Commercial Strategy for the New Life Sciences Frontier

A rapidly changing market landscape is making it critical for life sciences companies to regularly evaluate their strategies and effectiveness. Now more than ever, the industry is poised to reap the benefits of data-driven approaches across the commercial operations value chain. 

Check out this ebook to learn:

  • 6 best practices for life sciences companies to build a data-driven commercial strategy.
  • Success stories of Snowflake customers improving commercial effectiveness.
  • Commercialization case studies from leading life sciences companies.

Get the ebook now.

Unistore Unites Transactional and Analytical Data

Unistore is the new Snowflake workload that delivers transactional and analytical data together in a single platform.

Download and read this white paper to learn about:

  • The architectural challenges of working with transactional and analytical data
  • How Unistore delivers the simplicity and unified architecture you need
  • Hybrid Tables: the new feature that powers Unistore by enabling fast, single-row reads and writes in order to support transactional workloads
  • What use cases Unistore supports today and what’s next for this new Snowflake workload

4 Ways Brand Advertisers and Ad Agencies Can Increase ROI and Insights With the Media Data Cloud

Brand advertisers and ad agencies are rapidly adapting to a changing digital landscape. Consumers are taking steps to remove advertising and tracking from their online experiences. The industry faces increased regulatory and privacy scrutiny as consumers and regulators demand transparency into what data is captured and how it is used. 

Now more than ever, the industry is poised to reap the benefits of an effective data cloud solution to meet these challenges and leverage market opportunities. 

Read this ebook to learn how media companies and ad agencies are:

  • Optimizing for advertising effectiveness
  • Drive privacy-enhanced advertising
  • Leverage data from planning to measurement
  • Build your own tech stack to power collaboration and efficiencies

Get the ebook now.

6 Ways Innovative Companies Use Snowflake for Data Warehousing to Address Business Challenges

At Snowflake, we find that as companies seek to digitize their operations, moving an increasing amount of functionality to a variety of cloud applications and partners, the need for a centralized data platform has never been greater.

This is especially true as companies aspire to make data-driven decisions across their business, even as they collect and store data from an increasingly wide range of sources. Data warehousing solutions available within data platforms like Snowflake allow for companies to establish both a centralized data repository as well as a mechanism through which queries can be processed and analyses can be conducted at speed and scale. Ideally, the right data warehouse solution enables companies to access a complete, governed set of data and generate key business insights to operate effectively while generating potentially significant cost savings.

In this ebook, we explore six case studies featuring innovative companies that have used Snowflake for data warehousing to address a wide range of common business challenges–and achieved considerable, positive business outcomes as a result.

Building Machine Learning Data Applications in Python

It’s a challenge familiar to many data-driven organizations: how to make data insights available to the business in a way that drives real value. Data applications can present machine learning (ML) insights to business users in the terms and metrics they use every day, but data scientists have not had a way to build and deliver those apps easily. As a result, far too many ML-based models have not been fully consumed by the business because they are not accessible to less-technical audiences. 

In this ebook, you’ll learn how data scientists can now drive better value for the business by building data applications in their preferred language—Python. By using Snowflake to build and deploy ML models at scale and Streamlit to build interactive apps in Python, you can bridge the gap that’s prevented your organizations from fully transforming into a data-first company. 

Read on to find out how you can:

  • Use Snowflake to build and deploy ML models at scale
  • Use Streamlit to build interactive apps in Python
  • Leverage Streamlit-built apps to securely iterate with business teams to ensure your ML-derived insights deliver maximum value

9 Best Practices for Implementing a Data Science Strategy in Healthcare and Life Sciences

COVID-19 has fundamentally changed the way healthcare and life sciences organizations approach their data strategy. Now more than ever, these industries are poised to reap the benefits of an effective data science approach to help optimize patient and business outcomes. 

Check out this ebook to learn:

  • Top best practices for life sciences and healthcare data science, including defining business goals, prioritizing data security, leveraging predictive analytics, and more.
  • Important questions to ask when building an effective data science organization.
  • How to find the right data cloud platform built for data sharing across the business and with partners. 

Get the ebook now.

The Modern Marketing Data Stack
Your Technology Guide to Unifying, Analyzing, and Activating the Data that Powers Amazing Customer Experiences

Facts don’t lie: Analytics influence just over half of marketing decisions, marketing leaders are not impressed with their analytics, and nearly 59% of CMOs report increased pressure from their CEOs to prove the impact of their marketing efforts. After decades of investment in MarTech stack infrastructure, marketing teams are now turning to complementary modern marketing data stack solutions designed to best know, predict, and serve your customers.

Snowflake has analyzed what its customers use most often to enhance marketing data analytics and more accurately measure performance, impact and ROI. To get all the details, read the report: The Modern Marketing Data Stack—Your Technology Guide to Unifying, Analyzing, and Activating the Data that Powers Amazing Customer Experiences.

Inside the report you’ll find:

  • Who are the leaders and “ones to watch” across six capabilities that comprise the marketing data stack
  • How these solutions derive insights from the near-endless data your marketing efforts generate
  • What barriers your organization can overcome: lack of 360-degree customer views; siloed data; security, compliance, and privacy issues; data latency; and limited measurement
  • Real-world case studies about the success organizations have created by deploying these technologies
  • Emerging trends to look out for in future editions of this report  

 

For the technology providers included in its report, Snowflake included companies that are currently part of the Snowflake Partner Network (SPN), that have an active co-marketing agreement with Snowflake, or that are active Marketplace Partners, subject to Snowflake’s Provider Terms of Service.

Security Operations (SecOps) at Scale with Snowflake

Stop bad actors before attacks escalate into breaches with a faster, easier, and more comprehensive way to capture and analyze years of security data. To do this, security operations centers (SOCs) must modernize their cybersecurity systems to enable fast analytics on petabytes of data.

Standalone information event management systems (SIEMs) can’t scale for the growing size and complexity of security data, and they often have weak analytical and reporting capabilities.

This ebook describes how a modern security data lake, deployed in the Snowflake Data Cloud can deliver comprehensive visibility and powerful automation across five security use cases:

  1. Conducting effective threat hunting
  2. Detecting compromised employee credentials
  3. Proactively applying IOC data to existing logs
  4. Investigating breaches 
  5. Tracking and analyzing security metrics