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Enable Customer 360 with Snowflake

Predict product suitability, personalize investment planning, and determine Next Best Action with customer 360 analytics.

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BUILD DYNAMIC FINANCIAL SERVICES CUSTOMER VIEWS WITH DATA SHARING

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The Financial Services Data Cloud empowers businesses – from wealth management and retail banking to credit unions and insurance providers – with customer 360 views to create personalized customer experiences. 
With Snowflake, enterprises can break down internal department silos and create a holistic customer profile. These profiles can further be enriched with access to industry-leading demographic, identity, and alternative data sets from the Data Marketplace. 

Why Snowflake?

A Single Data Platform

Create a customer data platform that centrally connects internal customer data with external data sets, including demographic, identity, and consumer information.

Data Science

Leverage ML models to build predictive analytics and propensity scoring that uncover Next Best Action, determine product suitability, and create personalized digital experiences.

Security and Governance

Securely manage sensitive customer information with data masking, anonymization, and tokenization, to help you meet obligations under regulatory standards, including CCPA and GDPR.

Customer 360 & Next Best Action

Customer Testimonials

Case Study

Western Union Reduces Costs 50% And Achieves Multi-Cloud Strategy With Snowflake

See how Western Union leverages Snowflake to improve their customer experience for…

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News

First Tech Federal Credit Union Predicts a 500%+ ROI by Switching to Snowflake

See how First Tech Credit Union enables a member-centric banking…

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Case Study

Pacific Life: Busting Bottlenecks for Data Scientists With 1,800x Faster Query Performance

See how Pacific Life built predictive analytics around their customers…

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Resources

Ebook

Five Ways Data is Redefining Financial Services

Our ebook, 5 Ways Data is Transforming Financial Services, demonstrates how Snowflake’s modern data approach…

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Blog

Three Ways Financial Services Can Benefit from a Cloud Data Platform

Financial institutions are embarking on digital transformation journeys and migrating to…

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Webinar

Snowflake Office Hours - Fireside Chat with Western Union

In this webinar, learn how Western Union leverages Snowflake for multiple use cases…

Watch Now
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