8Fit: Enabling Data-Driven Mobile App Development with Snowflake

8fit, whose parent company is Urbanite Inc,. is a mobile app development company that helps more than 25 million people live healthier and happier lives. The 8fit smartphone app combines personalized workouts and meal plans with built-in accountability tracking to help users achieve their fitness goals. To ensure an optimal user experience and elevate its decision-making, 8fit collects large amounts of user interaction and relationship data.