Black Friday and Cyber Monday represent a massive opportunity for retailers to boost sales and engage with customers. With over 70% of retail sales happening between November and January, this is a critical time to get right.
Discover how to unlock Black Friday success with data-driven strategies. Join experts from Snowflake and Bright Data as they deep-dive into the key metrics to track to better understand consumer behaviour and meet customer expectations during the holiday season.
You will learn how to:
- Ensure pricing is competitive to attract savvy shoppers, yet optimises margins
- Improving search ranking and product visibility
- Optimise inventory planning to ensure timely deliveries and maximise orders
- Spotting market and competitive trends
- Tracking customer satisfaction for your products and the competition’s
In Partnership with:
Speakers
Owen Hartnett
Senior Product Marketing Manager
Snowflake
Tamir Roter
Chief Corporate Development Officer
Bright Data