EXPERIENCE
Gain practical strategies for implementing trusted and governed AI, and learn how to put Snowflake’s latest innovations into practice immediately.
Snowflake Forum Zurich
5 November 2026
The Circle Convention Center
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REGISTRATION IS NOW OPEN
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Join Snowflake Forum Zurich 2026 to bridge the gap between data and ROI. Learn to deploy enterprise-ready AI and modern architectures that transform your data into a powerful competitive asset.
REASONS TO ATTEND
DISCOVER
See the latest capabilities live, attend the hands-on-lab and discover how organizations like yours are transforming data into insight, action, and growth in one of the breakout sessions.
ENGAGE
Connect with professionals, technologists, and Snowflake experts. Visit the Partner Expo to exchange ideas and explore new ways to drive the impact of your data.
AGENDA AT A GLANCE
TIME
SESSIONS
9:00 – 10:00
Registration & Expo
Pick up your badge, grab some breakfast, network with your peers, and connect with our data experts in the Partner Expo Hall. Explore partner solutions before the keynote begins.
10:00 – 11:15
Keynote & Customer Presentation
Catch the business and product keynote to see what’s next, then learn from the front lines as a leading organization shares their journey of transforming data into measurable business impact using the Snowflake AI Data Cloud.
11:15 – 12.30
Networking & Lunch Break
12:30 – 17:15
Breakout Sessions & Technical Deep-Dives
Choose from specialized breakout sessions or hands-on-lab (2h) designed to help you strengthen your data foundation, accelerate AI initiatives, and build impactful data applications.
17:15 – 19:00
Drinks Reception
Cap off the day with a refreshments as we network and celebrate—the perfect finish before you head out for your own dinner plans.
Partners
BLACK DIAMOND PARTNERS
BLUE SQUARE PARTNERS
EVENT DETAILS
FAQ
Who should attend the Snowflake Forum?
The Snowflake Forum is curated for the entire data community—from beginners discovering the Snowflake AI Data Cloud for the first time to seasoned experts looking to sharpen their technical edge. Whether you are a data engineer, architect, or business leader, this event offers a deep dive into the latest in AI/ML integration, data governance, and performance tuning. It’s the ideal space to gain practical insights, see live demos, and connect with Snowflake experts and partners to accelerate your organization’s data strategy.
What is the cost of attendance?
There is no cost to attend. This is a full-day event, and registration is completely free of charge.
How do I get to the venue?
By Train: Take any train to the Zurich Airport station. From there, follow signs for “The Circle Hyatt”; it is approximately a 3-minute walk.
By Car or Taxi: Set your GPS to “The Circle Convention Center Zurich Airport.” The most convenient drop-off point is in front of the Hyatt Regency Hotel. Follow the signs to the Convention Center (a 1-minute walk).
Parking: On-site parking is available at Parkhaus P4. Please note that Snowflake is unable to validate or refund parking fees.
By Plane: The event is located directly at Zurich Airport. Upon arrival, simply follow the signs toward “The Circle Hyatt”.
When should I arrive?
Doors open at 9:00 AM, and we’d love to see you there early! By arriving ahead of the 10:00 AM keynote, you’ll skip the long lines and have plenty of time to grab some light breakfast. It’s also the perfect chance to explore the Partner Expo and start networking with our sponsors before the sessions kick off.
Which languages will be used during the sessions?
All presentations will be conducted in English unless stated otherwise in the agenda.
Will cloakroom and bag storage be available?
Yes, we will provide a secure area at the venue where you can leave coats and luggage during the day.
Where can I find my ticket or confirmation email?
If you registered but didn’t get a confirmation email, first check your spam or junk folder or give it a few minutes for your inbox to receive the email. You can also manually search for the subject name “You’re confirmed – Snowflake Forum Zurich”. If you still cannot find the email please try to register again or reach out to a Snowflake contact.