The BFSI industry is at an inflection point. Customer expectations are evolving faster than traditional systems can keep up and fragmented data is often the root cause.
Whether you’re a digital bank looking to personalize at scale or an insurer aiming to boost retention, it starts with one thing: unified, real-time customer intelligence.
Join us for the first episode in our three-part BFSI Webinar Series, co-hosted by ADA and Snowflake.
In this first session, we’ll introduce the Customer 360 Dashboard, a solution purpose-built for financial industry players.
Powered by Snowflake’s Data Cloud and ADA’s BFSI expertise and marketing and commerce proves, this solution brings together all your customer data into a single, real-time view, enabling smarter segmentation, hyper-personalised engagement, and actionable outcomes.
What you’ll learn with real BFSI use cases:
• Unify Your Data – Create a 360° view by integrating all customer sources
• Understand Your Customer – Segment smarter with ML-powered clustering
• Engage in Real Time – Deliver the right offer, at the right time, on the right channel
• Understand Your Customer – Segment smarter with ML-powered clustering
• Engage in Real Time – Deliver the right offer, at the right time, on the right channel
Don’t miss this opportunity to hear from BFSI leaders on how they’re transforming loyalty and personalisation with connected data.
In collaboration with:
Speakers
Kaushik GD
Head of Financial Services, APJ
Snowflake
Prabhat Agarwal
Chief of Data & AI
ADA Data & AI Solutions
Chris Park
Head of CDP
ADA Data & AI Solutions
Teng Huei Hoo
Head of Growth
ADA Data & AI Solutions
Webinar Moderator
Agenda
Time
Title
10:00 AM
Welcome and Opening
10:10 AM
Live Discussion
• Why Customer 360 Starts with Unified Data
• Key Challenges, tackling fragmented data and compliance and personalisation struggles
• Solution: How Snowflake enables scalable, real-time Customer 360 for BFSI
• Business Outcomes: Driving retention, upsell & cross-sell, and risk mitigation
• BFSI Case Study: A global bank’s transformation of customer insights with Snowflake
10:45 AM
Live Q&A
11:00 AM