The sports industry runs on data: from individual athlete performance and team stats, to viewership and fan engagement, to ticket and merchandise sales, and to sportsbook and beyond. Sports organizations that are harnessing the power of their data and leveraging the latest in gen AI are taking the lead.
Watch on-demand:
- Introduction to the AI Data Cloud for Sports
- The Fans: The role of AI in fan engagement and revenue
- The Athletes and the Game: Data and AI in player analytics
- The Sponsorships and Marketing: How brands and agencies use sports to build awareness
- Live Snowflake demos
Speakers
Anthony Rotio
Chief Data Strategy Officer, GrowthLoop
Zac Robertson
Principal Data Scientist, Gemini Sports Analytics
Adam Schwartz
SVP, Director of Sports Media, Horizon Media
Kerry Bradley
SVP Strategy, Horizon Sports & Experiences
Michelene Rabbitt
Industry Principal, Sports and Music, Snowflake
Erin Foxworthy
Industry Lead, Marketing & Advertisers, Snowflake
Drew Holland
Field CTO, Media, Snowflake
Saba Mirza
Director of Product Marketing - Solutions, Snowflake