Empowering Your Marketing Team
for Success in the AI Age
Webinar On-Demand
Watch on-demand webinar where Jim Warner, Industry Field CTO for Advertising & Marketing at Snowflake, and Chris Johnson, Director of Regional Partnerships at Braze, discussed how AI and ML is driving urgency to build the right marketing data foundations.
Jim brings a wealth of global experience and Chris, having held prominent CMO positions, brings specialised experience to this session. We will delve into the transformative impact of AI and Large Language Models (LLMs) on the marketing landscape. Discover how these advancements are set to revolutionise organisational strategies and increase the importance of a modern marketing data stack. From creative and content generation to personalisation, segmentation, and ad campaign optimisation, LLMs are poised to automate and enhance a wide range of use-cases.
Speakers
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Jim Warner
Industry Field CTO, Advertising & Marketing
Snowflake -
Chris Johnston
Director of Regional Partnerships
Braze
