Which of your sales development reps are furthest behind on quota? Are there outbound campaigns that consistently drive greater customer engagement? How can you identify the coachable moments?
Making improvements in these areas based on data can have a profound impact on customer engagement, but only if the data can be trusted to be accurate and fresh. All too often, sales development leaders lose trust in their marketing and sales data as a result of broken data pipelines and integrations.
In this webinar you will hear from Snowflake’s Travis Henry, Director SDR Ops & Enablement, and Ryan Huang, Sr. Marketing Data Analyst, as they share what you can do when you have direct access to your customer engagement data from SaaS solutions such as Outreach.io in Snowflake.
Join this webinar to:
- Hear how Snowflake’s SDR leadership team use data to inform their strategy
- See the types of dashboards and analysis used to create customer engagement insights from Outreach.io
- Learn how to access data from SaaS solutions such as Outreach.io via Snowflake Marketplace
Speakers
TRAVIS HENRY
Director, SDR Ops and Enablement
Snowflake
RYAN HUANG
Senior Data Analyst
Snowflake
TRAVIS KAUFMAN
Product Marketing Director - Solutions
Snowflake