Join us for a media publisher focused masterclass where we’ll show you exactly how to take advantage of the latest Snowflake has to offer through two demos:
Demo 1: Conversational Analytics for Audience Segmentation with Snowflake
See how media publishers, advertisers and agencies can query data effortlessly using natural language through an intuitive chat interface. Empower nontechnical users to surface optimal audience segments, boosting marketing decision-making and ad performance strategies.
Demo 2: Advanced AI Video Intelligence for Contextual, Personalized Marketing with Snowflake partner, Twelve Labs
See how media and advertising companies can harness Twelve Labs’ advanced video intelligence to query video content using natural language. Easily extract key insights like scenes or emotions to enable enhanced content understanding, personalized marketing and user experiences.
Agenda:
- 10:00 – 10:10 am:
Intro to Snowflake’s GenAI capabilities for Media & Entertainment - 10:10 – 10:20 am:
Snowflake Cortex AI Demo - 10:20 – 10:30 am:
Twelve Labs Demo
Speakers
Cassandra Bruni
Senior Product Marketing Manager
Snowflake
Drew Holland
Field CTO
Snowflake
Simon Lecointe
Senior Solutions Architect
Twelve Labs
Register Here