Retail Marketing Masterclass: Leveraging Shopper 360 to Drive Marketing Effectiveness

Consumers are bombarded with more information than ever before, including emails, social media ads, and more. Hundreds of brands compete nonstop for attention and consumers start tuning them out. For retailers, this creates a huge challenge when trying to break through the noise. Join this webinar to learn how your retail organisation can use marketing analytics to personalise engagements, finely tune interactions and get attention from overwhelmed consumers. 

An expert will cover how to:

• Enable better, more accurate marketing analytics with Shopper 360
• Activate data to create hyper-personalised experiences
• Improve measurement of campaign performance to optimise advertising reach and promotional effectiveness
• Increase customer lifetime value by delivering seamless experiences
• Improve return on advertising spend