The media and advertising sector is facing a number of trends that are increasing the importance of third-party data, including the launches of new streaming services, an explosion of content production, and changes to data privacy governance. Advertising, media, and entertainment businesses are looking to third-party data to help them accelerate advertising revenue, improve subscriber engagement and retention, and optimize marketing spend.
Join this live webinar and Q&A session on June 21 at 8 a.m. PT to:
- Learn about the emerging data trends shaping the advertising, media, and entertainment industries
- Explore how businesses are leveraging third-party data to improve subscriber engagement, improve retention and lifetime value, and optimize marketing spend
- Discover data sets in Snowflake Data Marketplace to help you achieve your business goals
Register now to attend live or receive the webinar replay.
Industry Sales Specialist, Snowflake
Senior Director Data Engineering, 2K
Head of Mobile Analytics, 2K
Global Lead, Industry Sales Engineering, Snowflake