Understanding the impact of advertising requires a quick turnaround to ensure that promotional efforts maximize ROI and minimize waste. With Snowflake as your marketing source of truth, marketers can combine Piano’s real-time acquisition analytics with Adverity’s complete view of your marketing campaigns to drive cost-effective growth across your organization. Both Piano and Adverity are Powered by Snowflake and enable cross-product analysis without the burden of a complex pipeline and, more importantly, in near real time!
Join leaders from Snowflake, Adverity, and Piano for a demo that showcases how this joint solution can support your marketing analytics strategy to power growth and deliver more robust experiences to customers. We’ll cover how:
- Marketers can reduce complexity by unifying all marketing data in Snowflake to get a complete view of traffic and cost per acquisition, and accelerate time to insights
- Piano Analytics’ acquisition metrics provide advertisers with real-time understanding of their campaigns performance
- Adverity can help ingest and harmonize campaign data to provide a holistic view of campaign costs and ROI
- A data engineer can build a Streamlit application on Snowflake to create visual analytics of campaign performance
Industry Field CTO Advertising & Marketing,
Senior Solutions Consultant,