Data Warehouse Modernization

Scaling Adobe Audience Manager with Snowflake

Adobe and Snowflake embarked on a migration journey of Adobe’s 150-terabyte Audience Manager legacy database, which had grown to a petabyte. To eliminate resource contention, we redesigned ETL jobs to run multi-threaded processes leveraging dozens of warehouses. In this session, we do a deep dive into our “overlap reporting” ETL jobs, and we explain how we resolved cluster scaling and reduced run time from 30+ hours to fewer than 10 hours on Snowflake.

SPEAKERS
Paresh Shenoy – Engineering Manager, Adobe
Navin Chaganti – Data Engineer, Adobe

Aktia: Customer Insights Beyond Core Banking Data

Finnish bank Aktia will share its journey with Snowflake as an early adopter of a cloud-first data strategy among established banks in Europe. This session covers topics such as data pseudonymization for GDPR compliance, integrating machine learning into operational processes, and which components Aktia has found to be a good fit for its cloud data platform. In addition, Aktia will present ways of working effectively with Snowflake to make large amounts of data as easy to use as possible for end users.

SPEAKER
Ville Brofeldt
Director, Data and Analytics, Aktia

Aptus: Using Automation to Fast-Track Data Infrastructure Delivery

Brought to you by Wherescape

Join Aptus Health’s Director of Data Warehousing Steve Gordon and Senior Director of Product Development Alethea Granberg as they discuss the company’s journey in moving its data infrastructure to Snowflake to better serve its health and life sciences customers. Learn about the business challenges Aptus Health addressed with its move to the cloud, the lessons learned in its journey to deliver a data vault on Snowflake, and why Aptus Health chose to invest in automation over traditional ETL approaches. You’ll also hear about the impact of its investment to date, and how its data warehousing team continues to evolve its use of Snowflake and WhereScape automation to deliver more to its organization.

SPEAKERS
Alethea Granberg
Senior Director Product Management, Aptus
Steve Gordon
Director of Software Engineering, Aptus

ARC Corp: Building an Elastic & Scalable Data Warehouse at Airlines Reporting Corporation

Airlines Reporting Corporation (ARC) provides important global distribution solutions as well as data products built on the most comprehensive air travel data. Snowflake plays a key part in the future state of ARC’s enterprise data warehouse. Find out why ARC chose Snowflake for its cloud data warehousing needs. In addition, learn how innovative features such as scalable virtual warehouses and zero-copy cloning have significantly enhanced ARC’s customers’ experience.

SPEAKER
Mostafa Ghazi
Senior Database Administrator, Airlines Reporting Corporation

Blueshift: Migrating a Live Data Platform to Snowflake

Beeswax, a real-time cloud-based bidding platform, provides advertisers with detailed event-level data and actionable insights to optimize programmatic advertising. Challenged by a legacy platform that had operational and performance issues, Beeswax turned to Snowflake. Attend this session to hear Beeswax describe its migration to Snowflake and how moving to a modern cloud data warehouse simplified its architecture and enabled features not possible with its legacy system.

SPEAKERS
Mark Weiss, Senior Software Engineer, Beeswax

Cisco Breaks Down Data Silos with Snowflake

Cisco’s ecommerce platform is a custom-built mission-critical solution, accounting for $40+ billion of Cisco’s annual revenue. But getting to a single source of truth was difficult with Cisco’s previous approach of combining data across multiple data sources, including MongoDB, Elasticsearch, RDBMS, Cassandra, and other sources. Attend this session to learn how Snowflake solved Cisco’s siloed data problem and became the single data warehouse for all of Cisco’s ecommerce platform needs.

SPEAKERS
Gaurav Goyal
eCommerce & Cloud Architect, Cisco
Dharmesh Panchmatia
Sr. Director of eCommerce, Cisco

Doordash: Snowflake Delivers the DoorDash CX

At DoorDash, delivering goodness is part of our culture. With more than 500 employees writing ad hoc queries on the back of thousands of ETL jobs, our analysts and operations teams rely on our data warehouse to deliver on this promise. In this session, learn how DoorDash used Snowflake to implement parallel ETL pipelines, socialized new SQL nuances, and used a “fuzzy match” QA strategy to check billions of rows to optimize the customer experience. Learn how the engineering migration was accomplished and how it avoided unnecessary roadblocks to minimize disruption for internal employees.

SPEAKER
Brian Lu
Data Product Manager, Doordash

Expedia: Driving Modern Analytics in the Cloud

Learn how a small data engineering team at CarRentals, a division of Expedia Group, leveraged Snowflake to replace its legacy cloud data warehouse and easily maintain and support a highly scalable modern data analytics solution. This session also shows how the team shifted its focus from low-value, reactive efforts to strategic data projects that have technical and business benefits.

SPEAKER
Tai Hoang
Senior Director of Technology, Expedia

Fortescue: Get Executive Buy-In for All Your Analytics Use Cases

Fortescue will detail its path from framing the problem to its tactical execution and the executive buy-in it gained to develop a data analytics strategy across its organization. Attendees will also hear how Fortescue approached its data users to understand key business issues, highlight important business initiatives, and reveal short-term ROI and immediate value. By attending this session, you’ll also learn the value Fortescue leveraged from Snowflake partners such as Tableau to help develop a plan for delivering an integrated data platform.

SPEAKERS
Simon Yeoman
Data Analytics Superintendent, Fortescue
Cadi Lee
Sr. Data Specialist, Fortescue

Infutor's Journey to the Cloud: Using Snowflake to Expand Industry-Leading Identity Graph

Identifying, verifying, and scoring inbound consumers can be the difference between a good campaign and a great one. By migrating and expanding Infutor’s Consumer Identity Graph to Snowflake, Infutor reduced build times from days to hours eliminated errors, and it now provides customers a more accurate targeting product. Attend this session to learn how Infutor’s data science team uses Snowflake to increase performance and scale test data sets into the billions of rows—something impossible before Snowflake.

SPEAKER
James Caccia
Vice President of Data Engineering and BI, Infutor

Logitech: Data Done Right = #Winning

Brought to you by Tableau

The Snowflake Platform enabled Logitech’s cloud journey with minimal impact on business operations. The Platform acts as a big data fabric layer and sources data for all of Logitech’s analytics initiatives from descriptive to prescriptive to predictive analytics including NLP processing engines. Learn how Logitec enabled it’s Tableau users by building a hybrid data fabric to integrate and deliver information across on-premises and cloud seamlessly and empowered business users with a symbiotic environment for rapid innovation – with guardrails.

SPEAKER
Avinash Deshpande
Chief Software Architect, Logitec

Office Depot’s Journey From On-Premises to the Cloud

Are you getting everything out of Snowflake? Find out why Office Depot chose Snowflake, what its key criteria were, and what key features ultimately led to Office Depot’s decision. You’ll also learn how Office Depot migrated from a traditional on-premises data warehouse to Snowflake. Office Depot will also walk you through its implementation approach, including key design patterns and the creation of an automated converter tool.

SPEAKERS
Terry Campbell
Sr. Manager, IT – Enterprise Intelligence, Office Depot
Tim Nelson
IT Director, Enterprise Data and Intelligence, Office Depot

Penguin Random House: Migrating to Snowflake with Zero Disruption

How do you migrate your ETL and data pipelines without interrupting business operations? Can Snowflake’s simplicity and elasticity make the job easier? Penguin Random House will answer these questions and more as the major New York publisher traces its journey from initial proof of concept to final cutover.

SPEAKER
Dan Christian
Senior Director, Data Warehouse Development, Penguin Random House

SF Giants: Hitting an Analytics Home Run with Snowflake

How do you turn customers into fans with modern data analytics? Learn how the San Francisco Giants enabled a customer-focused, data-driven culture to engage and serve their fans rain or shine, on and off the field. The Giants created a master “baseball fan” layer using Master Data Management (MDM) techniques to achieve faster speed to insight, and it democratized data as part of a shift to a data-driven culture.

SPEAKER
Rocky Koplik
Vice President, Business Analytics, SF Giants

Sharethrough: Data Reliability Engineering at Large Scale

Learn how to execute your own data reliability engineering (DRE) with petabytes of event data and with squeaky clean referential integrity in a collaborative, multi-team, Snowflake data warehouse. DRE works across all departments to make sure data systems are accurate, usable and relevant and reflect business rules. DRE also expects data glitches, so robust pipelines are built that will handle glitchy data, while making data errors amenable to analysis, study, and repair.

SPEAKER
David Abercrombie
Senior Staff Engineer, Sharethrough

Sony PlayStation: Cloud Data Warehousing at Scale

Sony PlayStation is the major console gaming player with 85M+ consoles in the market and 65M+ active consumers. Sony completed a migration of its on-premises data warehouse to Snowflake before the conference. Sony is now operating a large (0.5 PB) data warehouse in a global 24/7 service supporting business performance, product behavior, and customer experience targeting use cases.

SPEAKERS
Jon Durrant
Director of Architecture, Sony

T. Rowe’s Cloud Distribution Intelligence Journey

With over $1.08 trillion in assets under management across 48 different countries, T. Rowe Price has embarked on a 3-year data and analytics roadmap supporting their Intermediary and Institutional business expansion across Americas, US, EMEA, APAC. Learn how T. Rowe approached its first cloud data modernization effort in a record 9 months’ timeframe using Snowflake. The team will share how they managed the people, process, technology complexity using strong business and technology governance driven by a Lean Agile framework. In the session, you will learn how T. Rowe operationalized insights for the global and regional Distribution teams. The team will also share future state use cases that enable augmented analytics using cognitive sales team bots and conversational UI integrated with the Snowflake data warehouse.

SPEAKERS
Craig Maheu
Head of Global Investment Management, Distributed Marketing Technology, T. Rowe Price

Chennarao Nayudu
Senior Software Engineer, T. Rowe Price

Turner's Journey: From Hadoop to Snowflake via the CLEAR Framework

As Turner’s teams became more data-driven, the media company ran into a (good) problem: their legacy system couldn’t handle the volume. It became clear they not only needed a data warehouse that could meet their needs, but they needed a better way to migrate to reduce business costs and interference. In this session, Turner Senior Tech Director Vikram Marathe will share how and why his team selected Snowflake, and Clarity Insights Snowflake CoE Leader Ali Sajanlal will break down the CLEAR migration framework which helped Turner migrate from Hadoop. You’ll see how best-in-class organizations take advantage of Snowflake’s data sharing and learn firsthand how to execute a seamless migration.

SPEAKER
Vikram Marathe
Sr. Technical Director, Turner

Scaling Data Access @ WeWork

WeWork’s Central Data & Analytics team manages and maintains the data warehouse for its thousands of employees. Over time, they’ve slowly evolved their data access and data governance architecture from manual one-off processes to a self-service, decentralized system. Come learn about how they came to this solution and how they leverage Snowflake’s role-based access controls (RBACs) to execute on it.

SPEAKERS
Ronglian Yang
Manager, Data Engineering, WeWork

Edmund Yan
Data Engineer, WeWork

Accelerate and Scale Your Cloud Analytics

Brought to you by Talend

Building a data warehouse has never been easier with cloud-native data warehouses like Snowflake. As a longtime partner, Talend has been providing tools to ingest, transform, cleanse, and govern data in Snowflake to provide trusted data at the speed and scale for business. This session will review how Talend can quickly get your initial data warehouse project up and running with the data needed as well as how to scale that from a departmental solution to an enterprise data warehouse.

SPEAKER
Jake Stein
Senior VP, Stitch

Business Continuity, Freedom of Your Data & Applications

No workload is immune to disasters. Come take a deep dive into Snowflake’s new replication feature for robust business continuity (BC) and disaster recovery (DR). Learn how that same technology unlocks the freedom to move your data and applications wherever you need them.

SPEAKER
Sahaj Saini
Product Manager, Snowflake

Customer Panel: Sony, Strava, Cox Automotive

Sony, Strava, and Cox Automotive will detail their Snowflake data warehouse modernization journeys. Panelists will focus on what created their need for Snowflake, the actual business problems they wanted to solve, the key product capabilities they leveraged to do so, and the measurable impact data warehouse modernization has had on their business and their people.

SPEAKERS
Ray Chastine
Executive Director, Sony
Cathy Tanimura
Sr. Director of Analytics and Data Science, Strava
Brendan McNichols
Analytics Product Architect, Cox Automotive
Artin Avanes
Director of Product Management, Snowflake

Ease of Performance in Snowflake: What's New That Takes Performance to the Next Level

Be the first to get an overview of two new Snowflake performance features straight from Snowflake’s product management team. The team will share details of how changes we’ve made to take Snowflake performance to the next level, and highlight applicable use cases and best practices. If you take performance as seriously as we do, you won’t want to miss this session.

SPEAKERS
Artin Avanes
Director of Product Management, Snowflake

Andrew Meyendorff
Product Manager, Snowflake

Enterprise-grade SQL & New SQL Features

Migrating from a legacy data warehouse can be challenging. In this session, you’ll learn from Snowflake’s product management team about a number of new SQL features to help accelerate your migration. See Snowflake’s newly introduced stored procedures in action and get a deeper dive on two additional features to be announced at Summit.

SPEAKERS
Artin Avanes
Director of Product Management, Snowflake

Andrew Meyendorff
Product Manager, Snowflake

Fast-Forward to “Data Driven” with Intelligent Data

Brought to you by Informatica

This session will showcase the journey of one organization in their quest to become data driven. We will discuss their pain points and barriers to achieving this all-important goal. Finally, we will articulate how this company modernized their analytics environment and achieved their goals with a joint solution from Snowflake and Informatica.

SPEAKER
Rodrigo Sanchez Bredee
Senior Director, Strategic Ecosystems, Informatica

How to Accelerate Your Netezza Migration

This session is a must for Snowflake customers who want a speedy and successful migration from their existing Netezza data warehouse. Join Snowflake Professional Services as we provide insights to help you avoid migration pitfalls, so you and your organization benefit sooner from everything cloud data warehousing has to offer.

SPEAKER
Greg Sitzman
Solutions Architect, Snowflake

How to Accelerate Your Oracle Migration

This session is a must for Snowflake customers who want a speedy and successful migration from their existing Oracle data warehouse. Join Snowflake Professional Services as we help you avoid migration pitfalls. This session also provides insights that will enable your organization to benefit sooner from everything cloud data warehousing has to offer.

SPEAKER
Danny Bryant
Senior Solutions Architect, Snowflake

How to Accelerate Your Teradata Migration

This session is a must for Snowflake customers who want a speedy and successful migration from their existing Teradata solution. Join Snowflake Professional Services as we help you avoid migration pitfalls. This session also provides insights that will enable your organization to benefit sooner from everything cloud data warehousing has to offer.

SPEAKER
Joshua Skarphol
Consulting Manager, Snowflake

Micro Partitions: The Secret to Zero-Copy Cloning, Time Travel, and Continuous Data Protection

Snowflake’s cloud-built data warehouse unlocks key differentiating features. Looking at the lifecycle of micro partitions, this session explains zero-copy cloning, instant time travel, and continuous data protection. It also shows how micropartitions tie into Snowflake’s unique architecture of separation of storage and compute and enable advanced features such as automatic clustering.

SPEAKER
Martin Hentschel
Software Engineer, Snowflake

Migrating to Snowflake - Blast Out of the Starting Gate

The right data migration strategy is critical. This session provides key insights and guidance on migration strategies, including migrating from Teradata. Join Snowflake Professional Services experts as they cover migration topics, including source system documentation, migration approaches, modernization considerations, and prioritizing data sets for migration. You’ll learn which migration strategies will help you make the most of your Snowflake investment.

SPEAKER
Joshua Skarphol
Consulting Manager, Snowflake

Modernizing Your DW by Moving to the Cloud

Brought to you by Fairway Tech

A step by step guide on moving from on-prem to the cloud. We will cover security, moving workloads, agile data warehousing, CI/CD improvements with Snowflake, and large cost savings.

SPEAKER
Frank Bell
Vice President of Data and Analytics, Fairway Technologies
President & Founder, IT Strategists

Snowflake Security Best Practices and What's New

Security has been core to Snowflake since day one. This session covers Snowflake’s native security features, including federated authentication and OAuth, helping you avoid error-prone manual security measures. The session also introduces new security features available soon for preview.

SPEAKER
Vikas Jain
Product Manager, Snowflake

Auto-Clustering for Performance Efficiency

This lab covers post-implementation use cases that demonstrate how choosing the right clustering keys prevents query performance bottlenecks. You will also learn the benefits of auto-clustering and clustering materialized views.

SELF-PACED

Legacy Got You Down? Liberate and Monetize Your Data!

Brought to you by Sirius

Need fresh ideas on getting economic benefit from your analytics pipeline? The time to modernize and monetize is now. This not-to-be-missed session takes you through the journey of migrating from legacy systems, such as Netezza and Teradata, to Snowflake, the data warehouse built for the cloud, enabling you to productize your analytics pipeline and monetize your data.

SPEAKER
Newel Rice
Sr. Solutions Architect, Sirius

Managing Snowflake Warehouse Workloads

This lab shows you how to identify warehouse behavior under load, handle capacity bottlenecks, and perform scale up and scale out techniques based on workload.

SELF-PACED

Optimizing Query Performance

In this lab you’ll run performance tests and analyze profile metrics on several unique queries. You’ll then gather clustering information for a table and based on this information, set a clustering key and initiate a recluster. Finally, you’ll rerun performance tests on the newly clustered table and compare the results to those you gathered earlier.

SELF-PACED

Snowflake Fundamentals Lab Part 1

This entry-level lab introduces you to Snowflake from an end-user perspective. Get experience with Snowflake’s browser-based UI where you will create tables, load data, and execute queries.

SELF-PACED

Snowflake Fundamentals Lab Part 2

This entry-level lab introduces Snowflake’s unique database capabilities from an end user and administrative perspective. Building on Snowflake Fundamentals Lab Part 1, it gives you hands-on experience with Snowflake’s patented zero-copy cloning, loading and querying semi-structured data, time travel, and secure data sharing in real time.

SELF-PACED