Snowflake World Tour
Singapore
September 23 | Sands Expo & Convention Centre
REGISTRATION, BREAKFAST AND DEMOS
Snow Village Demos:
9:10 AM – 9:25 AM | Redefining Farming with AI | Jean-Luc Khao, CEO, APAC, SBI Group
9:30 AM – 9:45 AM | dbt & The Era of AI + Standards | Craig Lowe, Sales Director, dbt Labs
OPENING KEYNOTE
Get inspired as we unveil the latest innovations in the AI Data Cloud—and what they mean for the future of data and AI in your business.
Senior Minister of State
Prime Minister’s Office
Vice President, Global Head of Industry Go to Market
Snowflake
Vice President, Global Support and Solution Engineering
Snowflake
Country Manager, Singapore
Snowflake
Senior Solutions Engineer, Singapore
Snowflake
LUNCH, NETWORKING AND EXPO
Snow Village Demos:
11:45 AM – 12:00 PM | Zero to Hero: Snowflake Data to Actionable Insights in under 10 minutes | Brian Orloff, Senior Solution Engineer, Domo
12:15 PM – 12:30 PM | Unlocking Real-Time, Always-On Value: Tealium and Snowflake in Action | Ross Macrae, Principle CDP Strategist, Tealium
Breakout Sessions
Track 1: Building Secure, Interoperable & Scalable Data Foundation
2:05 PM - 2:35 PM
Session with Grab: Accelerate Your Open Lakehouse with Fewer Dependencies
12:45 PM - 1:15 PM
Revolutionalizing Data Movement with Snowflake Openflow
Learn how to bring all your data together with Snowflake Openflow to build with limitless interoperability and deployment flexibility, no matter if it’s structured, unstructured, batch or streaming data. Make your integration pipelines ready for AI and the future.
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Logan Runyan
Managing Director, Platform Sales - Analytics
Snowflake
1:25 PM - 1:55 PM
Powering Gen AI Innovation with AWS and Snowflake
Learn how to accelerate AI deployment by combining AWS and Snowflake technologies through Amazon Bedrock and Snowflake Cortex AI. Discover practical approaches to transform your enterprise data into production-ready GenAI applications while leveraging foundation models from Anthropic and others.
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Kunal Panchal
Senior GenAI & ML Specialist
Amazon Web Services
2:05 PM - 2:35 PM
Session with Grab: Accelerate Your Open Lakehouse with Fewer Dependencies
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Dheeraj Goswami
Senior Data Engineer
Grab -
Jin Zaw
Solutions Engineer, Singapore
Snowflake
Track 2: Create Robust, Reliable and Responsible AI
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1:25 PM - 1:55 PM
AI-Powered Customer Data Platform (CDP) Solutions
Turning Data into Personalised Action with a 360° Customer View.
A Customer Data Platform (CDP) gives you a unified, 360-degree view of your customers by consolidating data from every touchpoint into a single source of truth. Without a CDP solution in place, your teams waste time gathering siloed, outdated customer information from disconnected sources. Our AI-powered CDP solution changes that dynamic by collecting, analysing, and activating data in real time to boost engagement and business growth.
With a CDP, you gain a comprehensive overview of each customer, including demographics, preferences, behaviors, and more, all in one place.
This unified profile allows you to uncover valuable insights, sharpen your customer segmentation strategy, and personalise communications at scale. By breaking down data silos, a CDP enables AI-driven analytics and predictive modeling on complete customer profiles, so you can anticipate needs and deliver relevant experiences.
The end result is improved decision-making and tailored marketing that ultimately drives higher conversion and loyalty. Take your customer experience to the next level with in-depth consumer profiles and real-time personalisation across every channel.
2:05 PM - 2:35 PM
Panel Discussion: Building the Right Data & AI Foundations for Future Growth
12:45 PM - 1:15 PM
What's New: No-Code Agentic Data Analytics Platform
Discover how to build and deploy a no-code, agentic AI platform with Snowflake Intelligence. See how organizations are bringing together structured and unstructured data to make insights accessible across their entire enterprise via an AI-driven agentic interface, all within Snowflake. Join us for a product overview, best practices discussion and live demo.
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Sheena Nasim
Senior AI Architect, Field CTO
Snowflake
2:05 PM - 2:35 PM
Panel Discussion: Building the Right Data & AI Foundations for Future Growth
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Karen Kim
CEO
Human Managed -
Ian Sikora
Head of Startup, ASEAN & ANZ
AWS -
Lam Truong
Managing Director, Data & AI
Slalom -
Tejas Mokashi
Head of Commercial, Start-ups and Mid-Market SMB, ASEAN
Snowflake
Track 3: Collaborate Across Industries with Snowflake
12:45 PM - 1:15 PM
The Collaboration Revolution with Clean Rooms and Internal Marketplace
2:05 PM - 2:35 PM
The Future of Public Sector: Mission Impact with the AI Data Cloud
12:45 PM - 1:15 PM
The Collaboration Revolution with Clean Rooms and Internal Marketplace
Data clean rooms are quickly evolving beyond privacy-preserving collaboration environments into powerful engines for AI- and ML-driven insights. In this session, we will explore the technical architecture and product capabilities that enable clean rooms to support advanced use cases. We’ll also walk through the full lifecycle of data products—from the creation of packaged, consumable data assets to their distribution through Snowflake’s internal marketplace.
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Vinay Srihari
Principal Architect, Data Sharing and Collaboration, Applied Field Engineering Office
Snowflake
1:25 PM - 1:55 PM
LLM Enters the Boardroom
The Quantitative Research & Solutions team at S&P has an updated search that delves deeper into the practical applications of LLMs and gen- AI in alpha generation, utilizing machine-readable earnings call transcripts. Join this session to learn more.
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Dr. Andreas Darmawan
Director, Quantitative Specialist, S&P Global
Andreas works with APAC clients in understanding & utilizing complex datasets in their quantitative workflows. Prior to joining S&P Global, he was a proprietary trader where he utilized and developed quantitative methods for automated trading strategies. Andreas holds a Doctorate degree in Electrical Engineering from The University of Tokyo, specializing in wireless communications and signal processing.
2:05 PM - 2:35 PM
The Future of Public Sector: Mission Impact with the AI Data Cloud
In the era of accelerated digital transformation, the U.S. public sector stands at the crossroads of unprecedented opportunity and significant responsibility. Aligning with critical administrative priorities — such as enhancing citizen experience, improving cybersecurity posture and increasing government efficiency — requires practical, innovative solutions. Join us to explore how Snowflake’s AI Data Cloud for Government & Education enables AI-driven analytics and data collaboration to deliver measurable impact on mission-critical operations. Showcasing real-world public sector use case demos, we will highlight how leading government and educational organizations can leverage AI to drive data-informed decision-making, automate processes and fundamentally transform public service delivery.
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Glenn Powell
Industry Principal, Public Sector
Snowflake -
Jenny Koh
Country Manager, Singapore
Snowflake
Track 4: Hands-On Labs
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12:45 PM - 2:15 PM
Hands-On Labs 1: From Data to Decisions: Building End-to-End AI Solutions with Snowflake & AWS
12:45 PM - 2:15 PM
Hands-On Labs 1: From Data to Decisions: Building End-to-End AI Solutions with Snowflake & AWS
Join this hands-on workshop to discover how Snowflake and Amazon Web Services seamlessly integrate to democratize AI for data professionals and business users alike. You’ll learn to build a complete AI solution with Snowflake Cortex agent and Amazon Q that orchestrates across both structured and unstructured data sources to deliver insights, and empowers natural language data querying—all while accelerating decision-making across your organization.
Perfect for: Data engineers, analysts, marketing professionals, and business stakeholders looking to harness AI without complex coding requirements.
Take away: A complete understanding of how to deploy production-ready AI solutions that bridge the gap between technical capabilities and business value, making advanced analytics accessible to every team member.
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Mary Law
APJ Partner Tech Lead, CSP
Snowflake -
Christy Huang
Sr Worldwide GenAI Specialist,
Amazon Web Services
Track 5: Future of Financial Services
TEA BREAK, EXPO AND DEMOS
Snow Village Demos:
2:35 PM – 2:55 PM | AI for All: How Snowflake and Universities are Shaping Global Education
Breakout Sessions
3:05 PM - 3:35 PM
Legacy to Snowflake: How to Avoid Failing Your Data Warehouse Migration
3:45 PM - 4:15 PM
What's New: Governance and Security for Data and AI with Horizon Catalog
3:05 PM - 3:35 PM
Legacy to Snowflake: How to Avoid Failing Your Data Warehouse Migration
Migrating a legacy data warehouse to Snowflake should be a predictable task. However, after participating in numerous projects, common failure patterns have emerged. In this session, we’ll explore typical pitfalls when moving to the Snowflake AI Data Cloud and offer recommendations for avoiding them. We’ll cover mistakes at every stage of the process, from technical details to end-user involvement and everything in between — code conversion (using SnowConvert!), data migration, deployment, optimization, testing and project management.
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Man Kit Leong
Senior Principal Solution Architect
Starhub -
Sasi Subramaniam
Solutions Engineering Manager, ASEAN
Snowflake
3:45 PM - 4:15 PM
What's New: Governance and Security for Data and AI with Horizon Catalog
Learn how to streamline governance and security for data and AI with Snowflake’s latest updates to Horizon Catalog. Join us for new product overviews and live demos covering interoperability, Trust Center, MFA updates, Copilot for Horizon Catalog, sensitive data, data quality, lineage, and more.
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Wasim El-Omari
Security Field CTO - APJ Leader
Snowflake
3:05 PM - 3:35 PM
What's New: Running Advanced Analytics with AI SQL, Geospatial and More
3:45 PM - 4:15 PM
Don’t Just Build Models — Operationalize Them: End to End ML and MLOps with Snowflake
3:05 PM - 3:35 PM
What's New: Running Advanced Analytics with AI SQL, Geospatial and More
Learn how to efficiently run analytics over unstructured data, geospatial data and other advanced formats with Snowflake’s latest SQL functions. Join us for new product and feature overviews, best practices and live demos.
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Adrian Lee
Solutions Engineering Manager, ASEAN
Snowflake
3:45 PM - 4:15 PM
Don’t Just Build Models — Operationalize Them: End to End ML and MLOps with Snowflake
In this session, learn more about Snowflake’s end-to-end ML platform and how it supports creating production-scale deployments and operationalization of your models. We will dive into MLOps essentials and Snowflake’s capabilities for model management and model serving. You can easily bring models trained externally, or train them at scale using Snowflake ML, and then securely and scalably deploy them for inference with our flexible serving environments. At the end, we’ll bring this to life with a real-life scenario of managing production models, running continuous evaluations to train and deploy champion-challenger models.
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Changboon Heng
Senior Solutions Engineer, ASEAN
Snowflake
3:05 PM - 3:35 PM
Navigating the Tech Triple Bottom Line - People, Process, Platform in Data and AI
3:05 PM - 3:35 PM
Navigating the Tech Triple Bottom Line - People, Process, Platform in Data and AI
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Visakh Chandran
Global Head of Data Engineering
Ericsson
3:45 PM - 4:15 PM
The Future of Retail and Consumer Goods
The retail and consumer goods industries are undergoing significant transformation, driven by shifting consumer behaviors, global economic changes, supply chain disruptions and, most importantly, rapid technological innovation. This session is designed for business and technology leaders in RCG, offering them insights and strategies needed to navigate and thrive in this evolving landscape. Learn from the transformational experience of the leading global consumer goods company, Snowflake industry experts and key partners as they explore how data and AI technologies are shaping the industries’ future.
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Rosemary DeAragon
Global Industry GTM Lead - Retail & CPG
Snowflake
2:30 PM - 4:00 PM
Hands-On Labs 2: Getting Started with Cortex Analyst: Augment BI with AI
2:30 PM - 4:00 PM
Hands-On Labs 2: Getting Started with Cortex Analyst: Augment BI with AI
Cortex Analyst is a fully managed service in Cortex AI that provides a conversational interface to interact with structured data in Snowflake. It streamlines the development of intuitive, self-service analytics applications for business users, while providing industry-leading accuracy. To deliver high text-to-SQL accuracy, Cortex Analyst uses an agentic AI setup powered by state-of-the-art LLMs. Available as a convenient REST API, Cortex Analyst can seamlessly integrate into any application. This empowers developers to customize how and where business users interact with results, while still benefiting from Snowflake’s integrated security and governance features, including role-based access controls (RBAC), to protect valuable data.
What you will learn:
– How to construct and configure a Semantic Model for your data
– How to call the Cortex Analyst REST API to use your Semantic Model to enable natural-language question-asking on top of your structured data in Snowflake via Streamlit in Snowflake (SiS) application
– How to integrate Cortex Analyst with Cortex Search to enhance SQL queries generated
– How to enable Join support for Star Schemas
– How to enable multi-turn conversations
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Jonathan Asvestis
Senior Solution Engineer, ASEAN
Snowflake
2:35 PM - 4:15 PM
Future of Financial Services: Intelligent Data Architecture unlocking AI ROI
2:35 PM - 4:15 PM
Future of Financial Services: Intelligent Data Architecture unlocking AI ROI
The Financial Services industry in ASEAN is at a turning point, driven by three forces: the push for productivity at scale, the demand for seamless data experiences, and the race to unlock intelligence and alpha from data.
At Snowflake World Tour Singapore, the dedicated FSI track will showcase how the Data + AI revolution is reshaping the industry—bringing together leading banks, insurers, and asset managers to share real-world examples.
We’ll open with a vision of the Future of FSI—how institutions can evolve from siloed, compliance-heavy operations to data-driven, AI-enabled organisations built on three pillars: Productivity, Experience, and Intelligence.
Productivity – Reinventing the Core: Nomura shares how data modernisation and AI automation cut cost drag and drive smarter, governed operations.
Experience – The Next Era of Engagement: Live demo and customer stories to show how Snowflake elevates customer experience.
The Financial Services industry in ASEAN is at a turning point, driven by three forces: the push for productivity at scale, the demand for seamless data experiences, and the race to unlock intelligence and alpha from data.
At Snowflake World Tour Singapore, the dedicated FSI track will showcase how the Data + AI revolution is reshaping the industry—bringing together leading banks, insurers, and asset managers to share real-world examples
We’ll open with a vision of the Future of FSI—how institutions can evolve from siloed, compliance-heavy operations to data-driven, AI-enabled organisations built on three pillars: Productivity, Experience, and Intelligence.
Productivity – Reinventing the Core: Nomura shares how data modernisation and AI automation cut cost drag and drive smarter, governed operations.
Experience – The Next Era of Engagement: Live demo and customer stories to show how Snowflake elevates customer experience.
Intelligence – From Data to Alpha: S&P, Temasek, and QuantDesigned reveal how data providers, quant service providers, and sovereign funds are all collaborating on Snowflake to drive quant research, AI and alpha at scale.
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Kaushik GD
Industry Principal, Financial Services
Snowflake -
Andreas Darmawan
Director, Quantitative Specialist
S&P Global Market Intelligence