Today, many software companies gain a competitive advantage by embedding analytics directly in their applications. Customers rely on those insights to grow their business, secure their infrastructure, make business decisions, and more.

This white paper outlines the challenges product teams face when building embedded analytics applications and how Snowflake’s cloud data platform addresses those limitations by:

  • Delivering virtually unlimited concurrency as your application grows

  • Delivering fast analytics to customers regardless of load

  • Protecting your product margins

  • Delivering always up-to-date insights on all your data, including semi-structured data

  • Leveraging pre-integrated partner and open source BI tools

You will learn how Snowflake customers are already offering analytics within their applications, and review our reference architecture for embedded analytics applications.