THE FUTURE OF DATA IS NOW
The question isn’t whether the world is becoming more data-driven. That’s been easy to see for years. The question is, how are the most advanced, the most competitive organizations using data to get ahead?
Examining data from more than 7,800 customers* using the Snowflake Data Cloud in 2022, we found evidence of four key trends in how data-forward organizations are using data to situate themselves for the dawning era of generative AI, drawing smarter insights, improved processes, and meaningful business outcomes.