Why Mastering Advanced Marketing Analytics Drives RevenueVIEWPHASE 1:Create a 360-Degree View of Customer DataVIEWPHASE 2:Optimize the ROI of Each TouchpointVIEWPHASE 3:Optimize Campaigns Across ChannelsVIEWPHASE 4:Optimize Personalization with Data ScienceVIEWNext StepsVIEWAbout SnowflakeVIEW