Marketers have never had so much information to help them make smarter decisions. This year’s Modern Marketing Data Stack report features the leading martech vendors and explains the forces shaping how marketers arrange their solutions into an effective tech ecosystem.
Marketers are tooling up for a new reality shaped by three irresistible forces — generative AI, heightened privacy awareness and a unified data strategy. We’ll explore how marketers can succeed in this redefined world.
See the reveal of the standout leaders and exciting up-and-comers across 10 crucial categories of the Modern Marketing Data Stack.
Discover the latest market trends and dynamics driving shifts in the Modern Marketing Data Stack, and explore how these changes are already reshaping the future of marketing.
Explore how AI, privacy and data gravity will continue to redefine the marketing and advertising landscape, transforming from fleeting trends into enduring industry shifts.
See how data-empowered marketers from leading brands like Zillow and Chipotle Mexican Grill are leveraging data, AI and the technologies in the Modern Marketing Data Stack to realize marketing value and deliver superior experiences.
Join Snowflake Product Leadership as they reveal how the AI Data Cloud is redefining excellence in marketing and media through advancements in data clean rooms and collaboration, AI, modern applications and beyond.