Coffee and Registration
Exclusive Workshop
ENTERPRISE DATA & AI FOR A PRIVACY-FIRST ECOSYSTEM
Gain a competitive edge by learning how to innovate and accelerate growth using the power of data and AI.
3 December
8:45 AM–1:30 PM AEDT
Snowflake Sydney Office
RESERVE YOUR SEAT
Elevate Your Data & AI Strategy at this Exclusive Workshop
The Snowflake Team invites you to an essential, interactive workshop crafted exclusively for the Media, Entertainment & Advertising community.
This is your opportunity to gain a competitive edge by learning how to innovate and accelerate growth using the power of data and AI.
We are looking forward to welcoming you to this session, where you’ll get actionable insights and practical demonstrations from our industry experts:
- David Fisher – Industry Principal Media, Entertainment & Advertising, Snowflake
- Fredrik Goransson – Industry Field CTO, Media & Entertainment, Snowflake
Agenda
START TIME
SESSION DETAILS
8:45 AM
9:00 AM
Data & AI in Media
- Snowflake Global Media Customer Priorities
- Snowflake AI Media Data Cloud
- Looking Forward – Open, composable ecosystem
- Media Transformation
- Data-Driven Advertising, Marketing and Content
- Data Collaboration & Monetisation: Ecosystem Interoperability
- Ease of Data Sharing, Privacy-First Collaboration & Data Clean Rooms
- Data Monetisation (apps, marketplace and new opportunities with Cortex Knowledge Extension)
11:00 AM
Break
11:15 AM
AI in Media: AI-Ready Foundation & Real-Time Insights
- Interactive demonstrations and best practices
- Audience Segmentation, Subscriber Analytics, Snowflake Intelligence
- Real-World Success Stories
- Q&A
12:30 PM
Lunch and Networking (Optional)
Speakers
David Fisher
Industry Principal Media, Entertainment & Advertising, Snowflake
David Fisher
Industry Principal Media, Entertainment & Advertising, Snowflake
Fredrik Goransson
Industry Field CTO, Media & Entertainment, Snowflake
Fredrik Goransson
Industry Field CTO, Media & Entertainment, Snowflake