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Global event series

DATA FOR
 BREAKFAST

Making AI Real for Business

Utrecht
26 March, 2026
Jaarbeurs Utrecht

The event has concluded.

ABOUT THE EVENT

Bring agentic intelligence to everyone in your organization

An event series for data and AI professionals

Join us for breakfast and leave the day full of actionable insights and learnings ready to lead your organization in this new era of data and agentic intelligence.

Register now

In-depth sessions

across all cities

Dive into data, agents and AI on Snowflake

Whether you’re looking for a blueprint of how to get started with Snowflake or you’re exploring new use cases, this seminar-style day will be filled with in-depth insights on Snowflake’s foundational and most advanced features.

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Who should attend
  • Data and AI professionals who want to get their data estate in a place to get started with Snowflake
  • Data and AI professionals who are already using Snowflake and want to expand their use cases
Session topics
  • Data agents, AI & Snowflake Intelligence
  • Migrating to Snowflake
  • Open, interoperable architectures
  • Data engineering and pipelines
  • Best practices for effective governance and ongoing optimizations
  • And more

Why attend

Discover

See the latest innovations from Snowflake and hear how data and AI leaders are bringing enterprise intelligence to everyone in their organizations.

Activate

Learn about Snowflake’s latest innovations and practical strategies for implementing secure, trusted and governed AI.

Connect

Meet local leaders, data professionals and Snowflake experts to discuss innovative approaches and champion impact through data and AI.

AGENDA

AGENDA
8:30 AM

REGISTRATION, NETWORKING AND BREAKFAST

Check in, grab some breakfast, talk with your peers, and chat with Snowflake experts and partners.

9:30 AM

KEYNOTE AND DEMO

Hear from Snowflake leaders on how to champion your organization into this next era of enterprise intelligence. See Snowflake in action with live demos.

CUSTOMER STORY: ALLIANDER

Hear how Alliander has successfully implemented a Data Mesh to fuel AI adoption.

10:30 AM

BREAK

10:50 AM

From EDW to Data Products

Vopak embarked on a major rewrite of its enterprise data warehouse data integration architecture, both from the point of view of the vendor/technical architecture, and from the point of view of data modelling standards and procedures. This talk will explore the reasoning for the project, the positive ROI Vopak is pursuing, and the underlying vision of the future driving their decision-making process.

Brought to you by our Black Diamond Partner dbt Labs

11:10 AM

From Exports to Action: Beequip's Move to Snowflake & Sigma

Discover how Beequip enabled sales, risk and finance teams to build, analyze, and innovate rapidly, using Snowflake and Sigma to unlock growth, cut manual work, and scale operations without adding headcount.

Brought to you by our Black Diamond Partner Sigma Computing
11:30 AM

From Data to Action: Connecting Data to Agentic Insights for Business Impact

This session will show how teams use Snowflake to close the gap between data and action using analytics, models and agents grounded in governed enterprise data. We’ll highlight revenue growth opportunities from anomaly detection as a key intelligence capability and demonstrate how organizations evolve from dashboards to autonomous decisioning on a single, scalable platform.

12:05 AM

NETWORKING LUNCH

13:00 PM

EVENT CLOSE

Speakers

Alexander Rietbroek

Product Manager - Data, Analytics & AI Platforms
Alliander

Frank Gorte

Head of Data, Beequip

Alex Surpatean

Lead Data Engineer, Vopak

Martin Frederik

Country Manager Belgium, Netherlands and Luxembourg
Snowflake

Ruben Tip

Senior Solution Engineer
Snowflake

Ranya Bellouki

Associate Solution Engineer, Snowflake

Partners

Black DIAMOND

blue square

Event Details

WHEN & WHERE

Jaarbeurs Media Plaza - Auditorium Room, Jaarbeursplein 6, 3503RM Utrecht, Netherlands
26 March, 2026

MAKING AI REAL FOR BUSINESS

Register now