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  • WHAT YOU'LL LEARN
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Global event series

DATA FOR
 BREAKFAST

Making AI Real for Business

Berlin
26 March, 2026
Spreespeicher, Stralauer Allee 2
ABOUT THE EVENT

Bring agentic intelligence to everyone in your organization

An event series for data and AI professionals

Join us for breakfast and leave the day full of actionable insights and learnings ready to lead your organization in this new era of data and agentic intelligence.

Register now

AGENDA

AGENDA
9:00 AM

REGISTRATION, NETWORKING AND BREAKFAST

Check in, grab some breakfast, talk with your peers, and chat with Snowflake experts and partners.

10:00 AM

KEYNOTE AND DEMO

Hear from Snowflake leaders on how to champion your organization into this next era of enterprise intelligence. See Snowflake in action with live demos.

10:30 AM

CUSTOMER STORY FROM Deutsche Fußball Liga

Democratizing Football Data with Agents.

10:55 AM

CUSTOMER STORY FROM SUMUP

Hear from your peers! See detailed, industry-specific case studies and real-world examples of how a Snowflake customer like SumUp brings AI to their organizations.

11:20 AM

BREAK

11:45 AM

CUSTOMER & PARTNER PRESENTATION

Brought to you by our Black Diamond Partner INFORM DataLab

 

12:15 PM

BUILD and USE ENTERPRISE-READY DATA AGENTS

This session will show how teams use Snowflake Intelligence to close the gap between insights and action. We’ll highlight anomaly detection as a key intelligence capability and demonstrate how organizations evolve from dashboards to autonomous decisioning.

12:45 PM

LUNCH, NETWORKING & PARTNER EXPO

Talk with your peers, learn about partner offerings, and see more data and AI in action with live demos at the Snowflake genius bar. To help you stay energized throughout the day, we will be serving a light lunch.

HUNGRY FOR MORE? ADDITIONAL SESSIONS:
1:30 - 6:00 PM

[OPTIONAL] SNOWFLAKE PLATFORM TRAINING

This 4-hour platform training (+ breaks) is an introduction to the Snowflake AI Data Cloud. Get a hands-on introduction to the Snowflake platform and learn how to unify, integrate, share and activate previously siloed data with virtually unlimited scalability and concurrency — all for better, faster insights.

Bringing your own laptop is required. A registration for the afternoon event is mandatory (seats are limited) – please use the drop-down in the registration window above.

Speakers

David Schultze

Sales Director Major Accounts, Snowflake

Ali Gündüz

Solutions Architect, Snowflake

Lukas Jan Stroemsdoerfer

Head of Data & Analytics, DFL Deutsche Fußball Liga

Jake Mongaya

Engineering Manager - Data Platform, SumUp

Bengisu Akkir

Data Engineer, SumUp

David Schultze

Sales Director Major Accounts, Snowflake

Ali Gündüz

Solutions Architect, Snowflake

Lukas Jan Stroemsdoerfer

Head of Data & Analytics, DFL Deutsche Fußball Liga

Jake Mongaya

Engineering Manager - Data Platform, SumUp

Bengisu Akkir

Data Engineer, SumUp

OPTIONAL AFTERNOON:

PLATFORM TRAINING

Dive into data, agents and AI on Snowflake

This course is designed for individuals new to Snowflake who are eager to learn and enhance their knowledge of the Snowflake Platform.

During this course, instructors will outline the Snowflake AI Data Cloud architecture and show how to set up your Snowflake instance. This will accelerate your ability to unify, integrate, and share previously siloed data using Snowflake’s virtually unlimited scalability and concurrency.

The course consists of lectures, demonstrations, and experiential labs.

Please use the drop-down in the registration window above to also register for this training (1:30-6 PM). Seats are limited.

Register Now
HIGHLIGHTS
  • Summarize Snowflake’s architecture and the role of each component
  • Set up and navigate the Snowflake User Interface
  • Create database and compute resources
  • Define stages and roles
  • Load and share data securely
  • Optimize performance
Who should attend
  • Data and AI professionals who want to get their data estate in a place to get started with Snowflake
  • Data Analysts, Data Architects, Data Engineers, Data Scientists, Database Administrators, Developers or IT Managers
IMPORTANT
  • Bringing your own laptop is required
  • You will be able to complete the training using your free trial account

Partners

Black DIAMOND

blue square

Event Details

WHEN & WHERE

Stralauer Allee 2, 10245 Berlin
26 March, 2026

Making AI Real for Business

Register now
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