Tune in On Demand for an enablement session on Cortex. Snowflake customer, GumGum will join us to showcase their Snowflake journey with a focus on their Cortex workflow.

GumGum’s Media Team uses Snowflake Cortex ML functions for Gen AI Applications, Anomaly Detection, and Event Attribution. Snowflake Cortex has helped manage inventory forecasting, discrepancy investigation, RAG architectures, etc. Snowflake Cortex has enabled GumGum to rapidly innovate by leveraging its generative AI capabilities like Document AI and rapid application development with Streamlit to support natural language interaction with Sales Proposals.

About GumGum:

GumGum’s mission is to empower advertisers to deliver creative advertising campaigns that capture consumer attention without the use of personal data across current and future emerging digital environments at scale.

AGENDA

  • 20 mins Intro to Cortex
  • 30 mins GumGum for Snowflake
  • 10 mins Q&A
  • Brendan Frick

    Senior Engineering Manager | GumGum

  • Yi Zhou

    Sales Engineer | Snowflake

Tune in On Demand for an enablement session on Cortex. Snowflake customer, GumGum will join us to showcase their Snowflake journey with a focus on their Cortex workflow.

GumGum’s Media Team uses Snowflake Cortex ML functions for Gen AI Applications, Anomaly Detection, and Event Attribution. Snowflake Cortex has helped manage inventory forecasting, discrepancy investigation, RAG architectures, etc. Snowflake Cortex has enabled GumGum to rapidly innovate by leveraging its generative AI capabilities like Document AI and rapid application development with Streamlit to support natural language interaction with Sales Proposals.

About GumGum:

GumGum’s mission is to empower advertisers to deliver creative advertising campaigns that capture consumer attention without the use of personal data across current and future emerging digital environments at scale.

AGENDA

  • 20 mins Intro to Cortex
  • 30 mins GumGum for Snowflake
  • 10 mins Q&A