Join us for a virtual event.

On January 27th, we will celebrate the launch of our new Media Data Cloud.

The Snowflake Data Cloud is uniquely positioned to deliver business value for media companies and publishers to attract, retain and monetize subscribers. Businesses can overcome internal data silos, seamlessly access 2nd- and 3rd-party data, and mobilize data across their business units, advertisers, brands, and consumers to drive business value.

Organisations such as Schibsted and DPG Media are already using the Media Cloud. During the webinar we will share the story behind the creation of the Media Data Cloud, show you the benefits and give you an idea of what the possibilities are that come from collaboration and sharing data utilising this technology.

Our customer DPG Media will tell us how they are currently using the Media Data Cloud within their own data strategy. Real-time analytics is essential in a media company such as DPG Media for making data-driven decisions on their news products. It is therefore extremely important that all event data (webpage clicks, video starts,.. ) becomes available as fast as possible and is widely accessible via various endpoints (S3, Snowflake, Kafka, ..) In his presentation Mathias will discuss some of the real-time use cases at DPG Media, how the architecture is set up and which challenges they faced.

Agenda:

  • Welcome
  • Introduction – By Snowflake of the Media Data Cloud
  • Customer Case – DPG Media
  • Demonstration – Data Sharing with partners utilising data clean rooms

Don’t miss this opportunity to be one of the first to learn more about the Media Data Cloud and how it can be strategic for your business.

Join us for a virtual event.

On January 27th, we will celebrate the launch of our new Media Data Cloud.

The Snowflake Data Cloud is uniquely positioned to deliver business value for media companies and publishers to attract, retain and monetize subscribers. Businesses can overcome internal data silos, seamlessly access 2nd- and 3rd-party data, and mobilize data across their business units, advertisers, brands, and consumers to drive business value.

Organisations such as Schibsted and DPG Media are already using the Media Cloud. During the webinar we will share the story behind the creation of the Media Data Cloud, show you the benefits and give you an idea of what the possibilities are that come from collaboration and sharing data utilising this technology.

Our customer DPG Media will tell us how they are currently using the Media Data Cloud within their own data strategy. Real-time analytics is essential in a media company such as DPG Media for making data-driven decisions on their news products. It is therefore extremely important that all event data (webpage clicks, video starts,.. ) becomes available as fast as possible and is widely accessible via various endpoints (S3, Snowflake, Kafka, ..) In his presentation Mathias will discuss some of the real-time use cases at DPG Media, how the architecture is set up and which challenges they faced.

Agenda:

  • Welcome
  • Introduction – By Snowflake of the Media Data Cloud
  • Customer Case – DPG Media
  • Demonstration – Data Sharing with partners utilising data clean rooms

Don’t miss this opportunity to be one of the first to learn more about the Media Data Cloud and how it can be strategic for your business.

SAVE YOUR SEAT

Hosts
  • Coen Bos

    VP BeNeLux, Snowflake

  • Mathias Spiessens

    Data Engineer, DPG Media IT

  • Ludmila von Thun-Hohenstein

    Sales Engineer, Snowflake