Join this all-star panel as they discuss how top companies and leaders are turning data from a cost center to a revenue source by:
- Providing world class analytics to their sales and marketing teams
- Simplifying customer-facing analytics
- Creating new revenue streams with existing data
- Eliminating complexities of storing, integrating, analyzing and sharing data
As Chairman and Founder, led Soasta to a successful acquisition in 2017 by Akamai, in part by doubling his gross margins by re-platforming his product on Snowflake. Kent is the Current CEO & Founder of conDati, a data science platform that provides comprehensive, real-time insights to marketers.
As Co-Founder and COO at Stride Software, a customer data platform that helped marketers personalize based on a 360 degree view of customer data, Elise contributed to successful acquisition by Snowflake in 2019. She now leads Solutions and Content Marketing for Snowflake. Previously, Elise was VP of Marketing at RelateIQ (acquired by Salesforce in 2014). RelateIQ leveraged machine learning to deliver data-driven insights to sales teams. She also built and led the in-region monetization product marketing teams at Facebook from 2011-2013.
As Head of Technology partnerships at Heap, Zac is responsible for building technology solutions that help provide their customers with data driven product insights, in part by leveraging Snowflake Data Sharing and Data Exchange.
As Sr. Director of BI and Analytics at ZoomInfo (powered by DiscoverOrg), Erik is responsible for enterprise-wide analytics and has reduced customer churn by 10% by creating customer health score and churn models. At Nike, Erik was responsible for teams in Personalization and Data Science and increased click-through rates by 15% and conversions by 5% through predictive channel engagement modeling and $20M of incremental revenue through optimizing digital communications channels.
Panel Host: John Sapone
Prior to joining Snowflake as SVP, John was responsible for building ServiceNow into a multi-billion dollar enterprise business. His prior experience includes senior leadership roles at Data Domain (acquired by EMC), and Nimble Storage
Tuesday, November 19th at 4:30 PM
Columbia Tower Club
701 5th Ave 75th Floor, Seattle, WA 98104
4:30 – 5:00 PM Welcome & Networking
5:00 – 5:20 PM Presentation by Snowflake
5:20 – 5:40 PM Presentation by Heap
5:40 – 6:20 PM Panel Discussion
6:20 – 7:00 PM Networking
In Partnership With: