Embrace Home Loans Lifts Marketing Campaign ROI with Improved Segmentation

Full-service mortgage lender Embrace Home Loans is focused on providing exceptional experiences to borrowers, referral partners, and financial institutions. Since 1983, Embrace has helped thousands of homeowners purchase and refinance their homes. To maximize marketing campaign effectiveness and streamline operations across more than 45 branches, Embrace ingests and analyzes loan pipeline data and 45 million prospect records.