DATA TRENDS 2026:

RETAIL AND CONSUMER GOODS

In 2026, retail and consumer goods are evolving at a pace that stands to fundamentally and radically change the industry. AI has evolved well beyond being a convenient tool or a nice-to-have — it’s a competitive necessity for brands to keep up with the pressure of rapidly changing consumer habits and their rising expectations.

In this report, we’ll explore the trends that are reshaping retail and consumer goods and provide business leaders with the insight they need to successfully leverage AI, data and powerful solutions to prepare their organizations to thrive in an AI-driven era. You will learn top trends shaping the industry including:

• The rise of the cautious consumer


• Operational agility as a growth engine to address macroeconomic volatility and tariff turbulence


• The transition to agentic commerce