Vibes: Vibes Mobile Engagement Platform

Unified Mobile Messaging Platform


Vibes Messaging and Subscriber data includes when consumers became part of a customer’s mobile audience, how the brand engaged with that audience through outgoing SMS/MMS/Push messages, and how that audience engaged with the brand through incoming messages, clicks, and wallet installs.

Samples Tables Included:
– CLICKS: Shows all clicks on links generated from the platform
– MESSAGES: Shows all SMS/MMS messages coming to and from the platform
– PERSON_DATA: Shows meta data assigned to an individual
– SUBSCRIPTIONS: Shows all subscription events
– SUBSCRIPTION_STATUS: Shows all subscriptions and their current status, as of the last update
– WALLET_INSTANCE: Shows all installs of mobile wallet objects

Fields Included:
– PERSON_KEY: Vibes unique identifier
– EXTERNAL_PERSON_ID: Customer unique identifier
– PHONE_NUMBER: Consumer’s phone number
– DW_CREATED_AT: When the data was loaded into our system
– DW_UPDATED_AT: When the data was updated

Example Use Case:
Most customers use their data to:
– Sync subscription status and data between the Vibes Mobile Engagement Platform (via Snowflake) and their CRM system or other vendor systems
– To run ad-hoc queries to analyze recent data (last 7 days) to understand campaign performance or troubleshoot systems

Expected Workflow:
– Vibes customers access snowflake via their Snowflake account or a reader account
– Customer’s subscriber and engagement data is accessible via Snowflake Data Sharing

About the Provider:

Vibes helps companies to grow and activate consumer relationships with thoughtful, relevant, high volume and global-scale mobile engagement from text to wallet. The company’s software platform enables marketers and customer loyalty professionals to connect with consumers using a unified native platform of SMS, MMS, dynamic wallet, mobile push notifications, app inbox and performance analytics, to become the backbone for these brands’ overall digital engagement strategies.

Visit the provider’s website for more

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