Infutor Data Solutions: Total Mobile Ad IDs

Linked MAIDs and HEMs with Corresponding Metadata at an Individual-Level

Description:

Derived from Infutor’s unparalleled TrueSource™ Digital Device Graph, the Total Mobile Ad IDs solution links more than one billion privacy-compliant and permissibly obtained hashed email identities with 350 million digital devices and 2 billion MAID/hashed email pairs.

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This robust database of MAID/hashed email (MD5, SHA1 and SHA256) pairs will power your omnichannel marketing, improve onboarding, and enable you to resolve digital consumer identities and reach your maximum audience while keeping consumers’ PII secure.

Infutor’s Mobile Ad ID and hashed email database undergoes intense cleansing, verification and linking processes, empowering marketers to turn disparate data into resolved digital consumer identities to vastly improve digital marketing scale. This is why marketers turn to Infutor’s online digital and mobile data to power their solutions:

– Data are rigorously cleansed and obtained from permission-based applications from multiple highly trusted sources, ensuring the highest quantity and quality of digital data

– Confidence score (1-5) that leverages a proprietary developed algorithm using factors such as frequency and recency of the MAID/hash pairs being observed together, in addition to syntax and other validations

– Infutor’s industry-leading TrueSource™ Digital Device Graph contains 350 million digital devices and 2 billion validated Mobile Ad ID/hashed email pairs

About the Provider:

Infutor has mastered the science of consumer identity management and identity resolution. With an unrivaled depth and breadth of accurate data permissibly obtained from the most authoritative sources, we deliver what brands need to know about consumers in real time to make informed marketing and risk mitigation decisions.

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