Speedeon Data: New Baby Data

Win Over New Moms and Dads with Listing of People who have Just Welcomed a New Baby

Description:

PERMITTED USE ONLY FOR USA BASED COMPANIES

Approximately 3.8 million babies are born in the United States every year. New parents spend on average between $12,000 and $14,000 during the first year of their baby’s arrival. This is a good time to connect with parents making important buying decisions for their baby and their household.

When parents welcome a new baby into their home, their needs, buying behaviors, and brand affiliations change dramatically. High-quality new baby data enables marketers to identify new parents, gain valuable insights regarding their identity and behaviors, and ultimately engage these current and prospective customers across channels during this important life event.

Field Name
– FNAME
– LNAME
– ADDRESS
– CITY
– STATE
– ZIP
– ZIP4
– DATE_ADDED
– EVENT_DATE
– SPEEDEONID
– ADDRESS_TYPE

Speedeon’s New Baby information is rigorously tested and multi-sourced. The data undergoes rigorous analysis and third-party verification, and updates weekly.
Data is sourced from:
– Baby registries
– Online survey and questionnaires
– Hand raisers
– Newspapers and online announcements
– Online transactions

About the Provider:

Since 2008, Speedeon Data has been enabling leading brands to achieve remarkable success through data-driven insight, impactful customer engagement, and measurable omni-channel marketing deployment. Speedeon Data consistently achieves top ranks in truth{set}s third party data accuracy verification scoring, and is an industry leader in the area of life event focused data and marketing.
Through its robust data management platform, Speedeon Data enables clients to maximize their return on marketing investment by utilizing the highest quality lifestyle, life stage and customer identity data in the development of innovative solutions, including data enhancement, advanced data segmentation and predictive modeling, digital and other direct marketing deployment strategies.

Visit the provider’s website for more

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