ShareThis: Real-time Behavioral Data

Web data from 3.5m sites globally, delivered via segment or raw form

Description:

ShareThis makes publisher tools that live across 3.5m sites globally. From across their network, they see 18bn page views monthly which can be mined for consumer behavior, audience insights, trends, and B2B intent. Data can be delivered in either full segment form (auto, CPG, finance, etc) or in a raw feed containing URL, IP address, timestamp, browser agent and page keywords.

Identity layers include cookie, MAID, Liveramp IDL and adtech ID’s from The Trade Desk, Mediamath, Nielsen, Lotame, Adform, Appnexus, etc.

Update Frequency:

Quarterly

About the Provider:

ShareThis, the Sharing Intelligence Company, has been collecting and synthesizing social share, interest, and intent data since 2007. Powering the sharing of content across more than 3M global domains, ShareThis observes real-time actions from real people on real publisher sites. ShareThis transforms user-level behavioral data into actionable insights.  This unique and powerful view can be used to better understand, expand and validate consumer behavior for targeting and analytics to achieve marketer and publisher outcomes. Privately held, ShareThis is based in Palo Alto, CA.

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*The Data Marketplace is not yet available in GCP.

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