SafeGraph: Visit Attribution Data for Adtech

Building footprints and spatial hierarchy metadata for millions of points of interest


SafeGraph’s Geometry data provides POI (point of interest) footprints and spatial hierarchy metadata for millions of places. They map the size and area of physical locations for the POIs in their datasets using polygons. This includes data for understanding location boundaries and relationships. Available for POIs globally. Covers locations for major retail chains, local businesses, convenience stores, hotels, airports, schools, hospitals & more.

Samples/Tables Included:
-Location name
-Brand association for point of interest (POI) where people spend time or money

Fields Included:
-Polygon or shape of place, formatted as Well-Known Text (WKT)
-Polygon class
-Building height

Additional Information:
All SafeGraph POI-based datasets utilize Placekey as the primary key and are formatted as delimited CSVs. SafeGraph updates the Geometry dataset every month with the past month’s openings and closings and maintains a persistent Placekey across releases. Our detailed Geometry Schema(1) is available online. Additionally please refer to Places Data Manual(2) for more detailed field definitions and methodologies. Our Places Summary Statistics(3) is updated with every monthly release to reflect data coverage.

Data Dictionary
Our documentation site includes detailed information for all of our products, but this product listing specifically only includes the Geometry data set.
(1) Geometry Schema:
(2) Places Data Manual:
(3) Places Summary Statistics:

About the Provider:

SafeGraph is a global geospatial data company that offers any data on any place in the world. Customers like Esri, Tripadvisor, Mapbox, and Sysco use SafeGraph data to better understand their customers, create new products, and make better decisions for their business.

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