SafeGraph: Free Sample: Cross Shopping Insights – NYC Restaurants

Geographic patterns and brand affinities in consumer spending


This free dataset includes a feature release of our Spend dataset and contains consumer spending insights for restaurants in NYC.

SafeGraph’s Spend contains anonymized debit and credit card transaction data aggregated to individual places in the U.S.

Gain insights on how spend behavior is changing over time at specific points of interest (POI), including the average transaction size, spend in-person vs. online, spend by customer demographics such as income, and spend by customer loyalty.

Samples/Tables Included:
-Location name
-Total spend
-Number of transactions
-Number of unique customers
-Median spend per customer
-Related physical brand
-Related online merchants
-Related delivery service
-Related payment platform

Additional Information:
All SafeGraph POI-based datasets utilize Placekey as the primary key and are formatted as delimited CSVs. SafeGraph updates the Spend dataset every month with the past month’s openings and closings and maintains a persistent Placekey across releases. Our detailed SafeGraph Spend Schema(1) is available online. Additionally please refer to Places Data Manual(2) for more detailed field definitions and methodologies. Our Places Summary Statistics(3) is updated with every monthly release to reflect data coverage.

Data Dictionary
Our documentation site includes detailed information for all of our products, but this product listing specifically only includes the Spend data set.
(1) Spend Schema:
(2) Places Data Manual:
(3) Places Summary Statistics:

About the Provider:

SafeGraph is a global geospatial data company that offers any data on any place in the world. Customers like Esri, Tripadvisor, Mapbox, and Sysco use SafeGraph data to better understand their customers, create new products, and make better decisions for their business.

Visit the provider’s website for more information

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