SafeGraph: Foot Traffic Data for Analysis – US & Canada

Foot traffic data for millions of points of interest (POI) in the US

Dataset Description:

Foot Traffic Patterns is a dataset containing aggregated foot traffic metrics to individual points of interest (POI), including visits and unique visitors, where else they also visit, median distance from home, median dwell time and more. Entire US dataset contains metrics for millions of POI in the US and Canada and is available for download in all regions.

This dataset is updated weekly; each record represents foot traffic for a specific POI for the indicated Monday-Sunday week.

Samples/Tables Included:
-Other brands visitors went to on the same day
-Visits by day
-Distance from home

Fields Included:
-Location name
-Address
-Postal code
-Date range (start-end)
-Bucketed dwell time
-Raw visitor counts
-Popularity by day/hour
-Device type
-Brands

Additional Information:
All SafeGraph POI-based datasets utilize Placekey as the primary key and are formatted as delimited CSVs. SafeGraph updates the Places dataset every month with the past month’s openings and closings and maintains a persistent Placekey across releases. Our detailed Places Schema(1) is available online. Additionally please refer to Places Data Manual(2) for more detailed field definitions and methodologies. Our Places Summary Statistics(3) is updated with every monthly release to reflect data coverage.

Data Dictionary
Our documentation site includes detailed information for all of our products, but this product listing specifically only includes the Patterns data set.
(1) Patterns Schema: https://docs.safegraph.com/docs/monthly-patterns
(2) Places Data Manual: https://docs.safegraph.com/docs/places-manual
(3) Places Summary Statistics: https://docs.safegraph.com/docs/places-summary-statistics

About the Provider:

SafeGraph is a global geospatial data company that offers any data on any place in the world. Customers like Esri, Tripadvisor, Mapbox, and Sysco use SafeGraph data to better understand their customers, create new products, and make better decisions for their business.

Visit the provider’s website for more information

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