Ibotta: In-store and Online Purchase Data

Verified purchase data (offline and online) tied 1:1 to Ibotta users

Description:

Ibotta has the largest collection of deterministic, user-generated purchase data in the US. Our fully-licensable, 1st party data powers activation, attribution and analytics use-cases for leading brands, media agencies, and platforms.

Samples/tables included:

  • Sample Query of all Cheese purchases in last 30 days
  • Sample Query of all Sargentos purchasers in the last 90 days
  • Sample Query of all purchasers of dairy products in the last 60 days

Use Case Example:

  • 200 GBs of purchase data
  • 2.1 billion offline sales transactions from grocery, mass, club, convenience, and pharmacy channels
  • 2 year lookback window

Usage:

  • Analyze UPC, product, brand, manufacturer or category level sales trends by volume, price, zip code, demographic, or retail channel

Update Frequency:

Daily

About the Provider:

Ibotta has the largest collection of deterministic, user-generated purchase data in the US. Our fully-licensable, 1st party data powers activation, attribution and analytics use-cases for leading brands, media agencies, and platforms.

Visit the provider’s website for more information

*The Data Marketplace is not yet available in GCP.

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