Equifax: Income360®

Powerful measure of a household’s estimated total income up to $2M ﹘including income from assets


Income360® provides a continuous measure of a household’s estimated total income up to $2 million based on wages and salary, in addition to income generated from investments, home-based business income and retirement funds.

This income score is derived from data furnished by our exclusive network of 95+ leading financial institutions that directly measures about $20 trillion in anonymous U.S. consumer assets and investments, representing over 45% of all U.S. consumer invested assets.

The data sources used as inputs to create Income360 include:
– Wages and salaries
– Dividends and interest
– Capital gains
– Proprietor’s income
– Retirement income
– Household demographic data
– Length of residence

Income360 can be bundled with our other financial capacity measures such as Ability to Pay Index™, Affluence Index™ or Spending Power™ to provide an even more granular view of household disposable income.

Fields Included:
– ZIP Code
– ZIP+4 Code
– Delivery Point Code (DPC)
– Income360 Total Household Income Estimate

About the Provider:

Equifax believes knowledge drives progress. We blend unique data, analytics, and technology with a passion for serving customers globally, to create insights that power decisions to move people forward. We offer data and solutions across the customer journey, enabling business customers to discover market opportunities and trends, acquire and manage customers, and optimize recovery efforts.

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