Earnest Research: Earnest Consumer Spend Monitor

Weekly consumer spending trends by channel, industry vertical, and geography.

Description:

The Consumer Spend Monitor shows weekly consumer spend trends by channel and geography across dozens of consumer categories and subcategories, representing 2,500+ national brands. The data allows users to quickly drill into regional, state, CBSA, DMA, and city spend, transaction count, and average transaction trends based on the purchase data from a panel of 6.5 million de-identified U.S. consumers.

Samples/Tables Included:

  • CONSUMER_SPEND_MONITOR: Sales, Transaction, and Average Transaction Size segmented by Industry Category, Channel and Geography every week since 2014
  • CATEGORY_DEFINITIONS: Complete listing of Earnest’s covered merchants by Industry Category and a definition of transactions included under each category

Fields Included:

  • YEAR
  • WEEK_BEGIN_DATE
  • WEEK_END_DATE
  • WEEK
  • CATEGORY
  • SUBCATEGORY
  • PARENT_MERCHANT
  • MERCHANT
  • CHANNEL
  • CITY
  • STATE
  • CBSA
  • REGION
  • SALES
  • TRANSACTIONS
  • AVERAGE_TRANSACTION_SIZE
  • PRIOR_YEAR_SALES
  • PRIOR_YEAR_TRANSACTIONS
  • PRIOR_YEAR_AVERAGE_TRANSACTION_SIZE

About the Provider:

Earnest Research provides restaurants, retailers, e-commerce companies and institutional investors with critical knowledge on consumer behavior to power data-driven business decisions. With accurate and near real-time data on sales, foot traffic, orders and other purchasing trends, Earnest enables companies to deeply understand customer habits and gain valuable intelligence on sales trends, market share, and competitive dynamics.

Visit the provider’s website for more information

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