Data Axle: Hygiene & Enrichment Solutions

Use data hygiene and enrichment to gain deeper insights and boost your ROI.

Description:

Eliminate waste and avoid connecting with out-of-date contacts when you partner with Data Axle and utilize our various Hygiene and Enrichment Solutions.

Offering comprehensive and accurate business and consumer databases, the experts at Data Axle provides nearly 400 distinct attributes across both consumers and businesses in both the U.S. and Canada. Covering hundreds of millions of people and households and tens of millions of businesses including Fortune 500 companies, local shops, and even individuals who work from home, we offer industry-leading data that can help you boost your Return on Investment (ROI).

Want to enhance your existing data? Data Axle will help you get to know your audience better when we match your audience’s mailing or email address with psychographic and demographic information about them. We can also help you eliminate duplicate data ultimately reducing your overall marketing costs and increasing the effectiveness of your upcoming campaigns.

Worried about being flagged as SPAM or being blacklisted? In addition to clean address data which ensures you’re working with accurate and deliverable business and consumer addresses, Data Axle can help you clean up your email database and show you how to reduce the risk of deliverability issues including blacklisting, ISP blocking, and high bounce rates.

We can also ensure your message goes only to its intended target audience with suppression processing services. Our experts will have no trouble removing unwanted records from your files based on search criteria like:
• Previous orders
• ZIP Code
• Address type (ex: nursing homes)
• And more

Plus, a privacy scrub can ensure sensitive records in your files are flagged so you know not to reach out to them. This includes consumers and businesses that appear on do-not-call and do-not-mail lists, those on the ACA Prison Address File, and deceased consumers.

At Data Axle we process billions of consumer and business records annually to help ensure the information you get is as accurate and up-to-date as possible.

About the Provider:

Data Axle, previously known as Infogroup, is a leading provider of business and consumer data.
For nearly 50 years, we have helped sales and marketing teams find new customers and grow their businesses with targeted prospects, data hygiene and enrichment services, real-time business intelligence solutions, and more. Our data also powers applications that touch people on a daily basis such as search, navigation, telematics, postal delivery, government planning, philanthropy, elections, banking, insurance, etc.
In the past, you may also have known us as InfoUSA, Yesmail, Salesgenie, Donnelley Marketing, Polk Directories, American Business Information, or by another one of our product names. Now, we’re simply Data Axle.

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