CARTO: ONS – Sociodemographics (United Kingdom, Output Areas, 2011)

Detailed sociodemographics metrics such as population, age, gender, occupation etc. as published by the ONS.

Description:

Census statistics help paint a picture of the nation. The data provides a detailed snapshot of the population and its characteristics, and underpin funding allocation to provide public services. The population of England & Wales on Census Day, 27 March 2011, was 56,075,912.

This dataset was published by UK’s Office for National Statistics.

This dataset is provided “AS IS” without any warranty, express or implied from CARTO. CARTO disclaims all liability for any damages, direct or indirect, resulting from the use of the dataset.

The data is aggregated at the Output Area level.

Fields Included:
– Total Population
– Population by age
– Population by gender
– Population by main language
– Population by religion
– Population by ethnicity
– Population by place of birth
– Population by health condition
– Population by employment
– Population by occupation

You can check these datasets metadata and dictionary in CARTO’s Spatial Data Catalog: https://carto.com/spatial-data-catalog/browser/dataset/ons_sociodemogr_cdad25c5/

Example Use Case:
CPG firms and other companies select pop-up sites by using demographic data to identify where target segments may live and work, allowing them to reduce the risk of a poor site decision. By looking at age, gender, occupancy data and health conditions, companies can identify ideal locations based on the target audience of the product potentially being sold at the pop up site.

About the Provider:

From smartphones to connected cars, location data is changing the way we live and the way we run businesses. Everything happens somewhere, but visualizing data to see where things are isn’t the same as understanding why they happen there. CARTO is the world’s leading Location Intelligence platform, enabling organizations to use spatial data and analysis for more efficient delivery routes, better behavioral marketing, strategic store placements, and much more.

Data Scientists, Developers and Analysts use CARTO to optimize business processes, and predict future outcomes through the power of Spatial Data Science.

Visit the provider’s website for more

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