Acxiom EMEA: Acxiom Customer Data Integration (CDI)
Clean and enhance digital and offline data
To ensure that your databases are up to date and don’t lose quality, you have to set up data cleansing processes on a regular base. With the Acxiom Customer Data Integration process, you can match your database to identify movers, undeliverable or deceased.
– Postal correction
– Name parsing
– Data enhancement
Use cases & Benefits:
– Best-of-Breed: Acxiom Custom Data Integration services with more than 50 years of experience to deliver the best results to the clients.
– Validated Mailtape: Acxiom data cleansing can be used for on demand jobs before sending out postal mailings or on a regular basis to clean up the database.
– Fully Data Privacy Compliant: GDPR obligates every company which works with PII to keep information up to date.