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------------------------ --&gt;\n","\u003Ch2\u003EOverview\u003C/h2\u003E\n","\u003Cp\u003ECustomer data often lives in a CRM like HubSpot, while analysis happens in Snowflake, where it can be combined with billing, product usage and other sources. For that analysis to pay off, data has to move both ways. HubSpot data needs to reach Snowflake and stay up to date. The results, such as a customer segment or a score, need to go back to HubSpot, where sales and marketing teams use them in lists, filters and workflows.\u003C/p\u003E\n","\u003Cp\u003EThese two directions are often handled separately: one tool or script loads data into the warehouse, and another one sends the results back. That means two setups to build, schedule and monitor.\u003C/p\u003E\n","\u003Cp\u003EIn this quickstart, you build both directions in Skyvia, a managed cloud data integration platform. A simple customer segment serves as the example:\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003E\u003Cstrong\u003ELoad.\u003C/strong\u003E Skyvia Replication loads HubSpot contacts, deals and their associations into Snowflake and keeps them up to date.\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003ETransform.\u003C/strong\u003E A SQL view in Snowflake labels each contact \u003Cem\u003EHigh value\u003C/em\u003E or \u003Cem\u003EStandard\u003C/em\u003E based on the total of their closed-won deals.\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003ESync back.\u003C/strong\u003E Skyvia Import writes the label to a HubSpot contact property. This step is reverse ETL: data goes from the warehouse back to a business app.\u003C/li\u003E\u003C/ol\u003E\n","\u003Cp\u003EBoth integrations run on a daily schedule. The only code you write is the SQL for the segment.\u003C/p\u003E\n","\u003Cp\u003ETo keep the example small, the segment uses only HubSpot deals. In a real project, the same setup works for any result you calculate in Snowflake, for example a churn risk score based on product usage and support tickets.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-skyvia-snowflake-flow.png?v=7b2a8eca\" alt=\"Data flow between HubSpot, Skyvia, and Snowflake\"\u003E\u003C/p\u003E\n","\u003Ch3\u003EPrerequisites\u003C/h3\u003E\n\u003Cul\u003E\u003Cli\u003EBasic knowledge of SQL\u003C/li\u003E\u003Cli\u003EFamiliarity with HubSpot contacts and deals\u003C/li\u003E\u003C/ul\u003E\n","\u003Ch3\u003EWhat You'll Need\u003C/h3\u003E\n\u003Cul\u003E\u003Cli\u003EA \u003Ca href=\"https://signup.snowflake.com/?utm_source=snowflake-devrel&amp;utm_medium=developer-guides&amp;utm_cta=developer-guides\"\u003ESnowflake account\u003C/a\u003E or a free trial\u003C/li\u003E\u003Cli\u003EA \u003Ca href=\"https://skyvia.com/data-integration/integrate-hubspot-snowflake?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003ESkyvia account\u003C/a\u003E. New accounts start with a free trial of the Professional plan, which covers everything in this guide.\u003C/li\u003E\u003Cli\u003EA new \u003Ca href=\"https://www.hubspot.com/\"\u003Efree HubSpot account\u003C/a\u003E. Don't use your production CRM: the last steps write data to HubSpot contacts.\u003C/li\u003E\u003Cli\u003EThe test data, two CSV files with fictional contacts and deals: \u003Ca href=\"https://skyvia.com/assets/docs/contacts.csv\"\u003Econtacts.csv\u003C/a\u003E and \u003Ca href=\"https://skyvia.com/assets/docs/deals.csv\"\u003Edeals.csv\u003C/a\u003E\u003C/li\u003E\u003C/ul\u003E\n","\u003Ch3\u003EWhat You'll Learn\u003C/h3\u003E\n\u003Cul\u003E\u003Cli\u003EHow to connect Skyvia to Snowflake with a programmatic access token and to HubSpot with OAuth\u003C/li\u003E\u003Cli\u003EHow to replicate HubSpot objects to Snowflake\u003C/li\u003E\u003Cli\u003EHow to build a customer segment as a SQL view\u003C/li\u003E\u003Cli\u003EHow to sync the segment back to HubSpot with reverse ETL\u003C/li\u003E\u003Cli\u003EHow to schedule both integrations\u003C/li\u003E\u003C/ul\u003E\n","\u003Ch3\u003EWhat You'll Build\u003C/h3\u003E\n\u003Cul\u003E\u003Cli\u003EA daily pipeline that keeps a \u003Cem\u003ECustomer Segment\u003C/em\u003E property in HubSpot up to date with a segment calculated in Snowflake\u003C/li\u003E\u003C/ul\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003ESet Up Your Accounts\u003C/h2\u003E\n","\u003Cp\u003EThis guide uses three accounts: Snowflake, HubSpot, and Skyvia. If you already have them, skip to the next section.\u003C/p\u003E\n","\u003Ch3\u003ECreate a HubSpot Account\u003C/h3\u003E\n","\u003Cp\u003ECreate a new HubSpot account even if you already have one. The last steps of this guide write data to HubSpot, so a separate account keeps your real CRM data safe.\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003ESign up for a \u003Ca href=\"https://www.hubspot.com/\"\u003Efree HubSpot account\u003C/a\u003E with your email address.\u003C/li\u003E\u003Cli\u003EConfirm your email address and follow the setup wizard steps.\u003C/li\u003E\u003Cli\u003EIf the wizard offers to create a deal pipeline, click \u003Cstrong\u003EContinue without a pipeline\u003C/strong\u003E. This guide uses the default Sales Pipeline.\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ECreate a Snowflake Trial Account\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003EFill out the \u003Ca href=\"https://signup.snowflake.com/?utm_source=snowflake-devrel&amp;utm_medium=developer-guides&amp;utm_cta=developer-guides\"\u003ESnowflake trial form\u003C/a\u003E. Use an email address that isn't associated with an existing Snowflake account.\u003C/li\u003E\u003Cli\u003ESelect any edition, cloud provider, and region. They don't affect this guide.\u003C/li\u003E\u003Cli\u003EOpen the activation email from Snowflake and finish setting up your account.\u003C/li\u003E\u003Cli\u003ESave the account URL from the email. You need it later to connect Skyvia to Snowflake.\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ECreate a Skyvia Account\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003ESign up for a \u003Ca href=\"https://skyvia.com/data-integration/integrate-hubspot-snowflake?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003ESkyvia account\u003C/a\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EConfirm your email address and sign in.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EComplete the setup wizard:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003EOn the \u003Cstrong\u003EAbout You\u003C/strong\u003E page, enter your details.\u003C/li\u003E\u003Cli\u003EOn the \u003Cstrong\u003EYour Role\u003C/strong\u003E page, select any suitable role.\u003C/li\u003E\u003Cli\u003EOn the \u003Cstrong\u003EYour Goals\u003C/strong\u003E page, select \u003Cstrong\u003EI'm just checking out the product\u003C/strong\u003E and click \u003Cstrong\u003EContinue\u003C/strong\u003E.\u003C/li\u003E\u003Cli\u003EOn the \u003Cstrong\u003EChoose how to start your journey\u003C/strong\u003E page, select \u003Cstrong\u003EI'm ready\u003C/strong\u003E and click \u003Cstrong\u003EContinue\u003C/strong\u003E.\u003C/li\u003E\u003C/ul\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-setup-wizard-im-ready.png?v=7b2a8eca\" alt=\"I'm ready option in the Skyvia setup wizard\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Cp\u003EA new Skyvia account starts with a free trial of the Professional plan, which covers everything in this guide.\u003C/p\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003EPrepare Snowflake\u003C/h2\u003E\n","\u003Cp\u003ERun the setup script below to prepare Snowflake for Skyvia. It creates:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003EThe \u003Ccode\u003ESKYVIA_WH\u003C/code\u003E warehouse\u003C/li\u003E\u003Cli\u003EThe \u003Ccode\u003EHUBSPOT_DEMO\u003C/code\u003E database with two schemas: \u003Ccode\u003ERAW\u003C/code\u003E for the data Skyvia loads from HubSpot, and \u003Ccode\u003EMODELED\u003C/code\u003E for the segment you build with SQL\u003C/li\u003E\u003Cli\u003EThe \u003Ccode\u003ESKYVIA_ROLE\u003C/code\u003E role that Skyvia uses to work with these objects\u003C/li\u003E\u003Cli\u003EThe \u003Ccode\u003ESKYVIA_USER\u003C/code\u003E service user that Skyvia signs in as, with a network policy that allows connections only from Skyvia's IP addresses\u003C/li\u003E\u003Cli\u003EA programmatic access token (PAT) for \u003Ccode\u003ESKYVIA_USER\u003C/code\u003E\u003C/li\u003E\u003C/ul\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EIn Snowsight, go to \u003Cstrong\u003EProjects\u003C/strong\u003E &gt; \u003Cstrong\u003EWorkspaces\u003C/strong\u003E and click \u003Cstrong\u003ESQL file\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-new-sql-file.png?v=7b2a8eca\" alt=\"New SQL file in Snowflake Workspaces\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EPaste the following script:\u003C/p\u003E\n\u003Cpre\u003E\u003Ccode class=\"language-sql\"\u003EUSE ROLE ACCOUNTADMIN;\n\n-- Warehouse for Skyvia loads and your queries\nCREATE WAREHOUSE IF NOT EXISTS SKYVIA_WH\n  WAREHOUSE_SIZE = XSMALL\n  AUTO_SUSPEND = 60\n  AUTO_RESUME = TRUE\n  INITIALLY_SUSPENDED = TRUE;\n\n-- Database for loaded and modeled data\nCREATE DATABASE IF NOT EXISTS HUBSPOT_DEMO;\nCREATE SCHEMA IF NOT EXISTS HUBSPOT_DEMO.RAW;\nCREATE SCHEMA IF NOT EXISTS HUBSPOT_DEMO.MODELED;\n\n-- Role for Skyvia\nCREATE ROLE IF NOT EXISTS SKYVIA_ROLE;\nGRANT ROLE SKYVIA_ROLE TO ROLE SYSADMIN;\n\nGRANT USAGE ON WAREHOUSE SKYVIA_WH TO ROLE SKYVIA_ROLE;\nGRANT USAGE ON DATABASE HUBSPOT_DEMO TO ROLE SKYVIA_ROLE;\nGRANT USAGE, CREATE TABLE, CREATE STAGE, CREATE FILE FORMAT\n  ON SCHEMA HUBSPOT_DEMO.RAW TO ROLE SKYVIA_ROLE;\nGRANT USAGE ON SCHEMA HUBSPOT_DEMO.MODELED TO ROLE SKYVIA_ROLE;\nGRANT SELECT ON FUTURE VIEWS IN SCHEMA HUBSPOT_DEMO.MODELED TO ROLE SKYVIA_ROLE;\n\n-- Network policy that allows connections only from Skyvia's IP addresses\nCREATE NETWORK POLICY IF NOT EXISTS SKYVIA_POLICY\n  ALLOWED_IP_LIST = ('40.118.246.204', '13.86.253.112', '52.190.252.0');\n\n-- Service user for Skyvia\nCREATE USER IF NOT EXISTS SKYVIA_USER\n  TYPE = SERVICE\n  DEFAULT_ROLE = SKYVIA_ROLE\n  DEFAULT_WAREHOUSE = SKYVIA_WH\n  NETWORK_POLICY = SKYVIA_POLICY;\nGRANT ROLE SKYVIA_ROLE TO USER SKYVIA_USER;\n\n-- Programmatic access token for the Skyvia connection\nALTER USER SKYVIA_USER ADD PROGRAMMATIC ACCESS TOKEN SKYVIA_PAT\n  ROLE_RESTRICTION = 'SKYVIA_ROLE'\n  DAYS_TO_EXPIRY = 90;\n\u003C/code\u003E\u003C/pre\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick the arrow next to the \u003Cstrong\u003ERun\u003C/strong\u003E button and select \u003Cstrong\u003ERun all\u003C/strong\u003E, or press \u003Cstrong\u003ECtrl+Shift+Enter\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-run-all.png?v=7b2a8eca\" alt=\"Run all option in Snowflake Workspaces\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003ECopy the \u003Ccode\u003Etoken_secret\u003C/code\u003E value from the result of the last statement. You need it in the next step. Snowflake displays the token only once.\u003C/p\u003E\n","\u003Cp\u003EThe token expires in 90 days. To get a new one, run \u003Ccode\u003EALTER USER SKYVIA_USER ROTATE PROGRAMMATIC ACCESS TOKEN SKYVIA_PAT;\u003C/code\u003E and update the token in the Skyvia connection.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003EConnect Skyvia\u003C/h2\u003E\n","\u003Cp\u003EA connection stores credentials and settings that Skyvia needs to access a data source. You create a connection once and then reuse it in any integration that works with that data source.\u003C/p\u003E\n","\u003Cp\u003ECreate two connections, one to Snowflake and one to HubSpot. The integrations in the next steps use them to read and write data.\u003C/p\u003E\n","\u003Ch3\u003ECreate a Snowflake Connection\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EIn Skyvia, click \u003Cstrong\u003E+ Create New\u003C/strong\u003E and select \u003Cstrong\u003EConnection\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-create-new-connection.png?v=7b2a8eca\" alt=\"Connection in the Create New menu\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EFind and select \u003Cstrong\u003ESnowflake\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003ESpecify the connection parameters:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003E\u003Cstrong\u003EDomain\u003C/strong\u003E: your Snowflake account URL, for example, \u003Ccode\u003Ehttps://&lt;account_identifier&gt;.snowflakecomputing.com\u003C/code\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003EAuthentication\u003C/strong\u003E: \u003Cem\u003EProgrammatic Access Token\u003C/em\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003EUser\u003C/strong\u003E: \u003Ccode\u003ESKYVIA_USER\u003C/code\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003EPAT\u003C/strong\u003E: the token you copied in the previous step\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003EDatabase\u003C/strong\u003E: \u003Ccode\u003EHUBSPOT_DEMO\u003C/code\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003EWarehouse\u003C/strong\u003E: \u003Ccode\u003ESKYVIA_WH\u003C/code\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003ESchema\u003C/strong\u003E: \u003Ccode\u003ERAW\u003C/code\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003ERole\u003C/strong\u003E: \u003Ccode\u003ESKYVIA_ROLE\u003C/code\u003E\u003C/li\u003E\u003C/ul\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-snowflake-connection.png?v=7b2a8eca\" alt=\"Snowflake connection parameters in Skyvia\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EIn \u003Cstrong\u003EFile Storage for Bulk\u003C/strong\u003E, select \u003Cem\u003EInternal\u003C/em\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ETest Connection\u003C/strong\u003E to check that Skyvia can connect to Snowflake.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ECreate Connection\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ECreate a HubSpot Connection\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003E+ Create New\u003C/strong\u003E and select \u003Cstrong\u003EConnection\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EFind and select \u003Cstrong\u003EHubSpot\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ESign In with HubSpot\u003C/strong\u003E and log in to the HubSpot account you created for this guide.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003ESelect the account and click \u003Cstrong\u003EChoose Account\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EScroll to the bottom of the permission page, select the checkbox, and click \u003Cstrong\u003EConnect app\u003C/strong\u003E. Skyvia fills in the \u003Cstrong\u003EAccess Token\u003C/strong\u003E field.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-hubspot-connection.png?v=7b2a8eca\" alt=\"HubSpot connection in Skyvia\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ETest Connection\u003C/strong\u003E to check that Skyvia can connect to HubSpot.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ECreate Connection\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003ELoad Test Data\u003C/h2\u003E\n","\u003Cp\u003EIn Skyvia, integrations perform different jobs on data. Import is an integration that loads data from CSV files, databases, or cloud apps into a target. Import consists of tasks, where each task reads one source, writes to one target object, and maps the source columns to the target fields.\u003C/p\u003E\n","\u003Cp\u003ELoad sample contacts and deals into HubSpot using Skyvia import. The test data consists of two CSV files:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003E\u003Ca href=\"https://skyvia.com/assets/docs/contacts.csv\"\u003Econtacts.csv\u003C/a\u003E with 100 fictional contacts\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://skyvia.com/assets/docs/deals.csv\"\u003Edeals.csv\u003C/a\u003E with 100 deals, each linked to a contact by email address\u003C/li\u003E\u003C/ul\u003E\n","\u003Cp\u003EDownload both files before you start. You can also load them with the HubSpot import tool instead of Skyvia.\u003C/p\u003E\n","\u003Ch3\u003ECreate the Import\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003E+ Create New\u003C/strong\u003E and select \u003Cstrong\u003EImport\u003C/strong\u003E under \u003Cstrong\u003EIntegration\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick the default \u003Cem\u003EUntitled\u003C/em\u003E name and rename the import, for example, to \u003Cem\u003ELoad HubSpot test data\u003C/em\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003ESource Type\u003C/strong\u003E, keep \u003Cstrong\u003ECSV upload manually\u003C/strong\u003E selected.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003ETarget\u003C/strong\u003E, select your HubSpot connection in the \u003Cstrong\u003EConnection\u003C/strong\u003E list.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003EOptions\u003C/strong\u003E, select the \u003Cstrong\u003EPreserve task order\u003C/strong\u003E checkbox. The last task links deals to contacts, so both must be loaded before it runs.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-editor.png?v=7b2a8eca\" alt=\"Import editor with HubSpot as the target\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003EAdd the Contacts Task\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EAdd task\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-add-task.png?v=7b2a8eca\" alt=\"Add task link in the import editor\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EDrag \u003Cem\u003Econtacts.csv\u003C/em\u003E to the \u003Cstrong\u003EUpload CSV file\u003C/strong\u003E area, or click \u003Cstrong\u003Ebrowse\u003C/strong\u003E and select the file.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-contacts-source.png?v=7b2a8eca\" alt=\"Uploaded contacts.csv in the task editor\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ETarget definition\u003C/strong\u003E. In the \u003Cstrong\u003ETarget\u003C/strong\u003E list, select \u003Cem\u003EContacts\u003C/em\u003E and keep the \u003Cstrong\u003EInsert\u003C/strong\u003E operation.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-contacts-target.png?v=7b2a8eca\" alt=\"Contacts as the target object\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EMapping definition\u003C/strong\u003E and check that all CSV columns are mapped. Mapping defines which source column fills each target field. The columns have the same names as the HubSpot fields, so Skyvia maps them automatically.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-contacts-mapping.png?v=7b2a8eca\" alt=\"Mapping for the Contacts task\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ESave task\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003EAdd the Deals Task\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EAdd task\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EDrag \u003Cem\u003Edeals.csv\u003C/em\u003E to the \u003Cstrong\u003EUpload CSV file\u003C/strong\u003E area, or click \u003Cstrong\u003Ebrowse\u003C/strong\u003E and select the file.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-deals-source.png?v=7b2a8eca\" alt=\"deals.csv uploaded\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ETarget definition\u003C/strong\u003E. In the \u003Cstrong\u003ETarget\u003C/strong\u003E list, select \u003Cem\u003EDeals\u003C/em\u003E and keep the \u003Cstrong\u003EInsert\u003C/strong\u003E operation.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-deals-target.png?v=7b2a8eca\" alt=\"Deals as the target object\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EMapping definition\u003C/strong\u003E and check that the \u003Cem\u003EDeal Name\u003C/em\u003E, \u003Cem\u003EAmount\u003C/em\u003E, \u003Cem\u003EDeal Stage\u003C/em\u003E, \u003Cem\u003EPipeline\u003C/em\u003E, and \u003Cem\u003EClose Date\u003C/em\u003E columns are mapped automatically.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-deals-mapping.png?v=7b2a8eca\" alt=\"Automatic mapping for Deals\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ESave task\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ELink Deals to Contacts\u003C/h3\u003E\n","\u003Cp\u003EIn HubSpot, a deal is linked to a contact through an association. Skyvia shows deal-contact associations as the \u003Cem\u003EDealContacts\u003C/em\u003E object, where each record is a pair of a deal ID and a contact ID. This task creates these records. It finds each deal by its name and each contact by its email address.\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EAdd task\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUpload \u003Cem\u003Edeals.csv\u003C/em\u003E to the \u003Cstrong\u003EUpload CSV file\u003C/strong\u003E area again. Skyvia renames the second copy to \u003Cem\u003Edeals1.csv\u003C/em\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-dealcontacts-source.png?v=7b2a8eca\" alt=\"deals.csv uploaded for the link task\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ETarget definition\u003C/strong\u003E. In the \u003Cstrong\u003ETarget\u003C/strong\u003E list, select \u003Cem\u003EDealContacts\u003C/em\u003E and keep the \u003Cstrong\u003EInsert\u003C/strong\u003E operation.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-dealcontacts-target.png?v=7b2a8eca\" alt=\"DealContacts as the target object\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EMapping definition\u003C/strong\u003E. The file has no HubSpot IDs, so get them with a target lookup: it finds a record in HubSpot by a value from the file and returns that record's ID. Click the \u003Cem\u003EDeal ID\u003C/em\u003E column and select \u003Cstrong\u003ETarget Lookup\u003C/strong\u003E. Then specify the lookup:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003E\u003Cstrong\u003ELookup Object\u003C/strong\u003E: \u003Cem\u003EDeals\u003C/em\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003EResult Column\u003C/strong\u003E: \u003Cem\u003EId\u003C/em\u003E\u003C/li\u003E\u003Cli\u003EUnder \u003Cstrong\u003ELookup Key Column\u003C/strong\u003E, select \u003Cem\u003EDeal Name\u003C/em\u003E. Keep \u003Cstrong\u003EColumn\u003C/strong\u003E and select the \u003Cem\u003EDeal Name\u003C/em\u003E column of the file.\u003C/li\u003E\u003C/ul\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick the \u003Cem\u003EContact ID\u003C/em\u003E column and select \u003Cstrong\u003ETarget Lookup\u003C/strong\u003E. Then specify the lookup:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003E\u003Cstrong\u003ELookup Object\u003C/strong\u003E: \u003Cem\u003EContacts\u003C/em\u003E\u003C/li\u003E\u003Cli\u003E\u003Cstrong\u003EResult Column\u003C/strong\u003E: \u003Cem\u003EId\u003C/em\u003E\u003C/li\u003E\u003Cli\u003EUnder \u003Cstrong\u003ELookup Key Column\u003C/strong\u003E, select \u003Cem\u003EEmail\u003C/em\u003E. Keep \u003Cstrong\u003EColumn\u003C/strong\u003E and select the \u003Cem\u003EContact Email\u003C/em\u003E column of the file.\u003C/li\u003E\u003C/ul\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-dealcontacts-mapping.png?v=7b2a8eca\" alt=\"Target lookups for DealContacts\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ESave task\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ERun the Import\u003C/h3\u003E\n","\u003Cp\u003EThe import now has three tasks. Because \u003Cstrong\u003EPreserve task order\u003C/strong\u003E is on, Skyvia runs them from top to bottom, so contacts and deals are added before the link task looks them up.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-tasks.png?v=7b2a8eca\" alt=\"Three tasks in the import\"\u003E\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ECreate\u003C/strong\u003E to save the import.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ERun\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EWhen the run completes, open the \u003Cstrong\u003EMonitor\u003C/strong\u003E tab. It lists every run of the integration with the number of successfully processed and failed rows. Click the run in \u003Cstrong\u003ERun history\u003C/strong\u003E to see the results for each task. Each task should show 100 success rows and 0 error rows.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-run-results.png?v=7b2a8eca\" alt=\"Import run results\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003EReplicate HubSpot Data\u003C/h2\u003E\n","\u003Cp\u003EA replication copies HubSpot objects to Snowflake and creates the tables for them. The first run loads all records. Later runs load only the records that changed since the previous run.\u003C/p\u003E\n","\u003Ch3\u003ECreate the Replication\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003E+ Create New\u003C/strong\u003E in the top menu and select \u003Cstrong\u003EReplication\u003C/strong\u003E. The replication wizard opens.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-create-new.png?v=7b2a8eca\" alt=\"Replication in the Create New menu\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EOn the \u003Cstrong\u003ESource setup\u003C/strong\u003E step, select the \u003Cem\u003EHubSpot\u003C/em\u003E connection and click \u003Cstrong\u003EContinue\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-source.png?v=7b2a8eca\" alt=\"HubSpot as the source connection\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EOn the \u003Cstrong\u003ETarget setup\u003C/strong\u003E step, select the \u003Cem\u003ESnowflake\u003C/em\u003E connection and click \u003Cstrong\u003EContinue\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-target.png?v=7b2a8eca\" alt=\"Snowflake as the target connection\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EOn the \u003Cstrong\u003EBehaviour settings\u003C/strong\u003E step, keep the default settings. With \u003Cstrong\u003EIncremental Updates\u003C/strong\u003E, later runs load only the changes. With \u003Cstrong\u003ECreate new\u003C/strong\u003E, Skyvia creates the tables in the \u003Ccode\u003ERAW\u003C/code\u003E schema for you. When \u003Cstrong\u003EApply changes\u003C/strong\u003E is selected, Skyvia adds new HubSpot fields to these tables when they appear. Click \u003Cstrong\u003EContinue\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-behaviour.png?v=7b2a8eca\" alt=\"Default behaviour settings\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EOn the \u003Cstrong\u003ESchema settings\u003C/strong\u003E step, set \u003Cstrong\u003ECase\u003C/strong\u003E to \u003Cstrong\u003EUpper\u003C/strong\u003E and select \u003Cstrong\u003ESanitize Table/Column Names\u003C/strong\u003E. With these settings, Skyvia creates upper-case table names, such as \u003Ccode\u003EDEALS\u003C/code\u003E, that you can query without quotes. In column names, it replaces spaces with underscores but keeps the case, so the \u003Cem\u003EDeal Name\u003C/em\u003E field becomes the \u003Ccode\u003E&quot;Deal_Name&quot;\u003C/code\u003E column. In SQL, put column names in double quotes. Click \u003Cstrong\u003EContinue\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-schema.png?v=7b2a8eca\" alt=\"Target naming settings\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EOn the \u003Cstrong\u003EObjects selection\u003C/strong\u003E step, select \u003Cem\u003EContacts\u003C/em\u003E, \u003Cem\u003EDeals\u003C/em\u003E, and \u003Cem\u003EDealContacts\u003C/em\u003E. Use the search box to find them. Click \u003Cstrong\u003EContinue\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-objects.png?v=7b2a8eca\" alt=\"Contacts, Deals, and DealContacts selected\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EOn the \u003Cstrong\u003ESchedule\u003C/strong\u003E step, keep \u003Cstrong\u003ENo\u003C/strong\u003E for now. You schedule it together with the import at the end of this guide.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-schedule.png?v=7b2a8eca\" alt=\"Schedule step\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ESave and finish\u003C/strong\u003E. Skyvia saves the replication and opens it.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick the default \u003Cem\u003EUntitled\u003C/em\u003E name and rename the replication, for example, to \u003Cem\u003EReplicate HubSpot to Snowflake\u003C/em\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ERun the Replication\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ERun\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EWhen the run completes, open the \u003Cstrong\u003EMonitor\u003C/strong\u003E tab and click the run in \u003Cstrong\u003ERun history\u003C/strong\u003E. \u003Cem\u003EDEALS\u003C/em\u003E and \u003Cem\u003EDEALCONTACTS\u003C/em\u003E show 100 records each. \u003Cem\u003ECONTACTS\u003C/em\u003E shows 102, because HubSpot adds two sample contacts to every new account.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-run-results.png?v=7b2a8eca\" alt=\"Replication run results\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EIn Snowsight, go to \u003Cstrong\u003ECatalog\u003C/strong\u003E &gt; \u003Cstrong\u003EExplorer\u003C/strong\u003E and expand \u003Cem\u003EHUBSPOT_DEMO\u003C/em\u003E &gt; \u003Cem\u003ERAW\u003C/em\u003E. Check that the \u003Cem\u003ECONTACTS\u003C/em\u003E, \u003Cem\u003EDEALCONTACTS\u003C/em\u003E, and \u003Cem\u003EDEALS\u003C/em\u003E tables are there.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-raw-tables.png?v=7b2a8eca\" alt=\"Replicated tables in Snowflake\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003EBuild the Segment\u003C/h2\u003E\n","\u003Cp\u003EA segment is a group of customers that share a trait. In this guide, each contact gets one of two labels:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003E\u003Cem\u003EHigh value\u003C/em\u003E: the contact's closed-won deals add up to 50,000 or more\u003C/li\u003E\u003Cli\u003E\u003Cem\u003EStandard\u003C/em\u003E: all other contacts, including contacts without deals\u003C/li\u003E\u003C/ul\u003E\n","\u003Cp\u003EYou build the segment as a view in the \u003Ccode\u003EMODELED\u003C/code\u003E schema. The view joins contacts to their deals through \u003Ccode\u003EDEALCONTACTS\u003C/code\u003E, adds up the amounts of closed-won deals for each contact, and assigns the label. Because it's a view, it always shows the current data: each replication run updates the segment automatically.\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EIn Snowsight, go to \u003Cstrong\u003EProjects\u003C/strong\u003E &gt; \u003Cstrong\u003EWorkspaces\u003C/strong\u003E and click \u003Cstrong\u003ESQL file\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EPaste the following script:\u003C/p\u003E\n\u003Cpre\u003E\u003Ccode class=\"language-sql\"\u003EUSE ROLE ACCOUNTADMIN;\nUSE WAREHOUSE SKYVIA_WH;\n\nCREATE OR REPLACE VIEW HUBSPOT_DEMO.MODELED.CONTACT_SEGMENTS AS\nWITH won AS (\n    SELECT\n        c.&quot;Id&quot; AS contact_id,\n        c.&quot;Email&quot; AS email,\n        COALESCE(SUM(IFF(d.&quot;Is_Closed_Won&quot;, d.&quot;Amount&quot;, 0)), 0) AS closed_won_amount\n    FROM HUBSPOT_DEMO.RAW.CONTACTS c\n    LEFT JOIN HUBSPOT_DEMO.RAW.DEALCONTACTS dc ON dc.&quot;Contact_ID&quot; = c.&quot;Id&quot;\n    LEFT JOIN HUBSPOT_DEMO.RAW.DEALS d ON d.&quot;Id&quot; = dc.&quot;Deal_ID&quot;\n    GROUP BY c.&quot;Id&quot;, c.&quot;Email&quot;\n)\nSELECT\n    contact_id,\n    email,\n    closed_won_amount,\n    IFF(closed_won_amount &gt;= 50000, 'High value', 'Standard') AS segment\nFROM won;\n\nSELECT segment, COUNT(*) AS contacts\nFROM HUBSPOT_DEMO.MODELED.CONTACT_SEGMENTS\nGROUP BY segment;\n\u003C/code\u003E\u003C/pre\u003E\n","\u003Cp\u003EColumn names from the replicated tables are in double quotes because Skyvia keeps their case. The view's own columns have no quotes, so Snowflake stores them in upper case: \u003Ccode\u003ECONTACT_ID\u003C/code\u003E, \u003Ccode\u003EEMAIL\u003C/code\u003E, \u003Ccode\u003ECLOSED_WON_AMOUNT\u003C/code\u003E, and \u003Ccode\u003ESEGMENT\u003C/code\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick the arrow next to the \u003Cstrong\u003ERun\u003C/strong\u003E button and select \u003Cstrong\u003ERun all\u003C/strong\u003E, or press \u003Cstrong\u003ECtrl+Shift+Enter\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003ECheck the result of the last statement. With the test data, 21 contacts are \u003Cem\u003EHigh value\u003C/em\u003E and 81 are \u003Cem\u003EStandard\u003C/em\u003E. The \u003Cem\u003EStandard\u003C/em\u003E count includes the two sample contacts that HubSpot adds to new accounts.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-segment-counts.png?v=7b2a8eca\" alt=\"Segment counts in Snowflake\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003ESync Segment to HubSpot\u003C/h2\u003E\n","\u003Cp\u003ENow write the segment back to HubSpot with reverse ETL, so that sales and marketing teams can filter contacts by it. First, create a contact property for the segment. Then create an import that reads the \u003Ccode\u003ECONTACT_SEGMENTS\u003C/code\u003E view and updates HubSpot contacts.\u003C/p\u003E\n","\u003Ch3\u003ECreate the Segment Property\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EIn HubSpot, click the \u003Cstrong\u003ESettings\u003C/strong\u003E icon in the top navigation bar.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-settings-icon.png?v=7b2a8eca\" alt=\"Settings icon in HubSpot\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EIn the left menu, go to \u003Cstrong\u003EData Management\u003C/strong\u003E &gt; \u003Cstrong\u003EProperties\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EMake sure that \u003Cem\u003EContact properties\u003C/em\u003E is selected in the \u003Cstrong\u003ESelect an object\u003C/strong\u003E list and click \u003Cstrong\u003ECreate property\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-create-property.png?v=7b2a8eca\" alt=\"Create property in HubSpot\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EIn the \u003Cstrong\u003EProperty label\u003C/strong\u003E box, enter \u003Cem\u003ECustomer Segment\u003C/em\u003E. In the \u003Cstrong\u003EField type\u003C/strong\u003E list, select \u003Cstrong\u003ESingle-line text\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-customer-segment-property.png?v=7b2a8eca\" alt=\"Customer Segment property settings\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ECreate property\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ECreate the Import\u003C/h3\u003E\n","\u003Cp\u003ESwitch back to Skyvia and create an import that reads the segment from Snowflake and writes it to HubSpot.\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003E+ Create New\u003C/strong\u003E in the top menu and select \u003Cstrong\u003EImport\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-create-new.png?v=7b2a8eca\" alt=\"Import in the Create New menu\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick the default \u003Cem\u003EUntitled\u003C/em\u003E name and rename the import, for example, to \u003Cem\u003ESync segment to HubSpot\u003C/em\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003ESource Type\u003C/strong\u003E, click \u003Cstrong\u003EData Source\u003C/strong\u003E. In the \u003Cstrong\u003EConnection\u003C/strong\u003E list, select the \u003Cem\u003ESnowflake\u003C/em\u003E connection.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003ETarget\u003C/strong\u003E, in the \u003Cstrong\u003EConnection\u003C/strong\u003E list, select the \u003Cem\u003EHubSpot\u003C/em\u003E connection.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-editor.png?v=7b2a8eca\" alt=\"Import from Snowflake to HubSpot\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003EAdd the Segment Task\u003C/h3\u003E\n","\u003Cp\u003EThe Snowflake connection points to the \u003Ccode\u003ERAW\u003C/code\u003E schema, and the view is in \u003Ccode\u003EMODELED\u003C/code\u003E. To read the view, query it with SQL in the \u003Cstrong\u003EAdvanced\u003C/strong\u003E editor mode.\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EAdd task\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003EEditor Mode\u003C/strong\u003E, click \u003Cstrong\u003EAdvanced\u003C/strong\u003E. In the \u003Cstrong\u003EActions\u003C/strong\u003E list, select \u003Cstrong\u003EExecute Command\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EIn the \u003Cstrong\u003ECommand Text\u003C/strong\u003E box, enter the following command:\u003C/p\u003E\n\u003Cpre\u003E\u003Ccode class=\"language-sql\"\u003ESELECT CONTACT_ID, SEGMENT FROM HUBSPOT_DEMO.MODELED.CONTACT_SEGMENTS\n\u003C/code\u003E\u003C/pre\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-source.png?v=7b2a8eca\" alt=\"SQL command in the task editor\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ETarget definition\u003C/strong\u003E. In the \u003Cstrong\u003ETarget\u003C/strong\u003E list, select \u003Cem\u003EContacts\u003C/em\u003E and click \u003Cstrong\u003EUpdate\u003C/strong\u003E. For \u003Cstrong\u003EUpdate type\u003C/strong\u003E, keep \u003Cstrong\u003EMatch by Primary Key\u003C/strong\u003E: the view returns the HubSpot contact IDs, so Skyvia finds each contact without additional setup.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-target.png?v=7b2a8eca\" alt=\"Contacts as the target object\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003EMapping definition\u003C/strong\u003E. Click the \u003Cem\u003EId\u003C/em\u003E column, select \u003Cstrong\u003EColumn\u003C/strong\u003E, and select \u003Ccode\u003ECONTACT_ID\u003C/code\u003E. Then map the \u003Cem\u003ECustomer Segment\u003C/em\u003E column to \u003Ccode\u003ESEGMENT\u003C/code\u003E the same way. If \u003Cem\u003ECustomer Segment\u003C/em\u003E isn't in the list, click \u003Cstrong\u003ERefresh\u003C/strong\u003E to reload the HubSpot fields.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-mapping.png?v=7b2a8eca\" alt=\"Mapping for the segment import\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ESave task\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ERun the Import\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ECreate\u003C/strong\u003E to save the import.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-tasks.png?v=7b2a8eca\" alt=\"Segment task in the import\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ERun\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EWhen the run completes, open the \u003Cstrong\u003EMonitor\u003C/strong\u003E tab. The run in \u003Cstrong\u003ERun history\u003C/strong\u003E shows 102 success rows and 0 error rows.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-run-results.png?v=7b2a8eca\" alt=\"Segment import run results\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EIn HubSpot, click \u003Cstrong\u003EContacts\u003C/strong\u003E in the left menu. Next to the quick filters above the table, click \u003Cstrong\u003E+\u003C/strong\u003E and add \u003Cem\u003ECustomer Segment\u003C/em\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick the \u003Cstrong\u003ECustomer Segment\u003C/strong\u003E filter. Keep \u003Cstrong\u003Eis equal to any of\u003C/strong\u003E, type \u003Cem\u003EHigh value\u003C/em\u003E in the \u003Cstrong\u003EAdd values\u003C/strong\u003E box, and press \u003Cstrong\u003EEnter\u003C/strong\u003E. The table shows the 21 high-value contacts.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-contacts-segment.png?v=7b2a8eca\" alt=\"Customer Segment values in HubSpot\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003ESchedule Both Integrations\u003C/h2\u003E\n","\u003Cp\u003ESo far, you've run both integrations manually. To keep the segment up to date as deals change in HubSpot, schedule integrations to run every day. The replication loads the changes to Snowflake, the view recalculates the segment, and the import writes the new labels back to HubSpot.\u003C/p\u003E\n","\u003Cp\u003EThe import reads data that the replication loads, so schedule it to start after the replication. With the test data, the replication takes about a minute, so a 30-minute gap is enough.\u003C/p\u003E\n","\u003Ch3\u003ESchedule the Replication\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EOpen the \u003Cem\u003EReplicate HubSpot to Snowflake\u003C/em\u003E replication and click \u003Cstrong\u003ESchedule\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003EState\u003C/strong\u003E, keep \u003Cstrong\u003EEnabled\u003C/strong\u003E. Under \u003Cstrong\u003ERecurrence\u003C/strong\u003E, click \u003Cstrong\u003ERecurring\u003C/strong\u003E. Under \u003Cstrong\u003ERun every\u003C/strong\u003E, keep \u003Cstrong\u003EDay\u003C/strong\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003ETime\u003C/strong\u003E, keep \u003Cstrong\u003EOccur once at\u003C/strong\u003E and enter \u003Cem\u003E06:00\u003C/em\u003E.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EUnder \u003Cstrong\u003EStarting\u003C/strong\u003E, keep \u003Cstrong\u003ENow\u003C/strong\u003E and select your \u003Cstrong\u003ETime Zone\u003C/strong\u003E.\u003C/p\u003E\n","\u003Cp\u003E\u003Cimg src=\"https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-schedule-daily.png?v=7b2a8eca\" alt=\"Daily schedule for the replication\"\u003E\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EClick \u003Cstrong\u003ESave\u003C/strong\u003E in the \u003Cstrong\u003ESchedule\u003C/strong\u003E window, and then click \u003Cstrong\u003ESave\u003C/strong\u003E in the replication editor.\u003C/p\u003E\n\u003C/li\u003E\u003C/ol\u003E\n","\u003Ch3\u003ESchedule the Import\u003C/h3\u003E\n\u003Col\u003E\u003Cli\u003EOpen the \u003Cem\u003ESync segment to HubSpot\u003C/em\u003E import and click \u003Cstrong\u003ESchedule\u003C/strong\u003E.\u003C/li\u003E\u003Cli\u003ESet the same daily schedule, but enter \u003Cem\u003E06:30\u003C/em\u003E under \u003Cstrong\u003EOccur once at\u003C/strong\u003E.\u003C/li\u003E\u003Cli\u003EClick \u003Cstrong\u003ESave\u003C/strong\u003E in the \u003Cstrong\u003ESchedule\u003C/strong\u003E window, and then click \u003Cstrong\u003ESave\u003C/strong\u003E in the import editor.\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003EClean Up Resources\u003C/h2\u003E\n","\u003Cp\u003EWhen you no longer need the setup, disable the schedules and remove the Snowflake objects that this guide created.\u003C/p\u003E\n\u003Col\u003E\u003Cli\u003E\n","\u003Cp\u003EIn Skyvia, open the replication and click \u003Cstrong\u003ESchedule\u003C/strong\u003E. Under \u003Cstrong\u003EState\u003C/strong\u003E, click \u003Cstrong\u003EDisabled\u003C/strong\u003E, click \u003Cstrong\u003ESave\u003C/strong\u003E in the \u003Cstrong\u003ESchedule\u003C/strong\u003E window, and then click \u003Cstrong\u003ESave\u003C/strong\u003E in the replication editor.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EDo the same for the import.\u003C/p\u003E\n\u003C/li\u003E\u003Cli\u003E\n","\u003Cp\u003EIn Snowflake, run the following script:\u003C/p\u003E\n\u003Cpre\u003E\u003Ccode class=\"language-sql\"\u003EUSE ROLE ACCOUNTADMIN;\nDROP USER IF EXISTS SKYVIA_USER;\nDROP NETWORK POLICY IF EXISTS SKYVIA_POLICY;\nDROP DATABASE IF EXISTS HUBSPOT_DEMO;\nDROP WAREHOUSE IF EXISTS SKYVIA_WH;\nDROP ROLE IF EXISTS SKYVIA_ROLE;\n\u003C/code\u003E\u003C/pre\u003E\n\u003C/li\u003E\u003C/ol\u003E\n&lt;!-- ------------------------ --&gt;\n","\u003Ch2\u003EConclusion And Resources\u003C/h2\u003E\n","\u003Cp\u003EYou've built a round trip between HubSpot and Snowflake. Skyvia replicates HubSpot contacts, deals, and their associations to Snowflake, a SQL view assigns each contact a segment, and a Skyvia import writes the segment back to HubSpot every day. You built both directions in one platform, and the only code you wrote was the segment SQL.\u003C/p\u003E\n","\u003Cp\u003EYou can extend this setup in several ways:\u003C/p\u003E\n\u003Cul\u003E\u003Cli\u003EAdd more objects to the replication, such as \u003Cem\u003ECompanies\u003C/em\u003E, and build segments for them.\u003C/li\u003E\u003Cli\u003ERun the replication and the import as one \u003Ca href=\"https://docs.skyvia.com/data-integration/control-flow/?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003Econtrol flow\u003C/a\u003E so that the import starts right after the replication finishes.\u003C/li\u003E\u003Cli\u003EMove the segment SQL to a dbt project and run it with \u003Ca href=\"https://docs.skyvia.com/data-integration/dbt-transformation/?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003Edbt in Skyvia\u003C/a\u003E when your models grow.\u003C/li\u003E\u003C/ul\u003E\n","\u003Ch3\u003EWhat You Learned\u003C/h3\u003E\n\u003Cul\u003E\u003Cli\u003EHow to connect Skyvia to Snowflake with a programmatic access token and to HubSpot with OAuth\u003C/li\u003E\u003Cli\u003EHow to load test data to HubSpot with a Skyvia import\u003C/li\u003E\u003Cli\u003EHow to replicate HubSpot objects to Snowflake with the replication wizard\u003C/li\u003E\u003Cli\u003EHow to build a customer segment in Snowflake with a SQL view\u003C/li\u003E\u003Cli\u003EHow to import the segment back to a HubSpot contact property\u003C/li\u003E\u003Cli\u003EHow to schedule both integrations to keep the data in sync\u003C/li\u003E\u003C/ul\u003E\n","\u003Ch3\u003ERelated Resources\u003C/h3\u003E\n\u003Cul\u003E\u003Cli\u003E\u003Ca href=\"https://skyvia.com/data-integration/integrate-hubspot-snowflake?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003EHubSpot and Snowflake Integration with Skyvia\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://docs.skyvia.com/data-integration/replication/?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003ESkyvia Replication\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://docs.skyvia.com/data-integration/import/?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003ESkyvia Import\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://docs.skyvia.com/data-integration/scheduling-integrations-for-automatic-execution.html?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003EScheduling Integrations in Skyvia\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://docs.skyvia.com/connectors/cloud-sources/hubspot_connections.html?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003ESkyvia HubSpot Connector\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://docs.skyvia.com/connectors/databases/snowflake_connections.html?utm_source=snowflake&amp;utm_medium=referral&amp;utm_campaign=quickstart_guide_hubspot\"\u003ESkyvia Snowflake Connector\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://docs.snowflake.com/en/user-guide/programmatic-access-tokens\"\u003ESnowflake Programmatic Access Tokens\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://docs.snowflake.com/en/user-guide/network-policies\"\u003ESnowflake Network Policies\u003C/a\u003E\u003C/li\u003E\u003Cli\u003E\u003Ca href=\"https://knowledge.hubspot.com/properties/create-and-edit-properties\"\u003EHubSpot Properties\u003C/a\u003E\u003C/li\u003E\u003C/ul\u003E"],"description":"","title":"HubSpot to Snowflake and Back: ELT and Reverse ETL with Skyvia","isDeveloperGuidesPage":false,":type":"snowflake-site/components/contentfragment","elementsOrder":["quickstartArticleBody","quickstartArticleLogoImage"],"elements":{"quickstartArticleBody":{"dataType":"string","title":"Quickstart Article Body","value":"\u003C!-- ------------------------ --\u003E\n## Overview\n\nCustomer data often lives in a CRM like HubSpot, while analysis happens in Snowflake, where it can be combined with billing, product usage and other sources. For that analysis to pay off, data has to move both ways. HubSpot data needs to reach Snowflake and stay up to date. The results, such as a customer segment or a score, need to go back to HubSpot, where sales and marketing teams use them in lists, filters and workflows.\n\nThese two directions are often handled separately: one tool or script loads data into the warehouse, and another one sends the results back. That means two setups to build, schedule and monitor.\n\nIn this quickstart, you build both directions in Skyvia, a managed cloud data integration platform. A simple customer segment serves as the example:\n\n1. **Load.** Skyvia Replication loads HubSpot contacts, deals and their associations into Snowflake and keeps them up to date.\n2. **Transform.** A SQL view in Snowflake labels each contact *High value* or *Standard* based on the total of their closed-won deals.\n3. **Sync back.** Skyvia Import writes the label to a HubSpot contact property. This step is reverse ETL: data goes from the warehouse back to a business app.\n\nBoth integrations run on a daily schedule. The only code you write is the SQL for the segment.\n\nTo keep the example small, the segment uses only HubSpot deals. In a real project, the same setup works for any result you calculate in Snowflake, for example a churn risk score based on product usage and support tickets.\n\n![Data flow between HubSpot, Skyvia, and Snowflake](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-skyvia-snowflake-flow.png?v=7b2a8eca)\n\n### Prerequisites\n\n- Basic knowledge of SQL\n- Familiarity with HubSpot contacts and deals\n\n### What You'll Need\n\n- A [Snowflake account](https://signup.snowflake.com/?utm_source=snowflake-devrel&utm_medium=developer-guides&utm_cta=developer-guides) or a free trial\n- A [Skyvia account](https://skyvia.com/data-integration/integrate-hubspot-snowflake?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot). New accounts start with a free trial of the Professional plan, which covers everything in this guide.\n- A new [free HubSpot account](https://www.hubspot.com/). Don't use your production CRM: the last steps write data to HubSpot contacts.\n- The test data, two CSV files with fictional contacts and deals: [contacts.csv](https://skyvia.com/assets/docs/contacts.csv) and [deals.csv](https://skyvia.com/assets/docs/deals.csv)\n\n### What You'll Learn\n\n- How to connect Skyvia to Snowflake with a programmatic access token and to HubSpot with OAuth\n- How to replicate HubSpot objects to Snowflake\n- How to build a customer segment as a SQL view\n- How to sync the segment back to HubSpot with reverse ETL\n- How to schedule both integrations\n\n### What You'll Build\n\n- A daily pipeline that keeps a *Customer Segment* property in HubSpot up to date with a segment calculated in Snowflake\n\n\u003C!-- ------------------------ --\u003E\n## Set Up Your Accounts\n\nThis guide uses three accounts: Snowflake, HubSpot, and Skyvia. If you already have them, skip to the next section.\n\n### Create a HubSpot Account\n\nCreate a new HubSpot account even if you already have one. The last steps of this guide write data to HubSpot, so a separate account keeps your real CRM data safe.\n\n1. Sign up for a [free HubSpot account](https://www.hubspot.com/) with your email address.\n2. Confirm your email address and follow the setup wizard steps. \n3. If the wizard offers to create a deal pipeline, click **Continue without a pipeline**. This guide uses the default Sales Pipeline.\n\n### Create a Snowflake Trial Account\n\n1. Fill out the [Snowflake trial form](https://signup.snowflake.com/?utm_source=snowflake-devrel&utm_medium=developer-guides&utm_cta=developer-guides). Use an email address that isn't associated with an existing Snowflake account.\n2. Select any edition, cloud provider, and region. They don't affect this guide.\n3. Open the activation email from Snowflake and finish setting up your account.\n4. Save the account URL from the email. You need it later to connect Skyvia to Snowflake.\n\n### Create a Skyvia Account\n\n1. Sign up for a [Skyvia account](https://skyvia.com/data-integration/integrate-hubspot-snowflake?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot).\n2. Confirm your email address and sign in.\n3. Complete the setup wizard:\n   - On the **About You** page, enter your details.\n   - On the **Your Role** page, select any suitable role.\n   - On the **Your Goals** page, select **I'm just checking out the product** and click **Continue**.\n   - On the **Choose how to start your journey** page, select **I'm ready** and click **Continue**.\n\n   ![I'm ready option in the Skyvia setup wizard](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-setup-wizard-im-ready.png?v=7b2a8eca)\n\nA new Skyvia account starts with a free trial of the Professional plan, which covers everything in this guide.\n\n\u003C!-- ------------------------ --\u003E\n## Prepare Snowflake\n\nRun the setup script below to prepare Snowflake for Skyvia. It creates:\n\n- The `SKYVIA_WH` warehouse\n- The `HUBSPOT_DEMO` database with two schemas: `RAW` for the data Skyvia loads from HubSpot, and `MODELED` for the segment you build with SQL\n- The `SKYVIA_ROLE` role that Skyvia uses to work with these objects\n- The `SKYVIA_USER` service user that Skyvia signs in as, with a network policy that allows connections only from Skyvia's IP addresses\n- A programmatic access token (PAT) for `SKYVIA_USER`\n\n1. In Snowsight, go to **Projects** \u003E **Workspaces** and click **SQL file**.\n\n   ![New SQL file in Snowflake Workspaces](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-new-sql-file.png?v=7b2a8eca)\n2. Paste the following script: \n\n   ```sql\n   USE ROLE ACCOUNTADMIN;\n   \n   -- Warehouse for Skyvia loads and your queries\n   CREATE WAREHOUSE IF NOT EXISTS SKYVIA_WH\n     WAREHOUSE_SIZE = XSMALL\n     AUTO_SUSPEND = 60\n     AUTO_RESUME = TRUE\n     INITIALLY_SUSPENDED = TRUE;\n   \n   -- Database for loaded and modeled data\n   CREATE DATABASE IF NOT EXISTS HUBSPOT_DEMO;\n   CREATE SCHEMA IF NOT EXISTS HUBSPOT_DEMO.RAW;\n   CREATE SCHEMA IF NOT EXISTS HUBSPOT_DEMO.MODELED;\n   \n   -- Role for Skyvia\n   CREATE ROLE IF NOT EXISTS SKYVIA_ROLE;\n   GRANT ROLE SKYVIA_ROLE TO ROLE SYSADMIN;\n   \n   GRANT USAGE ON WAREHOUSE SKYVIA_WH TO ROLE SKYVIA_ROLE;\n   GRANT USAGE ON DATABASE HUBSPOT_DEMO TO ROLE SKYVIA_ROLE;\n   GRANT USAGE, CREATE TABLE, CREATE STAGE, CREATE FILE FORMAT\n     ON SCHEMA HUBSPOT_DEMO.RAW TO ROLE SKYVIA_ROLE;\n   GRANT USAGE ON SCHEMA HUBSPOT_DEMO.MODELED TO ROLE SKYVIA_ROLE;\n   GRANT SELECT ON FUTURE VIEWS IN SCHEMA HUBSPOT_DEMO.MODELED TO ROLE SKYVIA_ROLE;\n   \n   -- Network policy that allows connections only from Skyvia's IP addresses\n   CREATE NETWORK POLICY IF NOT EXISTS SKYVIA_POLICY\n     ALLOWED_IP_LIST = ('40.118.246.204', '13.86.253.112', '52.190.252.0');\n   \n   -- Service user for Skyvia\n   CREATE USER IF NOT EXISTS SKYVIA_USER\n     TYPE = SERVICE\n     DEFAULT_ROLE = SKYVIA_ROLE\n     DEFAULT_WAREHOUSE = SKYVIA_WH\n     NETWORK_POLICY = SKYVIA_POLICY;\n   GRANT ROLE SKYVIA_ROLE TO USER SKYVIA_USER;\n   \n   -- Programmatic access token for the Skyvia connection\n   ALTER USER SKYVIA_USER ADD PROGRAMMATIC ACCESS TOKEN SKYVIA_PAT\n     ROLE_RESTRICTION = 'SKYVIA_ROLE'\n     DAYS_TO_EXPIRY = 90;\n   ```\n\n3. Click the arrow next to the **Run** button and select **Run all**, or press **Ctrl+Shift+Enter**.\n\n   ![Run all option in Snowflake Workspaces](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-run-all.png?v=7b2a8eca)\n\n4. Copy the `token_secret` value from the result of the last statement. You need it in the next step. Snowflake displays the token only once.\n\n   The token expires in 90 days. To get a new one, run `ALTER USER SKYVIA_USER ROTATE PROGRAMMATIC ACCESS TOKEN SKYVIA_PAT;` and update the token in the Skyvia connection.\n\n\u003C!-- ------------------------ --\u003E\n## Connect Skyvia\n\nA connection stores credentials and settings that Skyvia needs to access a data source. You create a connection once and then reuse it in any integration that works with that data source.\n\nCreate two connections, one to Snowflake and one to HubSpot. The integrations in the next steps use them to read and write data.\n\n### Create a Snowflake Connection\n\n1. In Skyvia, click **+ Create New** and select **Connection**.\n\n   ![Connection in the Create New menu](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-create-new-connection.png?v=7b2a8eca)\n\n2. Find and select **Snowflake**.\n3. Specify the connection parameters:\n   - **Domain**: your Snowflake account URL, for example, `https://\u003Caccount_identifier\u003E.snowflakecomputing.com`\n   - **Authentication**: *Programmatic Access Token*\n   - **User**: `SKYVIA_USER`\n   - **PAT**: the token you copied in the previous step\n   - **Database**: `HUBSPOT_DEMO`\n   - **Warehouse**: `SKYVIA_WH`\n   - **Schema**: `RAW`\n   - **Role**: `SKYVIA_ROLE`\n\n   ![Snowflake connection parameters in Skyvia](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-snowflake-connection.png?v=7b2a8eca)\n\n4. In **File Storage for Bulk**, select *Internal*.\n5. Click **Test Connection** to check that Skyvia can connect to Snowflake.\n6. Click **Create Connection**.\n\n### Create a HubSpot Connection\n\n1. Click **+ Create New** and select **Connection**.\n2. Find and select **HubSpot**.\n3. Click **Sign In with HubSpot** and log in to the HubSpot account you created for this guide.\n4. Select the account and click **Choose Account**.\n5. Scroll to the bottom of the permission page, select the checkbox, and click **Connect app**. Skyvia fills in the **Access Token** field.\n\n   ![HubSpot connection in Skyvia](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-hubspot-connection.png?v=7b2a8eca)\n\n6. Click **Test Connection** to check that Skyvia can connect to HubSpot.\n7. Click **Create Connection**.\n\n\u003C!-- ------------------------ --\u003E\n## Load Test Data\n\nIn Skyvia, integrations perform different jobs on data. Import is an integration that loads data from CSV files, databases, or cloud apps into a target. Import consists of tasks, where each task reads one source, writes to one target object, and maps the source columns to the target fields.\n\nLoad sample contacts and deals into HubSpot using Skyvia import. The test data consists of two CSV files:\n\n- [contacts.csv](https://skyvia.com/assets/docs/contacts.csv) with 100 fictional contacts\n- [deals.csv](https://skyvia.com/assets/docs/deals.csv) with 100 deals, each linked to a contact by email address\n\nDownload both files before you start. You can also load them with the HubSpot import tool instead of Skyvia.\n\n### Create the Import\n\n1. Click **+ Create New** and select **Import** under **Integration**.\n2. Click the default *Untitled* name and rename the import, for example, to *Load HubSpot test data*.\n3. Under **Source Type**, keep **CSV upload manually** selected.\n4. Under **Target**, select your HubSpot connection in the **Connection** list.\n5. Under **Options**, select the **Preserve task order** checkbox. The last task links deals to contacts, so both must be loaded before it runs.\n\n   ![Import editor with HubSpot as the target](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-editor.png?v=7b2a8eca)\n\n### Add the Contacts Task\n\n1. Click **Add task**.\n\n   ![Add task link in the import editor](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-add-task.png?v=7b2a8eca)\n\n2. Drag *contacts.csv* to the **Upload CSV file** area, or click **browse** and select the file.\n\n   ![Uploaded contacts.csv in the task editor](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-contacts-source.png?v=7b2a8eca)\n\n3. Click **Target definition**. In the **Target** list, select *Contacts* and keep the **Insert** operation.\n\n   ![Contacts as the target object](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-contacts-target.png?v=7b2a8eca)\n\n4. Click **Mapping definition** and check that all CSV columns are mapped. Mapping defines which source column fills each target field. The columns have the same names as the HubSpot fields, so Skyvia maps them automatically.\n\n   ![Mapping for the Contacts task](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-contacts-mapping.png?v=7b2a8eca)\n\n5. Click **Save task**.\n\n### Add the Deals Task\n\n1. Click **Add task**.\n2. Drag *deals.csv* to the **Upload CSV file** area, or click **browse** and select the file.\n\n   ![deals.csv uploaded](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-deals-source.png?v=7b2a8eca)\n\n3. Click **Target definition**. In the **Target** list, select *Deals* and keep the **Insert** operation.\n\n   ![Deals as the target object](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-deals-target.png?v=7b2a8eca)\n\n4. Click **Mapping definition** and check that the *Deal Name*, *Amount*, *Deal Stage*, *Pipeline*, and *Close Date* columns are mapped automatically.\n\n   ![Automatic mapping for Deals](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-deals-mapping.png?v=7b2a8eca)\n\n5. Click **Save task**.\n\n### Link Deals to Contacts\n\nIn HubSpot, a deal is linked to a contact through an association. Skyvia shows deal-contact associations as the *DealContacts* object, where each record is a pair of a deal ID and a contact ID. This task creates these records. It finds each deal by its name and each contact by its email address.\n\n1. Click **Add task**.\n2. Upload *deals.csv* to the **Upload CSV file** area again. Skyvia renames the second copy to *deals1.csv*.\n\n   ![deals.csv uploaded for the link task](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-dealcontacts-source.png?v=7b2a8eca)\n\n3. Click **Target definition**. In the **Target** list, select *DealContacts* and keep the **Insert** operation.\n\n   ![DealContacts as the target object](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-dealcontacts-target.png?v=7b2a8eca)\n\n4. Click **Mapping definition**. The file has no HubSpot IDs, so get them with a target lookup: it finds a record in HubSpot by a value from the file and returns that record's ID. Click the *Deal ID* column and select **Target Lookup**. Then specify the lookup:\n   - **Lookup Object**: *Deals*\n   - **Result Column**: *Id*\n   - Under **Lookup Key Column**, select *Deal Name*. Keep **Column** and select the *Deal Name* column of the file.\n5. Click the *Contact ID* column and select **Target Lookup**. Then specify the lookup:\n   - **Lookup Object**: *Contacts*\n   - **Result Column**: *Id*\n   - Under **Lookup Key Column**, select *Email*. Keep **Column** and select the *Contact Email* column of the file.\n\n   ![Target lookups for DealContacts](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-dealcontacts-mapping.png?v=7b2a8eca)\n\n6. Click **Save task**.\n\n### Run the Import\n\nThe import now has three tasks. Because **Preserve task order** is on, Skyvia runs them from top to bottom, so contacts and deals are added before the link task looks them up.\n\n![Three tasks in the import](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-tasks.png?v=7b2a8eca)\n\n1. Click **Create** to save the import.\n2. Click **Run**.\n3. When the run completes, open the **Monitor** tab. It lists every run of the integration with the number of successfully processed and failed rows. Click the run in **Run history** to see the results for each task. Each task should show 100 success rows and 0 error rows.\n\n   ![Import run results](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-import-run-results.png?v=7b2a8eca)\n\n\u003C!-- ------------------------ --\u003E\n## Replicate HubSpot Data\n\nA replication copies HubSpot objects to Snowflake and creates the tables for them. The first run loads all records. Later runs load only the records that changed since the previous run.\n\n### Create the Replication\n\n1. Click **+ Create New** in the top menu and select **Replication**. The replication wizard opens.\n\n   ![Replication in the Create New menu](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-create-new.png?v=7b2a8eca)\n\n2. On the **Source setup** step, select the *HubSpot* connection and click **Continue**.\n\n   ![HubSpot as the source connection](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-source.png?v=7b2a8eca)\n\n3. On the **Target setup** step, select the *Snowflake* connection and click **Continue**.\n\n   ![Snowflake as the target connection](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-target.png?v=7b2a8eca)\n\n4. On the **Behaviour settings** step, keep the default settings. With **Incremental Updates**, later runs load only the changes. With **Create new**, Skyvia creates the tables in the `RAW` schema for you. When **Apply changes** is selected, Skyvia adds new HubSpot fields to these tables when they appear. Click **Continue**.\n\n   ![Default behaviour settings](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-behaviour.png?v=7b2a8eca)\n\n5. On the **Schema settings** step, set **Case** to **Upper** and select **Sanitize Table/Column Names**. With these settings, Skyvia creates upper-case table names, such as `DEALS`, that you can query without quotes. In column names, it replaces spaces with underscores but keeps the case, so the *Deal Name* field becomes the `\"Deal_Name\"` column. In SQL, put column names in double quotes. Click **Continue**.\n\n   ![Target naming settings](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-schema.png?v=7b2a8eca)\n\n6. On the **Objects selection** step, select *Contacts*, *Deals*, and *DealContacts*. Use the search box to find them. Click **Continue**.\n\n   ![Contacts, Deals, and DealContacts selected](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-objects.png?v=7b2a8eca)\n\n7. On the **Schedule** step, keep **No** for now. You schedule it together with the import at the end of this guide.\n\n   ![Schedule step](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-schedule.png?v=7b2a8eca)\n\n8. Click **Save and finish**. Skyvia saves the replication and opens it.\n9. Click the default *Untitled* name and rename the replication, for example, to *Replicate HubSpot to Snowflake*.\n\n### Run the Replication\n\n1. Click **Run**.\n2. When the run completes, open the **Monitor** tab and click the run in **Run history**. *DEALS* and *DEALCONTACTS* show 100 records each. *CONTACTS* shows 102, because HubSpot adds two sample contacts to every new account.\n\n   ![Replication run results](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-run-results.png?v=7b2a8eca)\n\n3. In Snowsight, go to **Catalog** \u003E **Explorer** and expand *HUBSPOT_DEMO* \u003E *RAW*. Check that the *CONTACTS*, *DEALCONTACTS*, and *DEALS* tables are there.\n\n   ![Replicated tables in Snowflake](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-raw-tables.png?v=7b2a8eca)\n\n\u003C!-- ------------------------ --\u003E\n## Build the Segment\n\nA segment is a group of customers that share a trait. In this guide, each contact gets one of two labels:\n\n- *High value*: the contact's closed-won deals add up to 50,000 or more\n- *Standard*: all other contacts, including contacts without deals\n\nYou build the segment as a view in the `MODELED` schema. The view joins contacts to their deals through `DEALCONTACTS`, adds up the amounts of closed-won deals for each contact, and assigns the label. Because it's a view, it always shows the current data: each replication run updates the segment automatically.\n\n1. In Snowsight, go to **Projects** \u003E **Workspaces** and click **SQL file**.\n2. Paste the following script:\n\n   ```sql\n   USE ROLE ACCOUNTADMIN;\n   USE WAREHOUSE SKYVIA_WH;\n\n   CREATE OR REPLACE VIEW HUBSPOT_DEMO.MODELED.CONTACT_SEGMENTS AS\n   WITH won AS (\n       SELECT\n           c.\"Id\" AS contact_id,\n           c.\"Email\" AS email,\n           COALESCE(SUM(IFF(d.\"Is_Closed_Won\", d.\"Amount\", 0)), 0) AS closed_won_amount\n       FROM HUBSPOT_DEMO.RAW.CONTACTS c\n       LEFT JOIN HUBSPOT_DEMO.RAW.DEALCONTACTS dc ON dc.\"Contact_ID\" = c.\"Id\"\n       LEFT JOIN HUBSPOT_DEMO.RAW.DEALS d ON d.\"Id\" = dc.\"Deal_ID\"\n       GROUP BY c.\"Id\", c.\"Email\"\n   )\n   SELECT\n       contact_id,\n       email,\n       closed_won_amount,\n       IFF(closed_won_amount \u003E= 50000, 'High value', 'Standard') AS segment\n   FROM won;\n\n   SELECT segment, COUNT(*) AS contacts\n   FROM HUBSPOT_DEMO.MODELED.CONTACT_SEGMENTS\n   GROUP BY segment;\n   ```\n\n   Column names from the replicated tables are in double quotes because Skyvia keeps their case. The view's own columns have no quotes, so Snowflake stores them in upper case: `CONTACT_ID`, `EMAIL`, `CLOSED_WON_AMOUNT`, and `SEGMENT`.\n\n3. Click the arrow next to the **Run** button and select **Run all**, or press **Ctrl+Shift+Enter**.\n4. Check the result of the last statement. With the test data, 21 contacts are *High value* and 81 are *Standard*. The *Standard* count includes the two sample contacts that HubSpot adds to new accounts.\n\n   ![Segment counts in Snowflake](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/snowflake-segment-counts.png?v=7b2a8eca)\n\n\u003C!-- ------------------------ --\u003E\n## Sync Segment to HubSpot\n\nNow write the segment back to HubSpot with reverse ETL, so that sales and marketing teams can filter contacts by it. First, create a contact property for the segment. Then create an import that reads the `CONTACT_SEGMENTS` view and updates HubSpot contacts.\n\n### Create the Segment Property\n\n1. In HubSpot, click the **Settings** icon in the top navigation bar.\n\n   ![Settings icon in HubSpot](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-settings-icon.png?v=7b2a8eca)\n\n2. In the left menu, go to **Data Management** \u003E **Properties**.\n3. Make sure that *Contact properties* is selected in the **Select an object** list and click **Create property**.\n\n   ![Create property in HubSpot](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-create-property.png?v=7b2a8eca)\n\n4. In the **Property label** box, enter *Customer Segment*. In the **Field type** list, select **Single-line text**.\n\n   ![Customer Segment property settings](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-customer-segment-property.png?v=7b2a8eca)\n\n5. Click **Create property**.\n\n### Create the Import\n\nSwitch back to Skyvia and create an import that reads the segment from Snowflake and writes it to HubSpot.\n\n1. Click **+ Create New** in the top menu and select **Import**.\n\n   ![Import in the Create New menu](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-create-new.png?v=7b2a8eca)\n\n2. Click the default *Untitled* name and rename the import, for example, to *Sync segment to HubSpot*.\n3. Under **Source Type**, click **Data Source**. In the **Connection** list, select the *Snowflake* connection.\n4. Under **Target**, in the **Connection** list, select the *HubSpot* connection.\n\n   ![Import from Snowflake to HubSpot](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-editor.png?v=7b2a8eca)\n\n### Add the Segment Task\n\nThe Snowflake connection points to the `RAW` schema, and the view is in `MODELED`. To read the view, query it with SQL in the **Advanced** editor mode.\n\n1. Click **Add task**.\n2. Under **Editor Mode**, click **Advanced**. In the **Actions** list, select **Execute Command**.\n3. In the **Command Text** box, enter the following command:\n\n   ```sql\n   SELECT CONTACT_ID, SEGMENT FROM HUBSPOT_DEMO.MODELED.CONTACT_SEGMENTS\n   ```\n\n   ![SQL command in the task editor](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-source.png?v=7b2a8eca)\n\n4. Click **Target definition**. In the **Target** list, select *Contacts* and click **Update**. For **Update type**, keep **Match by Primary Key**: the view returns the HubSpot contact IDs, so Skyvia finds each contact without additional setup.\n\n   ![Contacts as the target object](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-target.png?v=7b2a8eca)\n\n5. Click **Mapping definition**. Click the *Id* column, select **Column**, and select `CONTACT_ID`. Then map the *Customer Segment* column to `SEGMENT` the same way. If *Customer Segment* isn't in the list, click **Refresh** to reload the HubSpot fields.\n\n   ![Mapping for the segment import](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-mapping.png?v=7b2a8eca)\n\n6. Click **Save task**.\n\n### Run the Import\n\n1. Click **Create** to save the import.\n\n   ![Segment task in the import](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-tasks.png?v=7b2a8eca)\n\n2. Click **Run**.\n3. When the run completes, open the **Monitor** tab. The run in **Run history** shows 102 success rows and 0 error rows.\n\n   ![Segment import run results](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-segment-import-run-results.png?v=7b2a8eca)\n\n4. In HubSpot, click **Contacts** in the left menu. Next to the quick filters above the table, click **+** and add *Customer Segment*.\n5. Click the **Customer Segment** filter. Keep **is equal to any of**, type *High value* in the **Add values** box, and press **Enter**. The table shows the 21 high-value contacts.\n\n   ![Customer Segment values in HubSpot](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/hubspot-contacts-segment.png?v=7b2a8eca)\n\n\u003C!-- ------------------------ --\u003E\n## Schedule Both Integrations\n\nSo far, you've run both integrations manually. To keep the segment up to date as deals change in HubSpot, schedule integrations to run every day. The replication loads the changes to Snowflake, the view recalculates the segment, and the import writes the new labels back to HubSpot.\n\nThe import reads data that the replication loads, so schedule it to start after the replication. With the test data, the replication takes about a minute, so a 30-minute gap is enough.\n\n### Schedule the Replication\n\n1. Open the *Replicate HubSpot to Snowflake* replication and click **Schedule**.\n2. Under **State**, keep **Enabled**. Under **Recurrence**, click **Recurring**. Under **Run every**, keep **Day**.\n3. Under **Time**, keep **Occur once at** and enter *06:00*.\n4. Under **Starting**, keep **Now** and select your **Time Zone**.\n\n   ![Daily schedule for the replication](https://www.snowflake.com/content/dam/snowflake-site/developers/guides/hubspot-snowflake-round-trip-with-skyvia/skyvia-replication-schedule-daily.png?v=7b2a8eca)\n\n5. Click **Save** in the **Schedule** window, and then click **Save** in the replication editor.\n\n### Schedule the Import\n\n1. Open the *Sync segment to HubSpot* import and click **Schedule**.\n2. Set the same daily schedule, but enter *06:30* under **Occur once at**.\n3. Click **Save** in the **Schedule** window, and then click **Save** in the import editor.\n\n\u003C!-- ------------------------ --\u003E\n## Clean Up Resources\n\nWhen you no longer need the setup, disable the schedules and remove the Snowflake objects that this guide created.\n\n1. In Skyvia, open the replication and click **Schedule**. Under **State**, click **Disabled**, click **Save** in the **Schedule** window, and then click **Save** in the replication editor.\n2. Do the same for the import.\n3. In Snowflake, run the following script:\n\n   ```sql\n   USE ROLE ACCOUNTADMIN;\n   DROP USER IF EXISTS SKYVIA_USER;\n   DROP NETWORK POLICY IF EXISTS SKYVIA_POLICY;\n   DROP DATABASE IF EXISTS HUBSPOT_DEMO;\n   DROP WAREHOUSE IF EXISTS SKYVIA_WH;\n   DROP ROLE IF EXISTS SKYVIA_ROLE;\n   ```\n\n\u003C!-- ------------------------ --\u003E\n## Conclusion And Resources\n\nYou've built a round trip between HubSpot and Snowflake. Skyvia replicates HubSpot contacts, deals, and their associations to Snowflake, a SQL view assigns each contact a segment, and a Skyvia import writes the segment back to HubSpot every day. You built both directions in one platform, and the only code you wrote was the segment SQL.\n\nYou can extend this setup in several ways:\n\n- Add more objects to the replication, such as *Companies*, and build segments for them.\n- Run the replication and the import as one [control flow](https://docs.skyvia.com/data-integration/control-flow/?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot) so that the import starts right after the replication finishes.\n- Move the segment SQL to a dbt project and run it with [dbt in Skyvia](https://docs.skyvia.com/data-integration/dbt-transformation/?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot) when your models grow.\n\n### What You Learned\n\n- How to connect Skyvia to Snowflake with a programmatic access token and to HubSpot with OAuth\n- How to load test data to HubSpot with a Skyvia import\n- How to replicate HubSpot objects to Snowflake with the replication wizard\n- How to build a customer segment in Snowflake with a SQL view\n- How to import the segment back to a HubSpot contact property\n- How to schedule both integrations to keep the data in sync\n\n### Related Resources\n\n- [HubSpot and Snowflake Integration with Skyvia](https://skyvia.com/data-integration/integrate-hubspot-snowflake?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot)\n- [Skyvia Replication](https://docs.skyvia.com/data-integration/replication/?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot)\n- [Skyvia Import](https://docs.skyvia.com/data-integration/import/?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot)\n- [Scheduling Integrations in Skyvia](https://docs.skyvia.com/data-integration/scheduling-integrations-for-automatic-execution.html?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot)\n- [Skyvia HubSpot Connector](https://docs.skyvia.com/connectors/cloud-sources/hubspot_connections.html?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot)\n- [Skyvia Snowflake Connector](https://docs.skyvia.com/connectors/databases/snowflake_connections.html?utm_source=snowflake&utm_medium=referral&utm_campaign=quickstart_guide_hubspot)\n- [Snowflake Programmatic Access Tokens](https://docs.snowflake.com/en/user-guide/programmatic-access-tokens)\n- [Snowflake Network Policies](https://docs.snowflake.com/en/user-guide/network-policies)\n- [HubSpot Properties](https://knowledge.hubspot.com/properties/create-and-edit-properties)\n","multiValue":false,":type":"text/x-markdown"},"quickstartArticleLogoImage":{"dataType":"string","title":"Quickstart Article Logo Image","multiValue":false,":type":"text/plain"}},":items":{},":itemsOrder":[],"model":"snowflake-site/models/quickstart-article"},"flexible_column_cont":{"id":"flexible-column-container-ae8a9e87fe","type":"2-column-75-25","alignColumns":"top","containerMaxWidth":"extra-large","topPadding":"none","bottomPadding":"none","spaceBetween":"none","reverseOnMobile":false,"carouselOnMobile":false,"backgroundImageOption":"none","flexible_column_content_container_1":{"layout":"SIMPLE","id":"container-be424c6cde",":type":"snowflake-site/components/flexible-column-container/flexible-column-content-container",":items":{"quickstart_last_modi":{"id":"quickstart-last-modified-d86a9fd0f4","icon":{"id":"icon","icon":"calendar",":type":"snowflake-site/components/icon","appliedCssClassNames":"snowflake-icon-blue"},"lastModifiedDatePrefix":"Updated","lastModifiedDate":"2026-11-10",":type":"snowflake-site/components/quickstart/quickstart-last-modified","appliedCssClassNames":"snowflake-responsive-component-top-padding-small"},"text":{"id":"text-129b1b91c2","additionalClasses":"qs-disclaimer-text","text":"\u003Cp\u003E\u003Cspan style=\"color: #666;\"\u003EThis content is provided as is, and is not maintained on an ongoing basis. 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Up Your Accounts\u003C/h2\u003E","\u003Ch2\u003EPrepare Snowflake\u003C/h2\u003E","\u003Ch2\u003EConnect Skyvia\u003C/h2\u003E","\u003Ch2\u003ELoad Test Data\u003C/h2\u003E","\u003Ch2\u003EReplicate HubSpot Data\u003C/h2\u003E","\u003Ch2\u003EBuild the Segment\u003C/h2\u003E","\u003Ch2\u003ESync Segment to HubSpot\u003C/h2\u003E","\u003Ch2\u003ESchedule Both Integrations\u003C/h2\u003E","\u003Ch2\u003EClean Up Resources\u003C/h2\u003E","\u003Ch2\u003EConclusion And 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